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Senior Product Manager, Measurement & Data - job 1 of 2

Company Description

We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Comcast NBCUniversal has announced its intent to create a new publicly traded company ('SpinCo') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.

As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we'll continue to create and deliver content that reflects the current and ever-changing face of the world.

Job Description

NBCUniversal is seeking a Senior Product Manager to join our Product, Measurement & Data team.  This role is focused on internal enablement and systems integration for NBCU’s performance-driven advertising solutions.

As Senior Product Manager, you will work closely with Product, Engineering, and Data Science teams to gather requirements, translate performance measurement needs into system-level functionality, and ensure scalable, integrated execution across NBCU’s ad tech stack. 

Your will support the delivery or next-gen measurement and optimization capabilities by operationalizing the product strategy and internal workflows that underpin our infrastructure.

This role is ideal for someone with experience in engineering, analytics, or data science who has moved into product management and thrives on solving complex systems problems at the intersection of performance and advertising technology.

Responsibilities:

  • Act as the technical execution lead for NBCU’s measurement and optimization capabilities, ensuring internal integration and scalable deployment across systems and platforms.
  • Translate end-to-end measurement and optimization solution designs into clear technical requirements and integration specs, working in close partnership with Engineering and Measurement Product Leads.
  • Gather internal stakeholder requirements across Product, Engineering, AdOps, Strategy, and Insights to ensure platform needs are captured and prioritized.
  • Define and maintain the integration and delivery framework across internal systems that support campaign-level performance measurement, targeting and optimization workflows.
  • Lead the systems-level discovery and documentation process for key components such as signal resolution, audience delivery logic, attribution pipelines, and optimization decision layers.
  • Develop technical documentation, flow diagrams, and integration maps to align cross-functional teams and external partners on system behavior and measurement capabilities.
  • Support product roadmap execution by tracking and unblocking technical dependencies, QAing releases, and ensuring robust delivery pipelines.
  • Partner with Data Science teams to ensure product decisions reflect rigorous measurement logic and optimize for business outcomes.
  • Collaborate with Product Marketing on internal and external enablement documentation, GTM support materials, and integration FAQs.
  • Ensure all technical designs and integrations comply with NBCU’s data governance and privacy frameworks.

Qualifications

  • 5+ years of experience in product management, analytics engineering, or data science, ideally in the media, ad tech, or martech industry.
  • Strong systems thinking, with experience working across complex ad tech platforms or data infrastructure.
  • Deep familiarity with marketing measurement methodologies (e.g., incrementality, attribution, optimization), including how they influence upstream data and systems requirements.
  • Proven ability to translate business and measurement needs into technical product requirements and partner closely with Engineering to execute.
  • Hands-on experience working with data technologies such as Snowflake, SQL, Python, clean room platforms, or cloud-based data warehouses (e.g., AWS, GCP).
  • Exceptional written and verbal communication skills; able to simplify and communicate complex systems to both technical and non-technical stakeholders.
  • Experience collaborating cross-functionally with Engineering, Data Science, AdOps and Strategy teams to deliver data products and measurement features.
  • Highly organized, detail-oriented, and comfortable managing competing priorities.
  • Strong interest in advertising measurement and data products that power optimization and decisioning systems.

Eligibility Requirements:

  • Interested candidates must submit a resume/CV through nbcunicareers.com to be considered.
  • Must have unrestricted work authorization to work in the United States now and in the future.
  • Must be 18 years or older.

Additional Information:

Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.

This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website.

Salary range: $130,000 - $180,000 (bonus eligible)

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].

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What You Should Know About Senior Product Manager, Measurement & Data, NBCUniversal

Are you ready to take your career to the next level? NBCUniversal is on the lookout for a dynamic Senior Product Manager, Measurement & Data to join our innovative team based in the heart of New York City. In this pivotal role, you will work at the intersection of advertising technology and data science, overseeing the integration and implementation of NBCU’s performance-driven advertising solutions. You’ll partner closely with cross-functional teams, including Engineering and Data Science, to translate complex performance measurement needs into actionable systems functionality. Your knack for systems thinking will shine as you develop technical specifications that guide our infrastructure and drive efficiency. With your background in product management, analytics, or data science, you'll manage the discovery process and document essential components to support our advertising frameworks. If you're passionate about creating data products that power optimization and deliver tangible business outcomes, then this opportunity is for you. Join us as we continue to shape the future of entertainment and media through technology and innovative solutions, all while fostering a diverse and inclusive culture. Apply now and be part of our exciting journey!

Frequently Asked Questions (FAQs) for Senior Product Manager, Measurement & Data Role at NBCUniversal
What are the key responsibilities of the Senior Product Manager, Measurement & Data at NBCUniversal?

The Senior Product Manager at NBCUniversal plays a crucial role in leading technical execution for measurement and optimization capabilities, translating end-to-end solutions into technical requirements, and collaborating with various stakeholders to ensure project alignment and success.

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What qualifications should a candidate possess for the Senior Product Manager position at NBCUniversal?

Candidates should have at least 5 years of experience in product management or a related field, with a strong understanding of analytics engineering and data science in media. Familiarity with marketing measurement methodologies and proficiency with data technologies like SQL and Python are essential.

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How does the Senior Product Manager, Measurement & Data role contribute to advertising solutions at NBCUniversal?

This role is focused on ensuring the seamless integration of advertising technology across NBCU's systems and platforms, which is pivotal for enhancing measurement and optimization capabilities in our performance-driven advertising solutions.

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What skills are crucial for success as a Senior Product Manager at NBCUniversal?

Success in this role requires exceptional systems thinking, strong collaboration skills, and the ability to simplify complex concepts for both technical and non-technical stakeholders, along with meticulous organizational skills to manage competing priorities effectively.

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Can you describe the team environment for the Senior Product Manager, Measurement & Data at NBCUniversal?

The team environment at NBCUniversal fosters cross-functional collaboration with Engineering, Data Science, and AdOps teams, providing a supportive and inclusive atmosphere where innovative ideas are encouraged and diverse perspectives are valued.

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Common Interview Questions for Senior Product Manager, Measurement & Data
Can you describe your experience in product management related to measurement and optimization in advertising?

In answering this, focus on specific projects where you translated business needs into technical specifications, detailing how your leadership contributed to project success and technology integration.

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How do you approach gathering stakeholder requirements for product development?

Discuss your method of facilitating discussions, using tools or frameworks to capture requirements systematically. Highlight your communication skills and examples of successful stakeholder engagement.

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What technical skills do you possess that will help you succeed as a Senior Product Manager at NBCUniversal?

Emphasize your proficiency in relevant data technologies, such as SQL and Python, and how you’ve applied these in previous roles to enhance product functionalities and measurement capabilities.

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Explain a time when you faced a complex systems problem. How did you resolve it?

Provide a specific example that outlines the challenge, your analytical approach to solving it, and the end result, ensuring to relate it back to the skills needed for the Senior Product Manager role.

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How do you prioritize competing tasks and projects?

Discuss your methods for assessing project importance and urgency, perhaps mentioning tools you use for project management and how they foster your organizational skills.

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What are the key metrics you consider when evaluating the success of a product?

Talk about various metrics, including engagement rates, conversion rates, and ROI, and how you connect those metrics back to business objectives and product performance.

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How do you ensure effective communication between technical and non-technical teams?

Share strategies you employ, such as tailoring your communication style to your audience and utilizing visual aids to clarify complex concepts, fostering better understanding across your teams.

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Describe your experience with ad tech platforms. How have you utilized them in past projects?

Detail relevant experiences where you've implemented or managed ad tech solutions and the impact they had on measurement or business outcomes, such as campaign performance optimization.

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How do you handle feedback or criticism regarding your product decisions?

Focus on your openness to constructive feedback, providing an example of how you've used input to refine your product strategies and improve outcomes effectively.

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What excites you about the future of advertising measurement and data products?

Share your enthusiasm about upcoming trends or technologies in advertising measurement, and how you envision contributing positively to NBCUniversal's goals in this evolving landscape.

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We are in business to create and deliver content so compelling it entertains, informs and shapes our world. We believe that the talent, creativity and diversity of our people are our greatest resources. We take our business seriously, but do no...

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DATE POSTED
April 9, 2025

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