Account Executive

As an Account Executive at Perchwell, your main responsibilities include owning the full sales cycle, which encompasses everything from prospecting and outreach to product demonstrations and closing deals. You'll also be tasked with exceeding sales targets, developing innovative sales strategies, and effectively bridging customer insights for product development. Your role demands a proactive approach in nurturing existing accounts and driving new business growth.

To qualify for the Account Executive position at Perchwell, you should have 3-5+ years of full-cycle SaaS sales experience, particularly in scaling B2B environments. A proven track record of meeting or exceeding sales quotas is essential, along with expertise in outbound prospecting and an entrepreneurial mindset. Familiarity with the residential real estate market is a plus, as it will help you understand the pain points of brokers and agents.

The salary for the Account Executive role at Perchwell ranges from $75,000 to $150,000 per year, depending on your experience and performance. This includes a base salary of $75,000, with the potential to earn up to $150,000 through variable compensation based on personal and company performance. We also offer equity and additional benefits, providing a comprehensive package for our employees.

As an Account Executive at Perchwell, you'll work in an engaging and collaborative environment located in the heart of New York City’s SoHo. We value in-person collaboration and expect the role to be office-based five days a week. You'll be joining a team of driven innovators who are passionate about reshaping the real estate industry, making every day dynamic and rewarding.

Success for an Account Executive at Perchwell is defined by your ability to consistently meet or exceed sales targets and expand our customer base. This involves developing and executing effective sales strategies that resonate with our clients and contributing valuable feedback to shape our products. Your metrics will be closely tied to your capacity for pipeline development and your innovation in establishing sales processes.

When answering this question, highlight specific examples from your past work where you've successfully managed the entire sales process, detailing the prospecting methods you used, your approach to customer engagement, and how you closed deals. Use quantifiable results to showcase your track record.

Discuss your strategies for effective prospecting, such as utilizing data, networking, and leveraging referral partnerships. Explain how you customize your outreach and follow-up process based on the target client’s needs and preferences for higher success rates.

Outline your methods for tracking leads and prioritizing opportunities, such as using CRM software to categorize prospects by potential value and urgency. Mention your process for regularly reviewing your pipeline to ensure you're focusing on the most promising leads.

Identify and discuss key factors such as understanding customer pain points, building rapport, and effectively communicating value propositions. Providing relatable examples of how you’ve employed these factors in previous sales scenarios can reinforce your answer.

Share specific techniques you use to address objections, such as active listening, empathizing with the prospect's concerns, and providing tailored solutions. Emphasize your ability to turn objections into opportunities for further dialogue.

Describe a situation where you identified a gap in the market or a particular customer need and how you developed a targeted sales strategy to address it. Discuss the outcome and any adjustments you made along the way.

Explain your approach to cross-functional collaboration, such as regular meetings, sharing feedback, and aligning goals with marketing and product teams. Highlight how effective collaboration has led to better product support and enhanced customer engagement.

Discuss techniques that help maintain your motivation, such as setting personal goals, celebrating small victories, and seeking mentorship. Sharing your mindset toward healthy competition can demonstrate your resilience and drive.

Recount your methods for conducting impactful product demonstrations, including research on customer needs, tailoring presentations to highlight relevant features, and ensuring you engage the audience throughout the demo.

Express your enthusiasm for the role by connecting your skills and experiences to what Perchwell represents—innovation in real estate technology. Mention specific aspects of the company that excite you, such as the team culture, growth opportunities, or their focus on delivering solutions to brokers.