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Sales Manager (SMB)

What do we do?

Paddle offers digital product companies a completely different approach to their payment infrastructure. Instead of assembling and maintaining a complex stack of payments-related apps and services, we’re a Merchant of Record for our customers. That means we take away 100% of the pain of payment fragmentation. It’s faster, safer, cheaper, and, above all, way better. 

We’re backed by investors including KKR, FTV Capital, Kindred, Notion, and 83North and serve over 5000 software sellers in 245 territories globally. 

The Role:  

We are looking for a smart, ambitious and autonomous Sales Manager to help us achieve our ambitious growth plans as we expand our International team (serving both EMEA & APAC). As a Sales Manager you’ll be leading the team of Account Executives in our Startup and SMB segments which is currently a team of 4 and growing, reporting to the Sales Director. You’ll play a key role in building our sales team and helping us set, drive, and execute on our ambitious revenue goals here.

What you'll do: 

  • As a Sales Manager, you will be responsible for the successful acquisition of new business against a quarterly and annual quota.

  • Your goal as a leader will be to grow and develop your team. You will recruit, train and onboard new Account Executives.

  • You will set the tone by fostering a culture of strong achievement, inclusiveness, collaboration, creativity, and accountability as the strength of our teams is the foundation of our success as a business. 

  • You’ll measure individual performance against target, conduct weekly one on ones, improve their skills, while ensuring you build on each Account Executive’s unique strengths and create individual career progression plans accordingly. 

  • You will promote the right activity to maintain and build pipeline, paying close attention to the health and legitimacy of business opportunities so that you can create predictability in the business and accurate forecasts.

  • Supporting the Sales Director and wider commercial leadership team closely on our key priorities to achieve our ambitious growth goals in 2025 and beyond.

We'd love to hear from you:

  • Have experience building teams, hiring sales people and coaching consultative sales teams at a growth stage SaaS/software business.

  • Have past full sales cycle experience in a software or SaaS business, managing multi-threaded sales processes and balancing between higher volume deals and value selling across SMB and Mid-market

  • Are a great motivator and a career champion that invests in coaching and development.

  • Are resilient, optimistic, and possess a growth mindset. 

  • Know how to build and nurture a technical sales pipeline and possess exceptional time management & people skills.

  • Have experience selling to technical persons, (CTO, Head of Product, (Technical) Founders

Everyone is welcome at Paddle

At Paddle, we’re committed to removing invisible barriers, both for our customers and within our own teams. We recognise and celebrate that every Paddler is unique and we welcome every individual perspective. As an inclusive employer, we don’t care if, or where, you studied, what you look like or where you’re from. We’re more interested in your craft, curiosity, passion for learning and what you’ll add to our culture. We encourage you to apply even if you don’t match every part of the job ad, especially if you’re part of an underrepresented group.

Please let us know if there’s anything we can do to better support you through the application process and in the workplace. We will do everything we can to support any accommodations needed. We’re committed to building a diverse team where everyone feels safe to be their authentic self. Let’s grow together. 


Why you’ll love working at Paddle

We are a diverse, growing group of Paddlers across the globe who pride ourselves on our transparent, collaborative and respectful culture. 

We live and breathe our values, which are:

Paddle for others

Paddle together

Paddle simply

We offer a full suite of benefits, including attractive salaries, stock options, retirement plans, private healthcare and well-being initiatives. 

We are a ‘digital-first’ company, which means you can work remotely, from one of our stylish  hubs, or even a bit of both! We offer all team members unlimited holidays and enhanced parental leave. We invest in learning and will help you with your personal development via constant exposure to new challenges, an annual learning fund, and regular internal and external training.

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Average salary estimate

$70000 / YEARLY (est.)
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$60000K
$80000K

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What You Should Know About Sales Manager (SMB), Paddle

Are you ready to take the next step in your sales career with Paddle as a Sales Manager (SMB) in London? At Paddle, we are revolutionizing the payment infrastructure for digital product companies, and we want you to help us lead the charge. As a Sales Manager, you'll be at the helm of a growing team of Account Executives focused on the Startup and SMB segments, where your leadership will be crucial in achieving our ambitious growth goals. You’ll not only be responsible for the acquisition of new business but also for nurturing and developing talent within your team. Imagine creating a culture of achievement and collaboration, where each team member is equipped to thrive and hit their targets. You’ll set the tone and vision for the team by recruiting and onboarding new sales talent while providing ongoing coaching to ensure individual growth. Your experience in managing multi-threaded sales processes and building a strong sales pipeline will be key as you help shape the future of Paddle. Together, we can build a diverse and inclusive environment where everyone feels their best. Plus, with Paddle's flexible work culture, attractive benefits, and commitment to personal development, you'll find a workplace that truly supports you. If you're resilient, motivated, and eager to make an impact in a supportive environment, then we’d love to hear from you today!

Frequently Asked Questions (FAQs) for Sales Manager (SMB) Role at Paddle
What are the main responsibilities of a Sales Manager (SMB) at Paddle?

As a Sales Manager (SMB) at Paddle, you’ll lead a growing team of Account Executives, responsible for driving new business acquisition targets and fostering a strong team culture. You’ll not only focus on hitting quarterly and annual quotas but will also invest in coaching and team development, ensuring each individual contributes effectively to Paddle's ambitious growth plans.

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What qualifications are needed for the Sales Manager (SMB) position at Paddle?

For the Sales Manager (SMB) position at Paddle, candidates should have experience in building and coaching sales teams, with a strong background in the full sales cycle within a SaaS or software company. Showing proven success in managing the sales process across SMB and mid-market will be critical. Ideal candidates will also possess exceptional people skills and a growth mindset.

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What skills will help me succeed as a Sales Manager (SMB) at Paddle?

To excel as a Sales Manager (SMB) at Paddle, strong leadership, communication, and motivational skills are essential. You’ll need to nurture a technical sales pipeline while balancing high-volume deals and value selling. Time management and the ability to conduct effective one-on-one coaching sessions will directly impact your team's success.

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How does Paddle support career development for a Sales Manager (SMB)?

Paddle is committed to the personal development of its employees, including Sales Managers (SMB). You'll receive ongoing training, access to a learning fund, and opportunities to tackle new challenges. The company fosters an environment of continuous improvement, making sure you grow alongside the organization.

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What is Paddle’s work culture like for a Sales Manager (SMB)?

Paddle’s work culture emphasizes transparency, collaboration, and respect, making it a nurturing place for a Sales Manager (SMB) to thrive. The inclusive work environment is designed to celebrate diversity, where every employee can bring their authentic self to work and contribute to building the best team possible.

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Common Interview Questions for Sales Manager (SMB)
How do you plan to build and develop your sales team as a Sales Manager (SMB)?

When building a sales team, I focus on recruitment strategies that attract diverse talent while providing comprehensive onboarding. To develop the team, I establish clear performance metrics and conduct regular one-on-one coaching sessions to track progress and foster career development.

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Can you describe your experience managing the full sales cycle in a SaaS business?

In my previous role, I managed the full sales cycle from prospecting to closing deals. I developed strong relationships with clients while balancing multiple deals simultaneously, ensuring that my sales strategy was adaptable to the varying needs of SMB and mid-market clients.

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What approaches do you take to motivate and inspire your sales team?

To motivate my sales team, I prioritize creating a culture of achievement through recognition, open communication, and fostering a collaborative environment. I also encourage team members to share their career aspirations and help tailor growth opportunities to meet their individual goals.

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How do you ensure a consistent sales pipeline as a Sales Manager (SMB)?

I ensure a consistent sales pipeline by implementing clear sales processes and utilizing data-driven insights to analyze the health of leads. Regular pipeline reviews and team collaboration help keep track of opportunities and prevent any gaps in the process.

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What challenges have you faced in sales management, and how did you overcome them?

One challenge I encountered was team turnover. I addressed this by creating an inclusive onboarding program and fostering a supportive environment where team members felt valued. This not only improved retention but also helped enhance overall team performance.

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Describe a successful sales strategy you implemented in a previous role.

I implemented a value-based selling strategy that involved understanding clients' unique challenges. By offering tailored solutions, we not only increased conversion rates but also encouraged long-term loyalty among our customers.

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How do you handle conflicts within your sales team?

When conflicts arise, I prioritize open communication by facilitating discussions where team members can express their views. Finding common ground and creating a plan for resolution usually leads to improved relationships and team cohesion.

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What tools or technologies have you utilized in your sales process?

I have utilized CRM platforms to track sales performances, insights, and customer interactions. Additionally, I have leveraged marketing automation tools to streamline our outreach and improve lead generation strategies.

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How do you adapt your sales strategies to different market segments, especially within SMB?

I adapt my sales strategies by conducting market research to understand the unique needs of different segments within the SMB space. This involves customizing our value propositions and adjusting marketing tactics to ensure we resonate with our target audience.

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Why are you interested in working as a Sales Manager (SMB) at Paddle?

I'm eager to join Paddle because of its commitment to innovation in payment solutions and its inclusive company culture. I believe my sales leadership skills can greatly contribute to the energetic environment while helping Paddle achieve its growth goals in the SMB sector.

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DATE POSTED
April 15, 2025

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