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Technical Marketing Analyst

Hi there! We’re WebFX, a full-funnel revenue marketing agency based in the US. We’ve been 9x named a Best Place to Work, and we’d love to meet you! We are a fast-growing company of more than 700 FXers, that has doubled in size over the past 5 years, with talented team members in 6 US offices, 20+ US States, and now based around the globe (and representing 18+ different countries, including offices in Guatemala and South Africa!). 


While WebFX and our subsidiary companies, such as Nutshell CRM, SEO.com, and TeamAI, are growing rapidly, we are committed to growing strategically and sustainably, and that starts with growing our team of the #BestCoworkers - that’s where you come in!


We’re looking for people to join our mission to provide world-class full-funnel revenue marketing solutions to mid-size businesses worldwide, We are passionate about what we do, we’re committed to driving business growth for our clients, and we’re on the hunt for people just like you, who take pride in their work and want to be part of a company that does too. 


Why Choose WebFX?


We’re proud to offer the same great culture and a comprehensive set of benefits to our team members no matter where in the world they’re based. In addition to very competitive base pay, we also offer company profit-sharing, performance bonuses, and health insurance (including dental, vision, remote doctor, etc.). To aid in your success, we also provide world-class industry training (Organic SEO, Local SEO, PPC, Google Analytics, etc.), long-term career track opportunities, and ongoing learning bonuses (yes, you can get paid to learn!), along with numerous other benefits! 


Some of the additional benefits our FXers enjoy include:


- No matter where you are located or your position, WebFX offers long-term stability to all of our FXFamily members. Many of our global team members have been with WebFX for 10+ years, and we’re hoping you can be too! 🌏

- We put our people first; it’s as simple as that. You’re never on your own - when you run into inevitable challenges, we’re there to support you along the way! 

- Long-lasting relationships with both clients and team members due to consistently low turnover rates, which are simply unheard of in our industry because, again, we put our people first.

- Save your time and money by skipping the commute to an office. This role allows you to work from the comfort of your home! 🏡

- Fully equipped in-home office setup including computer, dual large monitors, headset, seriously fast internet, generator, and more! 🖥️ 

- Unrestricted access to our proprietary software/platforms that our internal R&D team has developed for our team’s exclusive use, in addition to access to the many 3rd party tools and software we utilize internally in order to WOW our clients. You can learn more about just some of our proprietary tools here.

- Be part of a rapidly growing company that, at the same time, only partners with clients who share our values. 🌱📈

- Merit-based promotional structure.

- Annual merit-based compensation increases! 💰

- Access to virtual professional development opportunities with company experts and virtual team-building events like monthly meetups and hangouts.

- Invitation to our annual FXFest – a week-long, all-expenses-paid trip for our international team members (with a 1-year tenure) to our company headquarters. This event is filled with activities, learning, and motivation to help unite our U.S. and global staff! 🛫

- We have a very strong commitment to giving back globally - in fact, it’s one of our values here at WebFX. As a member of our FXFamily, you get to be a large part of that simply by achieving your goals - since 2014, we’ve committed to donating globally through our FXBuilds program. You can learn more about that here!

- When you join WebFX, you don’t just join a company; you join a community! We value all of our team members the same, regardless of their position or where they call home. We truly look forward to learning about you and your background, and we will be there to celebrate the milestones in your life together, no matter how big or small! 👏


What You'll Get


World-Class Training and Ongoing Career Development


- No matter your level of experience, our “Bootcamp” training program is provided for all new WebFX “family members” to learn, grow and develop in and out of the office with the hard skills necessary to be successful in their position. 

- From training with our Award-Winning Sr. Developers, Designers, Marketers, and more to access to countless industry-leading online training resources/courses/tutorials to getting experience with our client base that spans just about every industry you can think of (and then some), our training program is simply unrivaled!

- Training doesn’t stop after your initial training period, we offer career development training and monthly Lunch-and-Learns with our state-of-the-art training amenities to facilitate departmental training, industry-related updates, and more!

- FXLearns program – where you get incentives for taking advantage of our countless industry training resources!

- With a track record of serving over 1,500+ clients, we’ve been able to truly master our processes and procedures, and we’ll train you on them - no need to develop how to do things (unless you want to help us continually improve that process!), because we refuse to ever stagnate, we are always pushing to make those processes 1% better too! 


Opportunities for Growth


WebFX has doubled in size over the past 5 years, and merit-based promotional opportunities are abundant if you're meeting or exceeding position performance metrics. We believe in growing and promoting our internal team first and foremost. In fact, 95% of our promotions are internal! All team members have a very clearly defined progression path, so you know exactly what is expected of you so you can put your career in your own hands. 


What’s more, you’re not expected to know it all - we believe in continually striving to be an expert in your subject matter of expertise, so while we will purposely challenge you to grow in your niche, we are a full-service agency that has experts in other departments that handle everything else - from link building, to social media, to web design, and web development. This is done so you can truly master your trade.


We currently have over 40 team members located in the Philippines, and our goal is to double that number within the next 2 years!


About the Role


Join the internal marketing team at WebFX as a Marketing Technology Operations Specialist. This role blends technical expertise with digital marketing fundamentals to optimize our data pipeline, lead flow, and technology infrastructure.


Key Responsibilities
  • Manage and optimize our marketing technology stack, including Segment CDP, MixPanel, Salesforce, and lead scoring tools.
  • Maintain and enhance high-traffic WordPress properties and hosting environments.
  • Fine-tune data pipelines and lead flows to improve marketing effectiveness.
  • Implement and troubleshoot analytics tracking and reporting systems.
  • Perform web administration and system maintenance tasks.
  • Act as a technical "fixer" for the marketing team's technology needs.
  • Occasionally work in a PM capacity with our internal developers as needed for larger, more complex projects


Required Skills & Experience
  • 2.5+ years of experience working with similar marketing technology stacks.
  • Strong understanding of marketing operations and data management.
  • Working knowledge of SEO fundamentals and Google's product suite (GSC, GA4, BigQuery).
  • Ability to perform basic JavaScript edits and script implementation on various web properties.
  • Experience with automation tools such as Make.com
  • Familiarity with SEO tools (Ahrefs, SEMrush, Screaming Frog).
  • Basic understanding of Git/GitHub and understanding of web hosting environments.
  • Problem-solving mindset and willingness to learn new technologies


Bonus Skills
  • Experience with CRO tools like Mutiny
  • Data enrichment knowledge (Clearbit or similar)
  • Interest in AI pair programming using tools like Cursor

This role is perfect for a technical marketer who enjoys the intersection of digital marketing, marketing operations, data management, and web technologies.


Compensation


Negotiable, based on experience

Annual merit-based increases


Working Hours


We're currently looking for team members who are able to overlap hours with our office on the US East Coast (click the link to view our current time from Monday to Friday (40 hours per week).


Asia (Philippines / Indonesia)

3:30 pm - 12 Midnight your local time (3:30 am - noon EDT, or 2:30 am - 11 am EST depending on the time of year). The half-hour break may be taken anytime between 6 pm - 8 pm local time.



Check out our culture on social media:

Instagram

Twitter

Facebook


Please submit a resume or CV (in English) to be considered for this opportunity.


*You don't need to apply more than once, even if you're interested in multiple positions - you can simply let us know! We consider all open roles when reviewing resumes and applications! 


WebFX is an Equal Opportunity Employer, committed to providing and fostering an inclusive environment where all people, including women, minorities, LGBTQ+, and other underrepresented groups, are supported, respected, and encouraged to excel within STEM careers. Our goal as an organization is to empower our team to achieve their personal best, bring people together, and provide equal opportunity to do so regardless of race, age, gender, sexual orientation, religion, physical ability or disability, or political affiliation. You can learn more on our website here!

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What You Should Know About Technical Marketing Analyst, WebFX

Hi there! We’re WebFX, a full-funnel revenue marketing agency on the lookout for a Technical Marketing Analyst to join our dynamic remote team. Here at WebFX, recognized numerous times as a Best Place to Work, we are dedicated to delivering exceptional marketing solutions to mid-size businesses. As a rapidly expanding team of over 700 FXers worldwide, we pride ourselves on our culture that values collaboration and growth. In your role as a Technical Marketing Analyst, you’ll get the chance to manage our marketing technology stack and optimize our data pipelines and lead flows. Your technical acumen will blend seamlessly with your understanding of digital marketing, and your insights will directly influence our success. We offer competitive base pay, profit-sharing opportunities, and a full set of remote work benefits including health insurance and a top-notch at-home office setup. At WebFX, we prioritize career development, offering world-class training and a clear path for professional growth. Join us, and not only will you enhance your technical skills, but you will also work in a caring environment that celebrates achievements, big and small. We can’t wait to see what you bring to the table as part of our FXFamily!

Frequently Asked Questions (FAQs) for Technical Marketing Analyst Role at WebFX
What are the responsibilities of a Technical Marketing Analyst at WebFX?

As a Technical Marketing Analyst at WebFX, you will manage and optimize our marketing technology stack, including key platforms like Segment CDP and Salesforce. Your role will involve fine-tuning data pipelines, maintaining WordPress properties, and ensuring analytics tracking is effectively implemented. You'll work closely with our internal team to provide technical support for various marketing needs.

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What skills are required for the Technical Marketing Analyst position at WebFX?

To excel as a Technical Marketing Analyst with WebFX, candidates should have at least 2.5 years of experience in a similar role, a strong grasp of marketing operations, and an understanding of data management. Familiarity with SEO tools and the ability to perform basic JavaScript edits are also vital. Additionally, experience with automation tools and a problem-solving mindset are key to success in this position.

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What benefits does WebFX offer to its Technical Marketing Analyst employees?

WebFX provides its Technical Marketing Analysts with competitive salaries, profit-sharing options, and comprehensive health benefits. Remote work perks include a fully-equipped home office and ongoing professional development opportunities. Moreover, the company promotes a positive workplace culture that prioritizes stability, support, and continued learning.

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How does WebFX support career development for its Technical Marketing Analysts?

At WebFX, we are committed to the growth of our Technical Marketing Analysts by offering extensive training programs, industry certifications, and mentorship. Our clear promotional structure allows for merit-based advancements, with most promotions occurring internally. You’ll have access to rich resources and continuous learning opportunities that help you advance in your marketing career.

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Is remote work an option for the Technical Marketing Analyst role at WebFX?

Yes! The Technical Marketing Analyst position at WebFX is fully remote, allowing you to work from the comfort of your home. We provide you with a comprehensive in-home office setup that includes all necessary equipment to ensure you can perform your job effectively while enjoying the flexibility of remote work.

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Common Interview Questions for Technical Marketing Analyst
Can you explain your experience with marketing technology stacks as a Technical Marketing Analyst?

In your response, highlight specific tools you've worked with and how those experiences have prepared you for the role at WebFX. Discuss your their role in optimizing data management and enhancing marketing effectiveness.

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How do you prioritize tasks when managing multiple marketing projects?

Share your method for prioritizing tasks, such as using project management tools or methodologies like Agile. Emphasize the importance of communication with your team to ensure all projects are on track while stating that at WebFX, collaboration is key.

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What strategies do you use to ensure data accuracy in reporting systems?

Explain the importance of thorough testing and validation processes you've implemented in the past. Discuss your familiarity with analytics platforms and the steps you take to troubleshoot and maintain data integrity.

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How familiar are you with SEO tools and their applications in marketing?

Discuss your experiences working with SEO tools such as Ahrefs or SEMrush, explaining how you used them to analyze data and develop insights for marketing strategies. Highlight your interest in SEO as a critical component of a successful marketing technology role.

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Can you provide an example of a technical challenge you faced in a previous role?

Use the STAR method to outline a specific technical problem, your approach to solving it, and the end results. Be sure to emphasize collaboration with team members and the skills you utilized to find solutions.

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What is your experience with basic JavaScript edits in web properties?

Share specific examples of situations where you had to implement JavaScript for tracking or functionality. Include details about the outcomes and any learning experiences that resulted from those edits.

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How do you stay updated with the latest marketing technology trends?

Discuss your strategies for continuous learning, such as attending webinars, following industry news sources, or participating in relevant online courses and communities. Tech-savvy professionals always seek new ways to grow, and emphasize how this aligns with WebFX's culture.

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Describe your experience working with internal teams to complete complex projects.

Highlight times you've collaborated with developers or marketing teams, focusing on communication and effective project management. Share how you understand the importance of interdepartmental cooperation at WebFX.

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What role do you believe marketing technology plays in overall marketing success?

Provide a comprehensive overview of the significance of marketing technology in data analysis, campaign optimization, and customer relationship management. Explain how effective use of technology can drive better results for clients.

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Why do you want to work at WebFX as a Technical Marketing Analyst?

Share your excitement about WebFX's culture and mission. Highlight how your values align with the company's vision and how you can contribute to their success, making it a mutually beneficial opportunity.

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We treat fellow FXers like family & empower them to achieve their Personal best. We embrace change, lead with solutions, and make the most of every Opportunity. We put ourselves in our client’s shoes and measure Success by how much we "WOW" them....

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DATE POSTED
April 22, 2025

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