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Marketing Coordinator

Description

  

Nieco, a division of Middleby Corporation, is a global leader in the design and manufacture of automatic broilers. Since 1969, we have delivered over 60,000 broilers worldwide, serving some of the largest fast-food chains, sports arenas, amusement parks, and independent restaurants globally. As a premier manufacturer in the restaurant equipment industry, we take pride in our commitment to quality, innovation, and a collaborative work culture.


Job Summary:

Nieco is seeking an experienced Marketing Coordinator to join our team. This role will be responsible for Marketing functions. The ideal candidate is detail-oriented, organized and proactive. This is an exciting opportunity to work with a well-respected company and gain valuable experience in the marketing and sales fields.


Essential Duties and Responsibilities:

· Create and update all marketing materials; sales sheets, presentations, website, social media as needed. 

· Develop and execute marketing campaigns, including email, social media, digital advertising & website

· Plan meetings and tradeshows by identifying, assembling, and coordinating material and equipment requirements; establishing contacts; developing schedules and executing a complete plan for each show.

· Liaise with all concerned parties to guarantee adequate planning, execution and monitoring of all marketing activities. 

· Maintain awareness on best practice marketing techniques/tools to achieve successful campaigns and promotions. Conduct market research to stay up to date on industry trends and competitive landscape. 

· Prepare and coordinate all photo and video shoots for product support materials such as operational, cleaning or sales materials.

· Monitor and report on campaign performance metrics. 

· Execute project timelines to ensure deliverables are completed on time.  

· Collaborate with internal teams to ensure brand consistency across all marketing channels.  

· Maintaining an inventory and directory of sales support materials making sure all re- sources are accurate and current while coordinating new material creation as needed. 

· Provide support for marketing and sales team as needed. 


Requirements

· Proficient in Microsoft Office, especially PowerPoint, Excel and Social Media platforms.

· Strong understanding of marketing principles, strategies and creative drive.

· Strong attention to detail and ability to multitask.

· A proactive attitude and the ability to work well under pressure.

· Experience with website management and social media marketing is a plus.

· Excellent written and verbal communication skills.  

· Highly organized with strong project management skills.

· Experience with marketing automation and CRM software a plus.

If you are a creative problem solver with a passion for marketing, a portfolio of your work we encourage you to apply for this exciting opportunity. We offer a competitive salary and benefits package, as well as opportunities for professional growth and advancement.


Education and Experience:

· Bachelor's degree or equivalent combination of education and experience in marketing, business or related field. 

· 1-3 years of experience in marketing, preferably in a B2B environment.


Skills/Abilities:

· Strong communication skills and the ability to work effectively in a team environment.

· Proficient in Microsoft Office, especially PowerPoint and Excel.

· Understanding of marketing principles and strategies.

· Strong attention to detail and ability to multitask.

· A proactive attitude and the ability to work well under pressure.

· Experience with website management and social media marketing is a plus.

Average salary estimate

$60000 / YEARLY (est.)
min
max
$50000K
$70000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Marketing Coordinator, Nieco

Nieco, a division of Middleby Corporation, is on the lookout for a talented Marketing Coordinator to join our team in Windsor, California. If you have a flair for creativity and a keen eye for detail, this position is perfect for you! As a Marketing Coordinator, you'll play an essential role in crafting and updating marketing materials, developing engaging marketing campaigns, and collaborating with our sales team to ensure we effectively showcase our innovative automatic broilers. Your responsibilities will also include planning dynamic trade shows, conducting insightful market research, and coordinating photos and videos that highlight our products. We're a well-respected company that takes pride in our commitment to quality and innovation, and we want someone who shares that passion. If you thrive in a fast-paced environment, have strong project management skills, and are proficient in marketing principles and tools, we encourage you to apply. This is a fantastic opportunity to grow your career in marketing, gain invaluable experience, and work alongside talented professionals who are dedicated to excellence. At Nieco, we offer a competitive salary and benefits package, and you will also gain a chance to contribute to the success of a leader in the restaurant equipment industry. Come join us and make an impact at Nieco!

Frequently Asked Questions (FAQs) for Marketing Coordinator Role at Nieco
What responsibilities does the Marketing Coordinator have at Nieco?

As a Marketing Coordinator at Nieco, your responsibilities include creating and updating marketing materials such as sales sheets and social media content, developing and executing marketing campaigns across various channels, and planning for trade shows. You'll also conduct market research, monitor campaign performance metrics, and collaborate with internal teams to ensure brand consistency.

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What qualifications are required for the Marketing Coordinator position at Nieco?

To qualify for the Marketing Coordinator role at Nieco, you should have a Bachelor's degree or equivalent experience in marketing, business, or a related field. Additionally, 1-3 years of experience in a marketing role, particularly in a B2B environment, is preferred, along with strong communication skills and proficiency in Microsoft Office.

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What skills are beneficial for a Marketing Coordinator working at Nieco?

A strong understanding of marketing principles, attention to detail, and the ability to multitask are crucial skills for a Marketing Coordinator at Nieco. Experience with marketing automation and CRM software is a plus, as is proficiency in social media marketing and website management.

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How does Nieco support the professional development of its Marketing Coordinators?

Nieco is committed to fostering professional growth for its employees, including Marketing Coordinators. We offer competitive salary packages, benefits, and opportunities to work on diverse projects that enhance your marketing expertise.

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What type of work environment can a Marketing Coordinator expect at Nieco?

At Nieco, you can expect a collaborative and innovative work environment that encourages creativity and proactive problem-solving. Our team emphasizes quality and teamwork, making it a great place to develop your marketing career.

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Common Interview Questions for Marketing Coordinator
What marketing strategies have you implemented in your previous roles?

When answering this question, provide specific examples of successful marketing strategies you developed or executed in previous roles. Highlight your approach to measuring their effectiveness and how they contributed to your company's success.

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How do you prioritize tasks when managing multiple marketing campaigns?

Detail your method for assessing task urgency and importance. Mention tools or techniques you use for prioritization, such as project management software or SWOT analysis, to demonstrate your organized workflow.

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Can you describe a challenging marketing project you handled and how you managed it?

Use the STAR (Situation, Task, Action, Result) method to structure your response. Describe the project clearly, the challenges faced, the actions you took to resolve them, and the project’s results to showcase your problem-solving abilities.

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What role does social media play in your marketing efforts?

Discuss the impact of social media on brand awareness, customer engagement, and campaign performance. Provide examples of how you have utilized social media platforms to meet marketing objectives effectively.

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How do you coordinate and collaborate with other teams on marketing projects?

Emphasize your communication and teamwork skills. Describe how you ensure everyone is on the same page by holding regular meetings, using collaborative tools, or establishing clear points of contact across departments.

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What metrics do you use to evaluate the success of a marketing campaign?

Mention key performance indicators (KPIs) relevant to marketing, such as reach, engagement rates, conversion rates, and ROI. Show your understanding of how these metrics inform future campaigns.

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How do you stay current with marketing trends and best practices?

Describe your commitment to professional development by mentioning resources such as industry blogs, webinars, or online courses you follow. Show your proactive attitude toward learning and adapting.

Join Rise to see the full answer
What experience do you have with digital marketing and automation tools?

Discuss your familiarity with various marketing automation and CRM tools, highlighting specific platforms you've used. Describe a successful campaign where you implemented these tools and the resulting impact.

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How do you handle constructive criticism of your work?

Express that you value feedback as a growth opportunity. Provide examples of how you've received and acted on feedback to improve your work quality or project outcomes.

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Why do you want to work as a Marketing Coordinator at Nieco?

Share your enthusiasm for the company and the industry. Mention specific elements of Nieco's reputation or product lines that align with your values and career aspirations to demonstrate genuine interest.

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Established in 1905, Nieco® has an enduring legacy of quality sheet metal and equipment manufacturing. Nieco® has been designing and hand-building innovative automatic kitchen equipment in beautiful Northern California since 1969 when the first ...

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Full-time, on-site
DATE POSTED
April 19, 2025

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