Who are we?
Our mission is to scale intelligence to serve humanity. We’re training and deploying frontier models for developers and enterprises who are building AI systems to power magical experiences like content generation, semantic search, RAG, and agents. We believe that our work is instrumental to the widespread adoption of AI.
We obsess over what we build. Each one of us is responsible for contributing to increasing the capabilities of our models and the value they drive for our customers. We like to work hard and move fast to do what’s best for our customers.
Cohere is a team of researchers, engineers, designers, and more, who are passionate about their craft. Each person is one of the best in the world at what they do. We believe that a diverse range of perspectives is a requirement for building great products.
Join us on our mission and shape the future!
The Senior Product Marketing Manager will be responsible for developing and executing marketing strategies for artificial intelligence (AI) products, with a focus on driving product adoption and business growth. They will lead the strategy and go-to-market for product positioning and competitive differentiation across all stages of the buyer and customer journey.
This role requires a deep understanding of AI technologies and the ability to develop and execute effective marketing strategies that drive growth and increase market share and competitiveness. The Senior Product Marketing Manager will collaborate with cross-functional teams, including software developers, data scientists, marketing teams, sales staff, and senior company leadership, to ensure successful execution of all marketing initiatives.
They will be responsible for optimizing marketing strategies, managing product launches, developing sales enablement materials, and working with internal and external stakeholders to drive product innovation.
In this role you will:
Work with product managers to understand the key value proposition and target markets and devise marketing campaigns that will drive demand
Devise and execute on marketing campaigns, promotions, content marketing initiatives, and build sales trainings/collateral
Ensure consistency in brand voice and tone across all content
Collaborate with internal teams and external partners to deliver content on time and aligned with business objectives
Oversee strategic product launches from beta thru GA, ensuring targets are met
Enable sales teams at all levels on Cohere’s value proposition and messaging
Conduct competitive analysis to inform product development, pricing, and marketing activities
This career opportunity may be a good match for you if you have:
Experience with LLMs and RAG
5+ years of product marketing experience in Enterprise software and SaaS
High level of technical acumen and understanding of complex technologies
Ability to operate in a fast-moving and constantly changing environment
Strong interpersonal skills with a strong sense of conviction and diplomacy
Strong communication skills, verbal and written
Strong sense of ownership
If some of the above doesn’t line up perfectly with your experience, we still encourage you to apply! If you want to work really hard on a glorious mission with teammates that want the same thing, Cohere is the place for you.
We value and celebrate diversity and strive to create an inclusive work environment for all. We welcome applicants from all backgrounds and are committed to providing equal opportunities. Should you require any accommodations during the recruitment process, please submit an Accommodations Request Form, and we will work together to meet your needs.
Full-Time Employees at Cohere enjoy these Perks:
🤝 An open and inclusive culture and work environment
🧑💻 Work closely with a team on the cutting edge of AI research
🍽 Weekly lunch stipend, in-office lunches & snacks
🦷 Full health and dental benefits, including a separate budget to take care of your mental health
🐣 100% Parental Leave top-up for 6 months for employees based in Canada, the US, and the UK
🎨 Personal enrichment benefits towards arts and culture, fitness and well-being, quality time, and workspace improvement
🏙 Remote-flexible, offices in Toronto, New York, San Francisco and London and co-working stipend
✈️ 6 weeks of vacation
Note: This post is co-authored by both Cohere humans and Cohere technology.
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Welcome to Cohere, where our mission is to scale intelligence to serve humanity! As a Senior Product Marketing Manager based in London, you'll be at the forefront of marketing strategies for our groundbreaking AI products that are transforming the tech landscape. Imagine joining a passionate team of researchers, engineers, and designers who are dedicated to driving the rapid adoption of AI technologies. In this role, you will develop and execute innovative marketing strategies that not only highlight our AI solutions but also boost product adoption and business growth. You’ll have the chance to work closely with cross-functional teams, diving deep into understanding our customers' needs and turning insights into compelling marketing campaigns. With your solid knowledge of large language models (LLMs) and retrieval-augmented generation (RAG), you'll lead the charge in product positioning, ensuring that we maintain a competitive edge in the market. And don't worry, you won’t be doing this alone. Collaborating with product managers, sales teams, and various stakeholders, you will optimize strategies, manage product launches, and create impactful sales enablement materials. If you're excited about making a difference in the world of AI and bringing your high-level technical acumen to the table, Cohere might just be the perfect place for you. Join us and help shape the future together!
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Cohere, founded by AI pioneers, offers a leading enterprise AI platform that combines ease-of-use, data privacy, and unparalleled flexibility with its cloud-agnostic and API-accessible services,
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