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Product Specialist (Hybrid)

Are you energized by a commercial sales & brand management role that will give you the opportunity to accelerate customer growth and shape short and long-term business goals, as well as giving you the opportunity to lead key activities to advance in YOUR career? If so, this Product Specialist (Hybrid) role could be an ideal opportunity to explore.

As Product Specialist (Hybrid) you will be responsible for brand plan and customer campaigns, responsible for developing the strategies and designing the commercial actions, launch and performance; working together with multidisciplinary teams, to ensure excellence in execution, deliver a great customer experience and brand success.

Sales Aspect:

  • Representing GSK in identifying right targeted patients with appropriate products for the patient’s benefits through engagement with HCPs align with our value and expectation.

  • To explore opportunities in targeted HCPs to expand reach and access to introduce GSK’s range of products for the appropriate patients.

  • Establish S&T (segmentation & targeting) and to incorporate into the business plan to explore reach to align GSK’s range of products with the right patients though the right customers.

  • Acquiring Good Selling Outcome (GSO) to deliver on sales expectation.

  • Driving strategic approach align with Brand Strategy via Territory Business Planning with clear Plan of Action (POA).

  • To plan and execute Rep-led activities, i.e. Webinars, Group Doctors Meetings.

  • Be proficient at scientific knowledge selling of GSK products.

  • Achieve set sales targets and SFI KPI on quarterly basis.

Brand Aspect:

    • Develop Marketing Strategies and Brand Tactic plans, based on customer needs.

    • High level of interaction with Key Opinion Leaders and external to make sure the delivery of exceptional experience and messages.

    • Develop and nurture effective working relationship with counterparts to ensure local alignment to Global strategies and plans.

    • Provide ongoing analysis and conclusions of sales forces that have potential to impact business and take action to create opportunities and mitigate threats.

    • Lead business meetings with internal partners and roll-out of tactical initiatives

    • Effective communication within the team.

    Why you?

    Basic Qualifications:

    We are looking for professionals with these required skills to achieve our goals:

    • Minimum 3 years Sales experience in Pharmaceutical industry with a minimum 1 year experience in Product Management, Customer Management or Digital Marketing

    • A levels, Tertiary Education - BSc, BA, Diploma etc

    • Knowledge of pharma marketing in Specialties therapeutics lines

    • Experience in Omnichannel Marketing and Digital Marketing campaigns

    Preferred Qualifications:

    If you have the following characteristics, it would be a plus:

    • High Business Acumen 

    • Presentation Skills

    • Analytical Skills and Strategic Thinking  

    • Profound Decision Making

    • Selling skills

    • Good role model and change agent

    • Ability to communicate effectively, and solution oriented

    • Customer behaviour profiling & identify market insights

    • Sense of urgency

    • Effective, agile, enthusiastic to develop business opportunity through scientific engage with HCPs

    Why GSK?

    Uniting science, technology and talent to get ahead of disease together.

    GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together – so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns – as an organisation where people can thrive. We prevent and treat disease with vaccines, specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies, investing in four core therapeutic areas (infectious diseases, HIV, respiratory/ immunology and oncology).

    Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it’s also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves – feeling welcome, valued, and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together.

    Important notice to Employment businesses/ Agencies

    GSK does not accept referrals from employment businesses and/or employment agencies in respect of the vacancies posted on this site. All employment businesses/agencies are required to contact GSK's commercial and general procurement/human resources department to obtain prior written authorization before referring any candidates to GSK. The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business/ agency and GSK. In the absence of such written authorization being obtained any actions undertaken by the employment business/agency shall be deemed to have been performed without the consent or contractual agreement of GSK. GSK shall therefore not be liable for any fees arising from such actions or any fees arising from any referrals by employment businesses/agencies in respect of the vacancies posted on this site.

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    Average salary estimate

    $70000 / YEARLY (est.)
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    $60000K
    $80000K

    If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

    What You Should Know About Product Specialist (Hybrid), GSK

    If you are passionate about driving customer growth and shaping business goals, the Product Specialist (Hybrid) role at GSK in Petaling Jaya, Malaysia is a fantastic opportunity for your career development! As a Product Specialist, you'll work on brand plans and customer campaigns, developing strategies and designing commercial actions to ensure that our products reach the right patients. Your role will involve collaboration with multidisciplinary teams to ensure the flawless execution of plans, allowing for awe-inspiring customer experiences and successful brand outcomes. You'll be the face of GSK in the field, connecting with healthcare professionals (HCPs) and engaging them in transformative discussions about product benefits. Identifying target HCPs, executing effective marketing strategies, and planning engaging activities such as webinars will make your days exciting! With a focus on achieving sales expectations and developing strong relationships with key opinion leaders, your contribution will be crucial in positioning GSK's innovative solutions for patients. If you have the required experience in the pharmaceutical sector and a drive for success, we invite you to consider joining GSK where your growth is only limited by your ambition. Together, let’s make a significant impact and bring measurable change!

    Frequently Asked Questions (FAQs) for Product Specialist (Hybrid) Role at GSK
    What are the main responsibilities of a Product Specialist at GSK?

    The main responsibilities of a Product Specialist (Hybrid) at GSK include developing and executing brand plans, managing customer campaigns, engaging with healthcare professionals, and driving strategic sales initiatives. You will analyze market trends and customer needs, foster relationships with key stakeholders, and work collaboratively with internal teams to achieve sales targets and enhance brand recognition.

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    What qualifications do I need to become a Product Specialist at GSK?

    To become a Product Specialist (Hybrid) at GSK, you should have a minimum of 3 years of sales experience in the pharmaceutical industry, along with at least 1 year in product management or customer management. A relevant tertiary education, such as a BSc or BA, is essential, and experience with omnichannel marketing is preferred. Additionally, strong analytical and communication skills are important for success in this role.

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    What skills are important for a successful Product Specialist at GSK?

    A successful Product Specialist (Hybrid) at GSK should possess high business acumen, strong presentation skills, and the ability to think strategically. Analytical skills are crucial for market assessments, while effective communication and selling skills will enhance your engagement with healthcare professionals. The ability to adapt quickly to changes and develop customer insights is also highly beneficial.

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    How does GSK support career growth for Product Specialists?

    GSK is committed to fostering a workplace where individuals can thrive and grow in their careers. As a Product Specialist (Hybrid), you will have access to development programs, mentorship opportunities, and a supportive team environment that encourages initiative and innovation. GSK promotes continuous learning and personal growth, allowing employees to enhance their skills and advance their careers.

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    What is the company culture like at GSK for Product Specialists?

    The company culture at GSK is dynamic, inclusive, and focused on collaboration. As a Product Specialist (Hybrid), you’ll be part of a team that values diverse perspectives and encourages open dialogue. GSK believes in creating a positive, supportive environment where everyone is motivated to contribute meaningfully to the company’s mission of improving health outcomes for patients worldwide.

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    Common Interview Questions for Product Specialist (Hybrid)
    Can you describe your experience in the pharmaceutical industry as it relates to the Product Specialist role?

    When discussing your experience, focus on specific examples of your sales achievements, roles in product management, and any successful campaigns you've led. Highlight your familiarity with pharmaceutical marketing strategies and your understanding of customer dynamics within the industry.

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    How do you handle objections from healthcare professionals during product discussions?

    Addressing objections requires empathy and strategic thinking. You can mention active listening to understand the concerns, providing data to counter objections, and reiterating the benefits of the product clearly. Sharing successful past experiences would also support your answer.

    Join Rise to see the full answer
    What strategies do you use to identify and target potential healthcare professionals in your territory?

    Discuss how you analyze market data and use segmentation to identify healthcare professionals who would benefit from your products. Consider mentioning tools, historical sales data, and networking with key opinion leaders as part of your strategic approach.

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    Describe a successful marketing campaign you managed in your previous roles.

    Provide a detailed overview of the campaign’s objectives, execution process, and the results achieved. Highlight how you collaborated with team members and leveraged customer insights to drive success, emphasizing metrics that showcase the campaign’s impact.

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    How do you ensure effective communication within your team and with external partners?

    Effective communication often requires clarity and transparency. You can emphasize the importance of regular meetings, collaborative platforms for sharing information, and ensuring everyone understands their roles in achieving shared goals.

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    What is your approach to achieving quarterly sales targets?

    Your answer should reflect a systematic approach, breaking the targets into manageable monthly or weekly goals. Discuss the importance of monitoring performance metrics, adjusting strategies based on real-time data, and working diligently with your team to maximize results.

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    How do you nurture relationships with key opinion leaders?

    Nurturing relationships with key opinion leaders involves regular engagement and providing them with valuable insights related to your products. Mention your approach of maintaining consistent communication, inviting them to events, and seeking their feedback to enhance product offerings.

    Join Rise to see the full answer
    How do you stay updated on industry trends and changes in the pharmaceutical market?

    Staying updated on industry trends requires continuous learning. Highlight your methods, such as subscribing to industry publications, attending conferences, networking with peers, and participating in relevant online forums.

    Join Rise to see the full answer
    What do you consider when developing a brand strategy for a new product launch?

    Discuss the importance of understanding customer needs, conducting market research, and analyzing competitor approaches. You should emphasize the need for a clear value proposition and aligning strategies with the overall business goals.

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    How would you define success in the role of a Product Specialist?

    Success as a Product Specialist can be defined by achieving sales targets, successfully launching products, and fostering meaningful relationships with customers and HCPs. You can also mention the importance of contributing to the overall team’s success and maintaining a positive brand image.

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    BENEFITS & PERKS
    Dental Insurance
    Disability Insurance
    Vision Insurance
    Flexible Spending Account (FSA)
    Health Savings Account (HSA)
    Performance Bonus
    Family Medical Leave
    Paid Holidays
    FUNDING
    SENIORITY LEVEL REQUIREMENT
    TEAM SIZE
    EMPLOYMENT TYPE
    Full-time, hybrid
    DATE POSTED
    March 27, 2025

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