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Account Executive 3, Online Sales, Marketing Solutions - job 1 of 3

Company Description

LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We’re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed.​

Join us to transform the way the world works.

Job Description

This role will be based in Chicago, New York City, San Francisco, Detroit or Washington D.C. 

At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team. 

We’re looking for a Marketing Solutions Account Executive to join our Online Sales Organization. You’ll be responsible for outreach, building customer relationships and helping clients succeed with Marketing Solutions. The Account Executive will leverage their knowledge of digital advertising and their analytical abilities to provide consultative solutions to help our customers grow their organizations and effectively reach their target audiences. In addition to driving customer success, Account Executives will build the case for additional client budget by providing best-in-class engagement insights, and campaign recommendations.   

Responsibilities:  

  • Develop and execute a strategic plan for your book of business, leveraging LinkedIn’s various tools and processes for book segmentation and engagement  
  • Collaborate with clients to understand their marketing objectives, target audience, and overall business goals to provide best-in-class customer engagement 
  • Build relationships with clients, develop and implement comprehensive digital marketing strategies tailored to each client's unique needs and budget. 
  • Leverage existing and new relationships with current accounts to grow revenue in strategic product areas to consistently achieve or exceed quota expectations  
  • Achieve quarterly client coverage and depth of engagement goals   
  • Develop and maintain subject matter expertise on LinkedIn Marketing Solutions offerings   
  • Educate clients on their opportunities using your digital media expertise and be an expert at translating their marketing goals and objectives into actionable strategies on LinkedIn’s Marketing Platform.  
  • Use data and insights to highlight the value of advertising, demonstrate ROI, and make recommendations for optimizations and additional investment 
  • Drive customer engagement across your book, balancing operating at scale and creating more strategic partnerships among priority clients 

Qualifications

Basic Qualifications:    

  • 5+ years of experience in media/advertising sales and 8+ years of experience partnering with media/advertising sales teams
  • Experience in digital marketing, paid media, media buying and planning, account management or a closely related function  

Preferred Qualifications:   

  • BA/BS degree in marketing or a related field  
  • Digital platform and reporting experience within a portfolio 
  • Driving value for customers through data storytelling and insights 
  • Experience working with Microsoft Planner in order to prioritize sales opportunities 
  • Knowledge of how online advertising technology and Account Based Marketing works and the ability to explain it in ordinary terms   
  • Proven communication skills across multiple channels (e.g virtual meetings, phone, and email)   
  • Experience building relationships with senior decision makers 
  • Proven ability to manage a sizable volume of clients/accounts  
  • Proven ability to work in a fast-paced dynamic environment   
  • Highly organized and structured

Suggested Skills: 

  • Paid Media  
  • Performance Marketing 
  • Driving Revenue 
  • Selling 

LinkedIn is committed to fair and equitable compensation practices. 

The pay range for this role is $162,000 to $246,000. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor. 

The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For more information, visit https://careers.linkedin.com/benefits. 

Additional Information

Equal Opportunity Statement

LinkedIn is committed to diversity in its workforce and is proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. LinkedIn is an Affirmative Action and Equal Opportunity Employer as described in our equal opportunity statement here: EEO Statement_2020 - Signed.pdf.

Please reference the following information for more information:  https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf and

 https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf  for more information.

LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful.

If you need a reasonable accommodation to search for a job opening, apply for a position, or participate in the interview process, connect with us at [email protected] and describe the specific accommodation requested for a disability-related limitation.

Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to:

  • Documents in alternate formats or read aloud to you
  • Having interviews in an accessible location
  • Being accompanied by a service dog
  • Having a sign language interpreter present for the interview

A request for an accommodation will be responded to within three business days. However, non-disability related requests, such as following up on an application, will not receive a response.

LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.

San Francisco Fair Chance Ordinance ​

Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.

Pay Transparency Policy Statement ​

As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: https://lnkd.in/paytransparency.

Global Data Privacy Notice for Job Candidates ​

Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: https://legal.linkedin.com/candidate-portal.

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Average salary estimate

$204000 / YEARLY (est.)
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$162000K
$246000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Account Executive 3, Online Sales, Marketing Solutions, LinkedIn

Join LinkedIn as an Account Executive 3 in Online Sales with Marketing Solutions, where you'll become a driving force in the digital marketing space! Based in New York, NY, this hybrid role offers the exciting opportunity to work both from home and the office, allowing you to balance your professional and personal life. As an Account Executive, you’ll be at the forefront of building robust relationships with clients by understanding their unique marketing objectives and helping them harness LinkedIn’s powerful marketing tools to reach their target audiences effectively. You will leverage your knowledge of digital advertising and analytical skills to create tailored strategies that drive client success and expand their budgets through engaging insights and recommendations. Collaboration is key in this role; you’ll teamwork with clients, using data to highlight advertising value and showcase ROI, ensuring their campaigns hit the mark. With the chance to exceed your quotas while having fun and being part of a culture based on trust and inclusion, this position promises a fulfilling career path. If you’re excited about using your expertise to impact organizations positively and thrive in a dynamic environment, we would love to see you grow with us at LinkedIn!

Frequently Asked Questions (FAQs) for Account Executive 3, Online Sales, Marketing Solutions Role at LinkedIn
What are the primary responsibilities of the Account Executive 3 at LinkedIn?

The Account Executive 3 at LinkedIn focuses on outreach, client relationship management, and strategic planning for digital marketing solutions. You'll collaborate closely with clients to understand their marketing objectives, leveraging LinkedIn’s tools to provide tailored strategies that drive results.

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What qualifications are required for the Account Executive 3, Online Sales at LinkedIn?

To be considered for the Account Executive 3 position at LinkedIn, you should have at least 5 years of experience in media or advertising sales and a robust understanding of digital marketing. A BA/BS degree in marketing or a related field is preferred, along with a proven ability to manage client relationships effectively.

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How does the hybrid work model function for the Account Executive 3 role at LinkedIn?

The hybrid work model for the Account Executive 3 position at LinkedIn allows team members to work from home as well as from the office on selected days. This approach optimizes both personal flexibility and team collaboration, ensuring you can work effectively in a way that suits you best.

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What benefits does LinkedIn offer to employees in the Account Executive role?

LinkedIn offers a comprehensive benefits package to their Account Executive 3 employees, including competitive compensation ranging from $162,000 to $246,000, annual performance bonuses, stock options, and various health and wellness benefits to promote a happy work-life balance.

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What tools and resources are available to Account Executive 3 at LinkedIn for client engagement?

As an Account Executive 3, you'll have access to LinkedIn's various marketing tools and resources, analytical data platforms, and internal training to enhance your skills in building client relationships and executing effective digital marketing strategies.

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Common Interview Questions for Account Executive 3, Online Sales, Marketing Solutions
What strategies would you use to manage and grow your client accounts as an Account Executive at LinkedIn?

To manage and grow client accounts effectively, I would develop tailored strategies for each client based on their specific needs and objectives. Leveraging LinkedIn’s analytical tools would allow me to track performance, demonstrate ROI, and adjust campaigns accordingly to achieve optimal results.

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How would you approach a client who is hesitant to increase their marketing budget?

In such a scenario, I would focus on demonstrating the value of their current campaigns through data and insights. Providing case studies and tangible results from past performance would help build trust and showcase the potential ROI of expanding their marketing budget.

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Describe a successful marketing campaign you've been a part of and your role in it.

I once worked on a campaign where we integrated multiple digital channels to reach a target audience effectively. My role was to analyze data and inform the team on audience behavior, leading to adjustments that improved engagement. The resulted campaign exceeded our goals by 25%.

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What do you see as the biggest challenge in digital marketing today?

One of the biggest challenges in digital marketing today is the rapidly changing landscape of technology and consumer behavior. You must stay adaptable and continuously learn about new tools and trends to ensure your strategies resonate with the audience effectively.

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How do you measure the success of a marketing solution?

I measure the success of a marketing solution by evaluating key performance indicators such as engagement rate, conversion rate, and overall ROI. It’s important to analyze both quantitative and qualitative data to get a complete picture of campaign effectiveness.

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Can you discuss your experience with data-driven decision-making?

Data-driven decision-making has been a core part of my marketing approach. I analyze past campaign data to identify patterns that inform future strategies, ensuring that every decision made is backed by tangible evidence that can lead to improved performance.

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How do you prioritize client requests in a fast-paced environment?

I prioritize client requests by categorizing them based on urgency and potential impact. Establishing open lines of communication ensures I can clarify expectations and manage timelines effectively, creating a seamless experience for the client.

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What role does communication play in your job as an Account Executive?

Effective communication is vital in my role. It ensures that I understand clients’ needs clearly, keeps them informed about campaign progress, and builds trust in our relationship. Keeping lines of communication open facilitates collaboration and leads to better outcomes.

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What digital marketing tools are you most comfortable using?

I am comfortable using a variety of digital marketing tools, including analytics platforms for tracking campaign performance, CRM systems for client management, and various digital advertising platforms to execute and monitor campaigns effectively.

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How do you stay updated with the latest digital marketing trends?

To stay updated with the latest digital marketing trends, I regularly engage with industry publications, attend webinars, and participate in relevant online communities. Networking with other professionals also helps me gain insights into current best practices and innovations.

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Our mission is to create economic opportunity for every member of the global workforce and this vision connects our more than 16,000 employees in dozens of offices across five continents. It inspires us to invest in our talent, support career grow...

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