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Marketing Intern

Description

Vibram is the world leader in the production and sales of high-performance rubber outsoles in the sport, leisure, industrial, orthopedic and repair markets.


The Vibram Marketing Intern will assist the Vibram Marketing team in planning, communicating and driving successful regional marketing programs in Los Angeles, California.


Responsibilities 

  • Event planning and coordination (catering, rentals, DJ, RSVPs, etc.)
  • Creation of Customer List (CRM)
  • Retail attack plan (in conjunction with Portland Marketing team)
  • Capturing content during customer visits
  • Capture photos during events and workshops
  • Create recap decks
  • Vibram LA-Email blasts (updates on happenings, visits, intranet posts)
  • Designing fliers for activations
  • Other duties as assigned

Requirements

  • Available 20-30 hours a week
  • Bachelor’s or pursuing a degree in communications / marketing preferred
  • Passion for service and delivering an exceptional experience for guests and new clients
  • You seek the best (not necessarily the easiest) solutions, with an unwavering commitment to detail
  • Knowledge of the footwear / fashion industry is a major plus
  • Strong written and verbal communication
  • Excellent time management and problem-solving ability
  • Efficient with Microsoft suite (Word, Excel, Outlook, Excel, etc.)

Vibram is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.

What You Should Know About Marketing Intern, Vibram

Are you ready to kickstart your marketing career in one of the most exciting and dynamic industries? Vibram, the world leader in high-performance rubber outsoles, is looking for a Marketing Intern to join our vibrant team in Los Angeles, California. As a Marketing Intern at Vibram, you will have the unique opportunity to dive into the heart of our marketing efforts, helping to plan and execute a variety of regional marketing programs. Your days will be filled with fun tasks such as event planning, where you’ll coordinate catering, rentals, and even the DJ – ensuring every event is a hit! You’ll also take charge of building a customer list using our CRM system and assist in creating a retail attack plan alongside our Portland Marketing team. Capturing amazing content during customer visits and events is crucial, so bring your photography skills! You’ll be responsible for creating recap decks, email blasts to keep everyone informed about our happenings, and designing eye-catching fliers for activations. If you’re a detail-oriented, problem-solving communicator pursuing a degree in communications or marketing, we’d love to have you on board. Join us at Vibram and contribute your passion for service while learning from industry leaders. This is not just an internship; it’s a stepping stone into a vibrant marketing career!

Frequently Asked Questions (FAQs) for Marketing Intern Role at Vibram
What responsibilities can I expect as a Marketing Intern at Vibram?

As a Marketing Intern at Vibram, your responsibilities will include planning and coordinating events, managing customer lists through CRM, collaborating on retail strategies, capturing content during customer visits, taking photos at events, and creating recap presentations. You'll also handle email communications and design materials for marketing activations, giving you a comprehensive learning experience in the marketing field.

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What qualifications do I need to apply for the Marketing Intern position at Vibram?

To apply for the Marketing Intern position at Vibram, you should ideally be pursuing or have a bachelor's degree in communications or marketing. Additionally, we are looking for candidates with strong written and verbal communication skills, time management abilities, familiarity with the Microsoft suite, and preferably some knowledge about the footwear or fashion industry.

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How many hours per week will I need to work as a Marketing Intern at Vibram?

As a Marketing Intern at Vibram, you will be expected to work approximately 20-30 hours per week. This flexible schedule allows you to balance your internship with your academic responsibilities while gaining valuable hands-on experience in the marketing industry.

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Is prior experience necessary for the Marketing Intern role at Vibram?

While prior experience in marketing is not strictly required to become a Marketing Intern at Vibram, a demonstrated passion for service and a strong foundation in marketing concepts will be beneficial. We value eagerness to learn and commitment to detail over formal experience, as we believe in nurturing talent from the ground up.

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What skills will I develop as a Marketing Intern at Vibram?

During your time as a Marketing Intern at Vibram, you'll develop a range of invaluable skills including event planning and management, strategic thinking in retail strategies, content creation, photography, design skills for promotional materials, and effective communication. These skills are essential for anyone looking to build a successful career in marketing.

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Common Interview Questions for Marketing Intern
Can you tell us about a marketing project you've worked on in the past?

When answering this question, focus on a specific project where you played a key role. Describe your objectives, the strategies you implemented, and the outcomes. Be sure to highlight your contributions and any skills you developed, such as teamwork or creativity, that align with the role of a Marketing Intern at Vibram.

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How do you prioritize your tasks when handling multiple projects?

Demonstrate your time management skills by explaining your approach to prioritization. Discuss using tools like to-do lists or project management software, how you assess deadlines and importance, and how you communicate with team members to ensure all projects stay on track. This shows potential employers that you have the organizational skills needed for the fast-paced marketing environment at Vibram.

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What do you know about Vibram and its products?

Research is key! Share your understanding of Vibram's history, its leadership in the rubber outsole market, and its commitment to quality and performance. You can mention specific lines of products or references to sustainable practices, showing you're not only interested in the role but also in the company's mission and values.

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How would you handle feedback on your work?

Express your openness to receiving feedback by explaining its importance in personal and professional growth. Share an example of a time when you received constructive criticism and how you applied it to improve your work. This demonstrates your ability to grow and adapt, traits valued in a Marketing Intern at Vibram.

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Can you describe a time when you had to work as part of a team?

Provide a specific example that highlights your interpersonal skills and ability to collaborate. Discuss your role within the team, how you contributed, and what the team's outcome was. This will show interviewers at Vibram that you understand the value of teamwork, especially in marketing projects.

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What marketing channels are you familiar with?

Discuss the marketing channels you’ve worked with, such as social media, email, or event marketing. Explain any hands-on experience you’ve had with these channels and how they can be utilized in the context of Vibram’s marketing efforts. Demonstrating familiarity with a variety of platforms will show your adaptability and readiness for the internship.

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How do you stay updated on marketing trends?

Mention specific sources such as industry blogs, webinars, or conferences you follow to stay informed about marketing trends. You might refer to how this knowledge can be applied to your role at Vibram, indicating that you're proactive about bringing fresh ideas and practices into the team.

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Why do you want to intern with Vibram specifically?

Express your passion for Vibram's products and brand identity, and connect your interests to the responsibilities of the marketing intern role. Illustrating how Vibram’s mission aligns with your career goals shows that you have thought critically about your choice to apply, making you a more attractive candidate.

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What creative strategies would you suggest for a marketing campaign?

Share innovative ideas, using case studies or personal experiences to back them up. Discuss why you think these strategies would resonate with Vibram's audience, showcasing your understanding of the market and your ability to think outside the box, an essential trait for a Marketing Intern.

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How comfortable are you with public speaking or presenting?

Be honest about your comfort level and provide examples of any speaking engagements or presentations you've conducted. If you're less experienced, express your eagerness to develop this skill further during your internship at Vibram, showcasing your willingness to grow.

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Vibram is a world leader in high performance rubber soles, targeted to the outdoor, work, recreation, fashion, repair and orthopedic markets. For more than 80 years, the famous yellow octagon that identifies the brand has been synonymous with qual...

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Internship, on-site
DATE POSTED
April 12, 2025

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