Marketing Analyst (REMOTE) - job 1 of 2

As a Marketing Analyst at Jobgether, your primary responsibilities include analyzing internal sales funnels, user behavior, and marketing strategies to identify opportunities for improvement. You will collaborate closely with teams in Marketing Operations, Data, and Sales to optimize campaign strategies. Additionally, your role will involve researching market trends in the U.S. health and wellness sector, delivering reports with actionable insights, and testing innovative marketing ideas.

To apply for the Marketing Analyst role at Jobgether, candidates should hold a degree in Marketing, Business, Communications, or a related field. Fluency in both English and Lithuanian is essential, alongside proven experience in marketing data analysis using tools like Google Analytics and Excel. Strong attention to detail and problem-solving skills, along with an independent work ethic, are also crucial for success in this position.

Jobgether offers a fully remote work setup for Marketing Analysts, allowing you to work from anywhere while enjoying the flexibility that comes with a remote-first environment. This setup includes a home office allowance and a choice of Mac or Windows workstation, ensuring you have the resources needed to perform at your best—whether you are at home or on the go.

In addition to a competitive salary, Jobgether offers a variety of unique benefits for its Marketing Analysts, including a monthly wellness budget, 25+ working days of holiday, and paid time off for volunteering or personal growth. These benefits support both your professional development and personal well-being, ensuring a holistic work experience.

Absolutely! Jobgether encourages its Marketing Analysts to engage in global learning opportunities, including conferences in exciting destinations like Miami, Dubai, and Bangkok. This commitment to professional growth helps you stay ahead in your field and fosters a culture of continuous learning and collaboration.

In my previous roles, I have utilized tools such as Google Analytics and Looker Studio to gather and analyze data. I focus on translating complex data trends into actionable insights that inform business decisions. When answering, it's beneficial to provide specific examples of how your data analysis led to successful marketing strategies or improved campaign performance.

When faced with multiple marketing projects, I prioritize tasks by assessing urgency and impact on the business. I often use project management tools to keep track of deadlines and communicate with my team. Sharing specific methodologies such as the Eisenhower Matrix or agile practices can enhance your response.

To analyze customer behavior, I typically employ a mix of quantitative and qualitative analysis. I look at metrics from sales funnels and customer feedback surveys while also conducting cohort analyses to determine patterns. It's important to convey your analytical approach while showcasing how you've used these insights to inform marketing strategies or campaigns.

Staying updated on market trends involves following relevant blogs, industry reports, and participating in webinars. I also network with professionals in the sector to exchange insights. Sharing specific sources or networks you are connected to can strengthen your answer and show your dedication to continuous learning.

I once identified a significant drop-off in our sales funnel and conducted an analysis that pinpointed the issue. By adjusting our messaging and targeting based on these insights, we improved conversion rates significantly. When discussing past experiences, be sure to include measurable outcomes to demonstrate your impact.

Collaboration is critical for a Marketing Analyst, as it allows for the blending of insights from different teams, such as Sales, Data, and Marketing. I always emphasize effective communication and regular meetings to ensure alignment on strategies. Highlighting your experience working cross-functionally will illustrate your value to the team.

When presenting insights to leadership, I focus on clear, concise storytelling supported by data visualizations. Prioritizing the most impactful insights and aligning them with strategic goals helps ensure my presentations resonate with decision-makers. Consider mentioning any specific tools you use for creating presentations and your experience communicating with senior executives.

Key metrics I focus on include customer acquisition cost (CAC), conversion rates, and customer lifetime value (CLV). These metrics provide a holistic view of campaign effectiveness. Sharing your rationale for why you prioritize certain metrics can demonstrate your analytical thinking and strategic mindset.

I typically use A/B testing methods to evaluate innovative marketing ideas. This approach allows me to compare the performance of two variations and make data-driven decisions based on the results. Highlighting your experimental mindset and results from past tests can provide insight into your strategic thinking.

I'm excited about the opportunity to work as a Marketing Analyst at Jobgether because of its commitment to data-driven decision-making in an innovative sector like health and wellness. The remote-first culture and emphasis on professional growth resonate with my ambitions. When answering, it’s effective to connect your career goals with the company's mission.