Pricing Analyst Team Lead

About us

Founded in 2015 in Athens, Greece, Welcome redefines the way people travel by going above and beyond the commoditized transfer service and being the first company to deliver a complete, personalised, in-destination travel experience. From the moment a traveler arrives at a new destination, until their return journey home, Welcome accommodates all their travel needs, including transfers, sightseeing trips, and local information, in the easiest, friendliest, and most personalised way possible. Welcome's drivers are experts in the area and share their local know-how to make travellers feel at home wherever they are. The company has also introduced contactless rides, thorough cleaning protocols, and protective equipment to make every journey safe.

Being a travel tech startup, Welcome continues to grow and scale its operations and is quickly becoming a global category leader for in-destination travel services.

• One of the highest-rated global transportation companies with a rating of 4.9/5 stars
• Expanded from 200 destinations last year to 350, achieving our ambitious 2024 growth target.
• Over 4,000 travel partners including 2,500 hotels, numerous vacation rentals, and travel agents, adding 50+ new ones every month
• Over 2.5 Million happy travelers every year

⭐️ If you want to dive deeper into the awesomeness of Welcome's culture, click on this link to check our TikTok account.⭐️

The Team

We are a group of vibrant, diverse people who love travelling and never settle on quality. Each one of us didn’t join Welcome by chance and believes deeply in what Welcome is trying to achieve, so we work relentlessly to make that happen. We challenge common logic, focus on design, put simplicity and usability first, and create memorable experiences. We keep learning and exploring better ways to serve our community and grow personally and professionally in our respective fields. We stay humble along the way, with a “pay it forward” mentality, but with big and bold goals.

About the Role

As the Pricing Analyst Team Lead, you will play a pivotal role in shaping and executing our pricing strategies, driving key company-wide metrics such as margin, conversion rate (CVR), and acceptance rate. This role requires a balance of strategic thinking, analytical expertise, and leadership to ensure competitive and data-driven pricing decisions aligned with our business goals.

You will lead and mentor a team of pricing analysts, ensuring their contributions collectively drive the success of your metrics. While the team currently comprises two analysts, you will have the opportunity to influence its growth and structure as the organization evolves.

In addition to your leadership responsibilities, you will work closely with product and technology teams to develop advanced pricing capabilities and data signals that enhance our pricing decisions. This includes contributing to the design and evolution of pricing technologies.

This is a high-impact role at the intersection of strategy, analytics, and product development, ideal for a leader with a passion for both operational excellence and innovation.

Responsibilities

• Lead the development and execution of pricing strategies that maximize marketplace value by optimizing traveler conversion rates, enhancing B2B competitiveness, and ensuring driver payouts remain attractive while maintaining balanced margins.
• Oversee the monitoring and analysis of marketplace signals and seasonality trends, including growth curves, driver acceptance rates, satisfaction scores, and capacity, to ensure pricing decisions align with both demand and supply dynamics.
• Drive cross-functional collaboration with teams such as commercial, operations, finance, and product to develop and implement advanced, data-driven pricing strategies that achieve traveler affordability and driver engagement.
• Ensure the seamless execution of pricing adjustments by leading your team in deploying changes through Welcome Pickups systems, maintaining alignment with broader business goals.
• Lead competitive market research and analysis efforts to identify new opportunities, refine pricing structures, and improve marketplace performance for both travelers and drivers.
• Develop and track key performance metrics, such as traveler conversion rates, driver acceptance rates, and profitability, to evaluate the impact of pricing strategies and continuously improve outcomes.
• Foster innovation within the pricing team, driving the adoption of dynamic pricing models and establishing a competitive advantage through advanced analytical approaches and strategy development.
• Mentor and develop your team of pricing analysts, ensuring they have the skills, tools, and support to execute effectively and grow within their roles.

• Bachelor's degree in a relevant field (e.g., marketing, economics, statistics, data science).
• 5+ years of experience in pricing analysis, revenue management, or a related field, with at least 2 years in a leadership or team lead role.
• Proven expertise in data-driven decision-making and a deep understanding of pricing dynamics and marketplace economics.
• Advanced proficiency in Excel and SQL, with hands-on experience in Power BI or other modeling and visualization tools (e.g., Tableau, Looker).
• Strong analytical, quantitative, and strategic problem-solving skills, with a focus on driving measurable outcomes.
• Exceptional leadership and team management abilities, with experience mentoring and developing team members to achieve their full potential.
• Excellent communication and interpersonal skills in English, capable of collaborating effectively with cross-functional teams.
• Familiarity with the travel industry (airlines, hotels, car rentals, etc.) or other marketplace models is highly desirable.
• A proactive mindset, with a focus on innovation and continuous improvement to drive competitive advantage through dynamic pricing strategies.

• Vibrant and fresh work environment
• Flexible work-from-home policy
• The tools you need to perform your daily tasks successfully
• L&D personal budget
• Private Insurance Plan
• The unique opportunity to join “the next big thing” at ground level