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Coordinator, Social Media

In order to be considered for this role, after clicking "Apply Now" above and being redirected, you must fully complete the application process on the follow-up screen.BSE Global ("BSE") is a multifaceted sports and entertainment business that brings people together to experience music, sports, and culture through our teams and venue. Through these experiences and in our workplace, we strive to elevate our business, grow our fan base, and cultivate a community anchored in belonging and inclusion in every aspect, on and off the court.SUMMARYThe Coordinator, Social Media will be responsible for social strategy, channel management, and publishing across select BSE social media channels. This person will also contribute to influencer marketing efforts with a focus on social media creators. This role will work collaboratively with the Content team and across the business to develop social media content that fosters growth and engagement. The ideal candidate will demonstrate a deep understanding of how people consume social content, pay attention to detail, and keep current on cultural and industry trends.WHAT YOU WILL DORun the editorial calendar and be responsible for day-to-day social publishing for select BSE accountsDevelop organic social media channel strategies in conjunction with the social media leadership teamCurate, prioritize, and produce content that is consistent with brand messagingSupport conceptualization, production, and publishing of social content and campaigns for Barclays Center and other BSE propertiesBuild detailed distribution plans for priority content initiativesSupport the development of influencer / creator strategy, objectives and metrics anchored towards engagement and content creationPrepare reporting documents for clients that demonstrate strategy, execution, and achievement of social media goalsStay abreast of social media trends and integrate new opportunities for select BSE social media presenceAttend and cover Barclays Center events, including concerts and more, with the goal of producing compelling content that captures attentionResearch, vet, and engage potential influencers across Instagram, TikTok, etc. to build a pipeline of talent for BSE propertiesLiaise with Celebrity/Talent team to coordinate shoots/capture content, and fulfill influencer contentMeasure program performance and report key insights and resultsStay on top of social media trends and the creator landscape to inform new strategiesWHAT YOU WILL BRING1-3 years experience in social media role preferredDeep understanding of current and emerging social media platforms and trendsStrong visual eye with regard to the production and curation of social media content (photography, video, graphics)Experience with social media measurement tools such as EmplifiExperience in Adobe Creative SuiteWHO YOU AREConnoisseur of pop culture, entertainment, and industry trendsOutstanding attention to detail and organizational skillsExcellent communication skills, both oral and writtenGreat teammate with the ability to work independently as neededTRAVEL REQUIREMENTSThis role is unlikely to include travel requirements but could include attendance at industry events on nights and weekends.SALARY RANGE$64,500 - $69,000 base salaryWORK ENVIRONMENTWorks primarily in an office environment but upon request will be expected to attend games and other events on evenings, weekends and holidays. We are an Equal Employment Opportunity ("EEO") Employer. It has been and will continue to be a fundamental policy of the Company not to discriminate on the basis of race, color, creed, religion, gender, gender identity, transgender status, pregnancy, marital status, partnership status, domestic violence victim status, sexual orientation, age, national origin, alienage or citizenship status, veteran or military status, disability, genetic information or any other characteristic prohibited by federal, state or local laws.
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What You Should Know About Coordinator, Social Media, AEG

Are you a passionate and innovative creator looking for your next exciting opportunity? BSE Global, based in Brooklyn, NY, is on the hunt for a Coordinator, Social Media to join our dynamic team. In this role, you’ll be the mastermind behind our social strategy and responsible for managing our channels across select BSE social media platforms. Your creativity will play a vital role in building engagement with our audience as you develop and execute organic social media strategies. Working closely with our talented Content team, you’ll curate and produce compelling content that resonates with fans and reflects our brand’s voice. You’ll also collaborate with influencers to amplify our message and increase visibility. If you thrive in a fast-paced environment, have a keen eye for detail, and are up-to-date with the latest cultural and industry trends, we want you on our team! This is a fantastic opportunity to immerse yourself in the worlds of sports and entertainment while working at the heart of our vibrant community. Join us, and let's create memorable moments that bring people together!

Frequently Asked Questions (FAQs) for Coordinator, Social Media Role at AEG
What responsibilities does the Coordinator, Social Media role at BSE Global include?

The Coordinator, Social Media at BSE Global is responsible for managing social media strategies and publishing content across BSE's channels. This includes running the editorial calendar, developing organic strategies with the leadership team, curating consistent content with brand messaging, and supporting influencer marketing efforts. You will also attend events to capture content and build relationships with influencers, ensuring that your work fosters growth and engagement throughout the social media landscape.

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What qualifications are preferred for the Coordinator, Social Media position at BSE Global?

The ideal candidate for the Coordinator, Social Media role at BSE Global possesses 1-3 years of experience in a social media role. They should have a deep understanding of current and emerging social media platforms, a strong visual eye for content production, and familiarity with measurement tools like Emplifi. Proficiency in Adobe Creative Suite is also beneficial. Excellent communication and organizational skills are essential to succeed in this collaborative environment.

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How does the Coordinator, Social Media contribute to influencer marketing at BSE Global?

In the Coordinator, Social Media role with BSE Global, you will play a key role in developing and executing influencer marketing strategies. This includes researching potential influencers, curating a pipeline of talent for BSE properties, and collaborating with the Celebrity/Talent team to create compelling content. Your goal will be to enhance engagement through these partnerships and measure the program’s performance to continually refine our approach.

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What are the day-to-day tasks of a Coordinator, Social Media at BSE Global?

Daily tasks for the Coordinator, Social Media at BSE Global revolve around managing social media content and strategies. You will oversee the editorial calendar, publish engaging content, and analyze social media trends for opportunities. Attending events to capture live content, preparing reports for strategy insights, and collaborating with various teams will also be routine parts of your role to enhance the social media presence for BSE properties.

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What kind of work environment does a Coordinator, Social Media at BSE Global work in?

The work environment for a Coordinator, Social Media at BSE Global is primarily office-based, fostering collaboration with the Content team and other departments. You may also attend games, concerts, and events, particularly on evenings and weekends, to capture live content for our channels. This dynamic environment thrives on creativity and teamwork, making it the perfect place for a passionate social media enthusiast.

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Common Interview Questions for Coordinator, Social Media
Can you describe your experience with social media strategies?

When answering this question, highlight specific strategies you've developed or managed in previous roles. Discuss how you measured success through engagement metrics and provide examples of campaigns that resonated well with the audience.

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How do you stay current with social media trends?

Explain your process for keeping up with trends. Mention following industry publications, engaging with thought leaders on platforms like Twitter, attending webinars, and participating in professional groups. Share any specific trends you’ve capitalized on in your work.

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What role does content curation play in your social media management?

Discuss your approach to curating content, focusing on how you select and prioritize materials that align with brand messaging. Provide examples of successful content strategies that drove engagement and showcased your understanding of audience interests.

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Describe a challenging social media project you handled. What was the outcome?

Select a project where you faced significant challenges, like tight deadlines or unexpected changes. Detail how you adapted your strategy, collaborated with team members, and ultimately led to a successful outcome. Highlight any measurable results.

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How would you approach influencer marketing for BSE Global?

Outline your strategy for influencer marketing, focusing on identification, vetting, and collaboration processes. Emphasize how you would leverage influencers to enhance engagement and reach, and discuss any past experiences that demonstrate your ability to execute this approach successfully.

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What social media measurement tools have you used, and what insights did they provide?

Mention any specific tools you've used, like Emplifi or Google Analytics. Discuss how these tools informed your strategies and choices by providing insights on audience engagement, post-performance, and content effectiveness.

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Can you provide an example of a successful social media campaign you led?

Share a specific campaign that you initiated, detailing the goals, execution, and results. Highlight your role in the planning and execution phases and how you leveraged analytics to measure success and inform future campaigns.

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How do you prioritize tasks when managing social media content?

Discuss your method for prioritization, such as using editorial calendars, understanding the urgency of certain content, and aligning with business goals. Provide examples of how this approach has helped you manage workload effectively.

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What do you consider when creating content for different social media platforms?

Explain the importance of tailoring content for each platform’s audience and format. Discuss factors like image sizes, tonal differences, and platform-specific opportunities that drive engagement. Provide examples of how you adapt content for various channels.

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How do you handle negative comments or backlash on social media?

Discuss your approach to transparency and constructive engagement when addressing criticism. Highlight the importance of remaining professional, understanding the root of the feedback, and using such moments to build community trust.

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AEG is one of the leading sports and entertainment presenters in the world. AEG, a wholly owned subsidiary of the Anschutz Company, owns, controls or is affiliated with a collection of companies including over 100 of the world's preeminent facilit...

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Full-time, on-site
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March 20, 2025

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