Staff UX Writer, Borrow

As a Staff UX Writer at SoFi, your main responsibilities include driving content creation for various work streams within the Borrow product area. You'll establish and maintain content style guides and frameworks, ensuring consistency and clarity throughout all communications. Collaborating closely with multidisciplinary teams such as Designers, Researchers, and Marketing Creatives will be essential as you iterate solutions that embody the SoFi voice. Additionally, you'll present your ideas to stakeholders, ensuring that your content decisions align with user needs and business goals.

To be considered for the Staff UX Writer position at SoFi, applicants should have at least 8 years of experience in product design or UX roles. A strong portfolio showcasing expertise in content design best practices, particularly in software products, is essential. Applicants should also demonstrate strong collaboration skills across cross-functional teams, highlighting their ability to translate user research and data into effective design solutions that adhere to business requirements.

Collaboration is key for a Staff UX Writer at SoFi. You'll engage regularly with designers, researchers, marketing professionals, and other content creators to ensure a cohesive user experience across all product areas. This role requires you to work closely with various stakeholders, sharing your work frequently for feedback and alignment. Your input will be crucial in creating content that not only meets user needs but also aligns with SoFi's overarching brand voice.

Staff UX Writers at SoFi are expected to have proficiency with a range of tools that facilitate effective content design. This includes tools like Figma for design collaboration, Witer.AI for content generation, and various content management systems to track and publish written materials. Familiarity with project management tools like Jira and Confluence is also beneficial, as these platforms help maintain organization and communication within agile teams.

At SoFi, a Staff UX Writer has access to numerous growth opportunities, both professionally and personally. You’ll be part of a fast-paced environment where innovation is encouraged, allowing you to continuously improve your skills while contributing to significant projects. The collaborative culture at SoFi promotes engagement with various teams, offering insights into different aspects of the business and enabling you to advocate for user needs effectively. Additionally, SoFi provides resources for ongoing education and personal development, ensuring that you can invest in your career as well as in the financial world.

In your response, share specific examples that demonstrate your 8+ years of experience in UX or product design. Highlight any relevant projects where you drove content strategies, particularly in areas related to personal finance or similar industries, and discuss how you measured the success of your contributions.

Discuss how you approach defining and implementing a brand voice. Include examples of style guides and frameworks you've created or worked with. Explain the importance of user research in shaping a voice that resonates with stakeholders and users alike.

Share a specific project where you collaborated with designers, researchers, or marketers to achieve a common goal. Describe your role in the collaboration and how your contributions enhanced the overall user experience.

Mention the tools you are most comfortable with and how you use them in your workflow. Explain how these tools help improve collaboration, efficiency, and the quality of the content you create.

Talk about the metrics and methods you utilize to assess content effectiveness, such as user feedback, engagement rates, and conversion metrics. Provide examples of how you've iterated based on these measurements.

Explain your methodology for conducting user research, including how you collect data, analyze findings, and implement insights into your writing. Highlight any tools or techniques you use during this process.

Share a story that illustrates your advocacy for user-centered design principles in your previous roles, emphasizing how your efforts contributed to the product’s success and user satisfaction.

Describe how you develop content frameworks that are consistent, scalable, and user-friendly. Discuss any specific methodologies or best practices you follow to ensure clarity and quality in your content.

Discuss strategies for maintaining consistency and coherence in language and messaging across product lines. Include examples of how you’ve collaborated with teams working on different products to achieve this alignment.

Be honest about challenges like tight deadlines, conflicting feedback, or fast changes in project scopes. Share specific strategies you employed to navigate these challenges while maintaining high standards of work.