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Principal Service Designer - job 1 of 2

About the teamThe Zillow Experience Design (ZxD) team is a fast-paced, collaborative, and driven product design team. We’re a tight-knit, fun-loving, and upbeat group. Meet us and learn more (https://www.zillow.com/careers/design/)!- We are a multidisciplinary team. Our roles include product design, content design, experience research, design systems, design strategy, service design, information architecture, and design operations- We build useful, usable, and innovative experiences for Zillow customers. These experiences live across web, mobile, and internal software platforms.- Our team cares deeply about solving problems for real people – customers, co-workers, & everyone else. We seek to make everything a little better than we found it.About the roleAs a principal service designer, you’re responsible for simplifying complex problems and turning them into compelling design solutions. You’ll do this by uncovering customer insights, developing design strategy and vision, and leading product teams to deliver outstanding customer experiences. As a design leader, you develop positive relationships, provide mentorship to other designers, and work with others to elevate experience design quality. Our mission is to make Zillow the most-loved place to discover, buy, sell, or rent a home.Your role will sit within our Zillow Integrated Experiences team which sits at the intersection of multiple product lines, focused on stitching together our products into a cohesive experience for our customers and partners. This role will be a combination of design strategy and service design projects, helping to drive the future vision of the company!ResponsibilitiesDesign Strategy• Helps create a vision of a “north star” to inform long-term planning• Identifies gaps in current systems and services• Articulates the evolution of an offering from current state to longer-term vision• Defines measurable criteria for validating iterations of a design or vision• Articulates customer-centered value propositions• Informs the business and product strategy by connecting user needs with business goals• Initiates conversations to balance product and user outcomes (so both goals can be met)Service Design• Understands and applies the fundamentals of service design practice, including customers, their interactions, channels, and touchpoints• Understands and executes against a design strategy by working closely with Product, Engineering, Marketing, Frontline Marketing, Contact Center, and Sales Operations to deliver service improvements• Audits an existing service via the creation of service design artifacts (journey maps, service blueprints, storyboards, multi-channel prototypes etc.) and lead design sessions and design critiques to co-create and iterate with partners• Envisions and creates net new services and channels, driving innovation that fulfills larger business objectives• Orchestrates the delivery of services improvements that cross channels. Works through organizational silos to coordinate efforts and help others achieve better results• Leads the creation of a journey management pilot for their experience area, driving new ways of working with cross-functional partners in multiple disciplines• Work with product designers, product managers, researchers, operations, content designers, sales teams, strategy & operations, and engineers• Propose, test, and evaluate ideas that improve Zillow customer experiences• Lead multiple projects independently and deliver high-quality work on time• Partner with other designers to ensure design consistency and excellence• Share expertise and mentorship to help others develop skills• Contribute, learn, grow, and have fun!This role has been categorized as a teleworker position. Teleworkers do not have a permanent corporate office workplace and, instead, work from a physical location of their choice which must be identified to the Company. Employees may live in any part of Mexico, but preferably in Mexico City, as we would encourage attendance for occasional in-office events.In addition to a competitive base salary and benefits, this position is also eligible for equity awards based on factors such as experience, performance and location.Who you are• Strong communication and collaboration skills• 7+ years as a service designer, design strategist, product designer, user experience designer, design lead, or similar role• Experience building relationships and working optimally with diverse, cross-functional teams• Experience developing tools and frameworks to help teams work better together• Experience providing direction that helps designers grow their skills and deliver their best work• Experience identifying customer insights through user research and discovery activities• Experience creating north star visions and helping cross-functional teams execute against them• Experience in journey management with platforms such as TheyDo or Smaply• Experience building service blueprints, storyboards, journey maps• Experience developing design strategies that address customer and business problems• Experience crafting products and services using human-centered design principles• Experience making effective decisions and managing design project work• Examples of critical thinking, creativity, and risk-taking in design projects• Background in service design, information architecture, interaction design, and other user experience fields• Expertise with Figma, Mural or similar design and prototyping tools• Please submit case studies and resume with your applicationHere at Zillow, we value ALL candidates with a diverse set of backgrounds, experience, and skills. If you have experience and meet at least some of the criteria, we encourage you to apply!Get to know usZillow is reimagining real estate to make it easier to unlock life’s next chapter.As the most-visited real estate website in the United States, Zillow® and its affiliates help movers find and win their home through digital solutions, first class partners, and easier buying, selling, financing and renting experiences. Millions of people visit Zillow Group sites every month to start their home search, and now they can rely on Zillow to help make it easier to move. The work we do is helping people move from dreaming to transacting — and no matter what job you're in, you will play a critical role in making this vision a reality.Our efforts to streamline the real estate transaction are supported by a deep-rooted culture of innovation, our passion to redefine the employee experience, and a fundamental commitment to Equity and Belonging. We’re also setting the standard for work experiences of the future, where our employees are supported in doing their best work and living a flexible, well-balanced life. But don’t just take our word for it. Read recent reviews onGlassdoor and recent recognition from multiple organizations, including: the 100 Best Companies to Work For in 2022 list, Glassdoor Employees’ Choice Award, honoring theBest Places to Work in 2022, Bloomberg Gender-Equality Index 2022, Human Rights Campaign (HRC) Corporate Equity Index and Best Place to Work for LGBTQ Equality 2022, and TIME100 Most Influential Companies list.Zillow Group is an equal opportunity employer committed to fostering an inclusive, innovative environment with the best employees. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, and gender identity. If you have a disability or special need that requires accommodation, please contact your recruiter directly.Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable state and local law.

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What You Should Know About Principal Service Designer, Zillow

Zillow is on the lookout for a Principal Service Designer to join our innovative Zillow Experience Design (ZxD) team in Aurora, IN. If you have a passion for combining creativity with strategic problem-solving, this is the perfect opportunity for you. In this role, you'll help us transform complex challenges into compelling and practical design solutions. You will dive into customer insights, craft impactful design strategies, and collaborate closely with various product teams to elevate the customer experience. Working alongside a multidisciplinary team, you’ll lead projects that not only define service improvements but also integrate our product lines into seamless user journeys. We truly care about our customers and aim to contribute positively to their home-buying, selling, and renting experiences. Plus, as a design leader at Zillow, you won’t just direct projects; you'll mentor fellow designers and foster a collaborative culture of creativity and excellence. So if you’re ready to make Zillow the go-to place for discovering homes, we’d love to hear from you! This role allows for remote work, encouraging flexibility and balance in your life. Join us and let’s reshape the real estate experience together!

Frequently Asked Questions (FAQs) for Principal Service Designer Role at Zillow
What are the responsibilities of a Principal Service Designer at Zillow?

As a Principal Service Designer at Zillow, your key responsibilities will include creating strategic design visions, identifying service gaps, and articulating the evolution of current offerings into future states. You will collaborate with cross-functional teams, conduct service audits, and lead the creation of service design artifacts such as journey maps and service blueprints. Furthermore, your role involves proposing and testing innovative solutions to enhance customer experiences, mentoring other designers, and delivering high-quality work on multiple projects.

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What qualifications are needed for the Principal Service Designer position at Zillow?

To qualify for the Principal Service Designer role at Zillow, candidates should possess over 7 years of experience in service design, design strategy, or related fields. Strong communication skills and the ability to foster relationships with diverse teams are essential. Familiarity with tools such as Figma and experience with service design principles, including journey management and customer insights gathering, will greatly benefit candidates. Our ideal candidate will also demonstrate critical thinking and a passion for solving user and business challenges.

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What is the culture like for a Principal Service Designer working at Zillow?

Zillow fosters a vibrant and inclusive culture for its Principal Service Designers, emphasizing collaboration, innovation, and continuous improvement. You will be part of a supportive and upbeat team that values mentorship and personal growth. Our commitment to equity and belonging ensures every team member feels valued and empowered. Additionally, as a remote-friendly position, you will enjoy the flexibility of working from your chosen location while maintaining strong connections with colleagues.

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How does the Principal Service Designer contribute to Zillow’s mission?

The Principal Service Designer at Zillow plays a vital role in our mission to make home discovery, buying, selling, and renting easier for our customers. By developing customer-centered designs and crafting meaningful service experiences, you ensure that our offerings align with user needs while also hitting business goals. Your work will directly influence how customers engage with our platform, helping turn their housing dreams into reality and enhancing Zillow’s reputation as a trusted real estate resource.

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What type of collaboration can a Principal Service Designer at Zillow expect?

In the Principal Service Designer role at Zillow, collaboration is key. You'll work closely with product managers, engineers, marketing teams, and fellow designers to share insights and align on design goals. Your ability to orchestrate the delivery of service improvements across multiple channels will be crucial for ensuring a seamless customer experience. The culture also encourages cross-functional partnership, where your contributions will significantly impact defining the overall vision and execution of our design strategies.

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Common Interview Questions for Principal Service Designer
Can you describe your approach to understanding customer insights as a Principal Service Designer?

When answering this question, highlight your methodologies for conducting user research, such as interviews, surveys, or observations. Discuss how you analyze this data to identify pain points and opportunities, and how you turn these insights into actionable design strategies that align with both user needs and business objectives.

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How do you prioritize design projects and initiatives?

It’s important to demonstrate your ability to balance user and business needs when prioritizing projects. Explain your process, which may include criteria such as impact on customer experience, alignment with strategic goals, and resource availability. Providing a real-life example can illustrate your reasoning effectively.

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What design strategies have you developed in previous roles that made a significant impact?

When responding to this, share specific strategies you’ve developed in past positions that successfully addressed customer pain points. Discuss the outcomes of these strategies and how they contributed to improved user experience and business success. Be detail-oriented and provide metrics if possible.

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How do you handle feedback during the design process?

Discuss your open-mindedness towards feedback and the importance of collaboration and iteration in design. Explain how you actively seek input from stakeholders and users, and how you implement constructive criticism to refine your designs effectively.

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Can you give an example of a challenging project and how you managed it?

Reflecting on a challenging project, outline the obstacles you faced, your strategic approach to addressing them, and the successful outcomes you achieved. This showcases your problem-solving abilities and adaptability, essential traits for a Principal Service Designer.

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What tools do you commonly use for service design and why?

In your answer, mention specific tools you've used, such as Figma or journey mapping software, and explain how these tools enhance your workflow. Clarify how they facilitate collaboration among teams and contribute to producing high-quality design outputs.

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How do you ensure design consistency across products?

Describe your strategies for maintaining design consistency, including the use of design systems, regular design reviews, and working closely with other designers. Emphasize how these methods foster coherence and strengthen the user experience across all platforms.

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How do you measure the success of a design solution?

Discuss various metrics and methods you use to evaluate the success of your design solutions, such as user feedback, usability testing results, conversion rates, and overall impact on the business goals. Providing specific examples can help illustrate your approach.

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How do you keep ahead of industry trends in design?

Explain your commitment to continuous learning—whether through attending conferences, participating in workshops, reading industry publications, or engaging with design communities. Emphasizing your proactive approach can demonstrate your passion and dedication as a Principal Service Designer.

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What role does collaboration play in your design process?

Illustrate the importance of collaboration in your design philosophy. Share examples of how you engage with cross-functional teams throughout the design process, ensuring that all stakeholder perspectives are considered and that the final outcomes align with the collective vision.

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BADGES
Badge ChangemakerBadge Diversity ChampionBadge Family FriendlyBadge Flexible CultureBadge Work&Life Balance
CULTURE VALUES
Inclusive & Diverse
Customer-Centric
Mission Driven
Fast-Paced
Growth & Learning
Transparent & Candid
Diversity of Opinions
Work/Life Harmony
BENEFITS & PERKS
Medical Insurance
Dental Insurance
Vision Insurance
Mental Health Resources
Health Savings Account (HSA)
Flexible Spending Account (FSA)
Learning & Development
Fitness Stipend
401K Matching
Equity
Life insurance
Disability Insurance
WFH Reimbursements
Flex-Friendly
Paid Time-Off
Maternity Leave
Paternity Leave
Paid Holidays
Paid Volunteer Time
Sabbatical
FUNDING
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, remote
DATE POSTED
March 20, 2025

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