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NAM SME Director Sales Specialist

Our Purpose

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Title and Summary

NAM SME Director Sales Specialist

Job Description – Director, SME Sales Specialist (North America)

Who is Mastercard?
Mastercard is a global technology company in the payments industry. Our mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart, and accessible. Using secure data and networks, partnerships, and passion, our innovations and solutions help individuals, financial institutions, governments, and businesses realize their greatest potential.
Our decency quotient (DQ) drives our culture and everything we do inside and outside of our company. With connections across more than 210 countries and territories, we are building a sustainable world that unlocks priceless possibilities for all.

Overview
Across North America (U.S. & Canada), Small, and Medium Businesses (SMEs) are essential to economic growth, contributing significantly to employment and GDP. However, small businesses often face payment inefficiencies, relying on manual, cash, and check-based transactions that limit growth and financial access.
Mastercard is dedicated to enabling businesses to grow and thrive in a digital-first economy. Our rallying cry is “Empowering Every Business, Everywhere”—this segment is central to Mastercard’s growth strategy, given its importance in the payments ecosystem as both payers and acceptors of electronic transactions.
Role
The SME team is looking for a Director, SME Sales Specialist to drive revenue growth and expand Mastercard’s presence in this segment. This role requires a full-cycle sales approach, complemented by product management responsibilities to support go-to-market execution.
Key Responsibilities
Sales
• Own and execute a revenue-driven sales strategy to grow Mastercard’s SME segment share across North America.
• Develop and maintain a robust sales pipeline, leveraging data-driven insights to prioritize high-impact opportunities.
• Identify and engage potential customers through direct outreach, partnerships, and market intelligence.
• Understand SME pain points and tailor Mastercard’s solutions to address their unique challenges, including payment acceptance, spend management, and digital transformation.
• Position Mastercard’s SME product suite—both core and through strategic partnerships—to maximize client value.
• Manage the end-to-end sales process, from qualifying leads to negotiating contracts and closing deals.
• Expand Mastercard’s reach by developing and managing relationships with fintechs, acquirers, issuers, and other ecosystem players.
• Engage directly with customers and partners to position Mastercard solutions, negotiate deals, and drive conversions.
• Represent Mastercard at industry events, conferences, and networking opportunities to enhance brand visibility and establish thought leadership in the SME space.
• Track and analyze performance metrics, adjusting sales tactics and strategies as needed to exceed growth targets.

Product Management
• Support go-to-market execution by collaborating with product, marketing, and partnerships teams to enhance Mastercard’s SME solutions.
• Analyze market trends, competition, and SME lifecycle journeys to inform product and sales strategies, driving differentiation and innovation.
• Identify and drive partnership opportunities to improve value propositions and expand distribution channels.
• Identify and drive innovation in B2B and supply chain finance, integrating Mastercard’s capabilities with key industry players.
• Develop sales enablement tools and training materials to support SME-focused sales colleagues.
The ideal candidate for this position should:
• Be passionate about “Empowering Every Business, Everywhere” and the idea of democratizing access to digital payments and financial tools for MSMEs.
• Have proven experience engaging internal and external commercial and technical stakeholders to drive solution development and adoption.
• Have a strong background in sales, business development, or account management within financial services, fintech, or payments.
• Have experience working with fintechs and alternative payment providers to drive innovation in B2B transactions.
• Possess strong relationship management, influencing, and communication skills.
• Be self-motivated, a quick learner, and able to manage multiple priorities in a fast-paced environment.
• Hold a Bachelor’s degree (required); advanced degree preferred.
• English required; knowledge of French or Spanish is a plus.

Mastercard is a merit-based, inclusive, equal opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law. We hire the most qualified candidate for the role. In the US or Canada, if you require accommodations or assistance to complete the online application process or during the recruitment process, please contact reasonable_accommodation@mastercard.com and identify the type of accommodation or assistance you are requesting. Do not include any medical or health information in this email. The Reasonable Accommodations team will respond to your email promptly.

Corporate Security Responsibility


All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:

  • Abide by Mastercard’s security policies and practices;

  • Ensure the confidentiality and integrity of the information being accessed;

  • Report any suspected information security violation or breach, and

  • Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.




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Average salary estimate

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$90000K
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What You Should Know About NAM SME Director Sales Specialist, Mastercard

Mastercard is on the lookout for a passionate NAM SME Director Sales Specialist to join our dynamic team in Toronto, Canada. If you have a strong desire to empower small and medium enterprises and help them succeed in the evolving digital economy, this is the role for you! As a Director, SME Sales Specialist, you'll take the lead in driving revenue growth across North America, particularly focusing on solving payment challenges for SMEs. You'll develop a comprehensive sales strategy that utilizes data to engage potential customers while also managing relationships with fintechs and other ecosystem players. Your expertise will ensure that Mastercard's products are perfectly tailored to meet the unique needs of small businesses, from payment acceptance to spend management. Plus, you’ll represent Mastercard in industry events, sharing insights and establishing thought leadership. If you’re driven, self-motivated, and ready to contribute to the larger mission of creating a secure and inclusive digital economy, we would love to see you on our team!

Frequently Asked Questions (FAQs) for NAM SME Director Sales Specialist Role at Mastercard
What responsibilities can I expect as a NAM SME Director Sales Specialist at Mastercard?

As a NAM SME Director Sales Specialist at Mastercard, you will be responsible for executing a sales strategy geared towards growing the segment share of SMEs across North America. This involves developing a robust sales pipeline, identifying potential customers through partnerships and direct outreach, and tailoring Mastercard's solutions to meet SME-specific challenges, like payment management and digital transformation.

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What qualifications are necessary for the NAM SME Director Sales Specialist position at Mastercard?

To be a successful NAM SME Director Sales Specialist at Mastercard, candidates should have a strong background in sales, business development, or account management within financial services, fintech, or payments. A Bachelor's degree is required, with an advanced degree preferred. Strong relationship management and communication skills are also essential.

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How is Mastercard addressing the challenges faced by SMEs in North America?

Mastercard understands that SMEs face significant hurdles like manual payment processes that hinder growth. The NAM SME Director Sales Specialist will ensure that Mastercard provides tailored solutions, enabling SMEs to achieve digital transformation and smoother payment acceptance, ultimately contributing to their success and sustainability in the market.

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What kind of experience is ideal for a NAM SME Director Sales Specialist at Mastercard?

An ideal candidate for the NAM SME Director Sales Specialist role at Mastercard should have experience engaging with internal and external stakeholders to drive solution adoption. Experience with fintechs and alternative payment providers to innovate B2B transactions is also highly valued.

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What is the company culture like at Mastercard for the NAM SME Director Sales Specialist position?

Mastercard promotes an inclusive culture driven by the ideals of diversity and empowerment. The company's Decency Quotient (DQ) guides all initiatives, focusing on building a sustainable economy and fostering an environment where employees feel valued and enabled to contribute fully.

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Common Interview Questions for NAM SME Director Sales Specialist
How would you develop a sales strategy focused on SMEs in North America?

To develop a successful sales strategy for SMEs, I would begin by analyzing market trends and understanding the unique challenges SMEs face. Next, I would create tailored solutions that address specific pain points, leveraging data-driven insights to prioritize high-impact opportunities for Mastercard’s offerings.

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Can you explain how you would manage a sales pipeline for Mastercard's SME products?

Managing a sales pipeline for Mastercard's SME products involves creating a systematic approach where I track leads from qualification through to closing. This requires regular follow-ups, leveraging CRM tools to monitor prospects, and analyzing conversion rates to identify areas for improvement in the process.

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How do you prioritize high-impact opportunities when engaging SMEs?

Prioritizing high-impact opportunities requires a thorough market analysis and segmentation. I would utilize data analytics to identify SMEs with the greatest potential for growth and align Mastercard’s solutions to their needs, ensuring my outreach is both relevant and personalized.

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Describe a time you tailored a product to meet customer needs.

In a previous role, I worked closely with a customer to understand their specific payment processing challenges. Based on their requirements, I collaborated with the product team to develop a solution that integrated seamlessly into their existing systems, resulting in improved transaction efficiency and client satisfaction.

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What strategies would you use to build strong relationships with fintech partners?

Building strong relationships with fintech partners involves regular communication, identifying common goals, and creating opportunities for collaboration. I would foster a partnership mindset by understanding their business model and proposing joint ventures that enhance value for both parties.

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How do you keep yourself updated on industry trends relevant to SMEs?

To stay updated on industry trends for SMEs, I regularly read industry publications, attend relevant webinars, and participate in networking events. Engaging with thought leaders and peers in the payments landscape also helps me gain insights into emerging trends and customer needs.

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What are some key metrics you would track to evaluate sales effectiveness?

Key metrics to track for evaluating sales effectiveness include conversion rates, sales cycle length, customer acquisition cost, and customer lifetime value. Monitoring these metrics will allow me to fine-tune strategies and improve overall performance in reaching SME clients.

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How would you leverage data in your sales strategy?

Leveraging data in my sales strategy involves using analytics to identify target markets, understand customer behavior, and predict future sales trends. I would utilize CRM and business intelligence tools to track customer interactions, enabling me to make data-driven decisions for maximizing opportunities.

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What are the biggest challenges you foresee for SMEs in the digital payment space?

The biggest challenges for SMEs in the digital payment space include adapting to new technologies, managing costs associated with digital adoption, and ensuring security against cyber threats. Addressing these concerns requires innovative and tailored solutions that Mastercard can provide to support their transition.

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How do you approach negotiation in sales?

In sales negotiation, I prioritize understanding the needs and motivations of the customer. I employ active listening to address concerns and propose win-win scenarios, emphasizing the value that Mastercard's solutions bring to their business. Flexibility and creativity are key to successful negotiations.

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We believe in connecting everyone to Priceless possibilities. We work to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart, and accessible.

195 jobs
MATCH
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BADGES
Badge Diversity ChampionBadge Future MakerBadge Global CitizenBadge Office VibesBadge Work&Life BalanceBadge Rapid Growth
CULTURE VALUES
Inclusive & Diverse
Empathetic
Collaboration over Competition
Growth & Learning
Transparent & Candid
FUNDING
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, on-site
DATE POSTED
April 2, 2025

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