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Public Relations Associate

We are seeking a strategic and creative Public Relations Associate to join our Marketing Team. This role will play a pivotal role in driving the public relations initiatives and advancing the PredictIt brand through earned media. The ideal candidate has a strong background in PR and media relations, with the ability to craft compelling narratives across multiple channels. 

Salary: 70-100k/year

  • Work with the PR Director to execute a comprehensive public relations strategy to enhance brand awareness and drive growth to the site 
  • Build and maintain strong relationships with journalists, media outlets, key influencers and other stakeholders 
  • Draft press releases, statements and brand messaging in alignment with brand voice and business objectives 
  • Draft regular press updates to drive media interest 
  • Assist, when needed, in social media account management across all channels (X, Instagram, Facebook, YouTube) 
  • Assist in podcast outreach and partnership opportunities to drive growth to the site 

Qualifications

  • Bachelor’s degree in Public Relations, Communications or a related field. 
  • 3+ years of experience in public relations or related field 
  • A working knowledge of markets and an interest in politics is preferred  
  • Proven track record of securing media placements and managing brand reputation.  
  • Strong writing and communication skills with experience in crafting press materials and digital content. 
  • Experience with crisis management and proactive brand protection. 
  • Familiarity with social media trends and management tools and PR tracking tools (Meltwater, Newswire, etc.) 

All positions are Full-Time, with competitive compensation, medical benefits, paid vacation, 401k plan and stock options. Casual dress code and a non-corporate atmosphere make this a fun place to work and learn in a team environment. Please visit our website at www.aristotle.com.

Average salary estimate

$85000 / YEARLY (est.)
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$70000K
$100000K

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What You Should Know About Public Relations Associate, Aristotle

Are you a passionate and strategic storyteller looking for your next opportunity? Look no further! We're excited to introduce the role of Public Relations Associate at PredictIt, a key position within our vibrant Marketing Team. In this pivotal role, you will be the driving force behind our public relations initiatives, helping to elevate our brand through compelling narratives and strong media relationships. With a competitive salary range of $70,000 to $100,000 per year, you will collaborate closely with our PR Director to execute comprehensive strategies aimed at boosting brand awareness and driving growth for our site. Your responsibilities will include drafting engaging press releases and brand messaging, nurturing relationships with journalists and influencers, and managing our social media presence when needed. If you have a knack for securing media placements and an interest in the dynamic intersection of politics and markets, this could be your ideal role. Join us in a casual and non-corporate atmosphere where innovation thrives, and make meaningful contributions that matter. We can't wait to meet you and see how your talent can help PredictIt shine!

Frequently Asked Questions (FAQs) for Public Relations Associate Role at Aristotle
What are the primary responsibilities of a Public Relations Associate at PredictIt?

The Public Relations Associate at PredictIt is responsible for executing a comprehensive PR strategy, enhancing brand awareness, and driving growth for the site. This includes building relationships with journalists and influencers, drafting press releases, creating brand messages, and managing digital content. You will also assist in social media management and podcast outreach to expand the brand's reach.

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What qualifications are needed for the Public Relations Associate position at PredictIt?

To qualify for the Public Relations Associate role at PredictIt, candidates should hold a Bachelor's degree in Public Relations, Communications, or a related field. Additionally, a minimum of 3 years of experience in public relations or a similar role is required, along with strong writing skills and a track record of securing media placements. Familiarity with markets and an interest in politics is preferred.

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How can I effectively manage crisis communication as a Public Relations Associate at PredictIt?

Managing crisis communication is crucial for a Public Relations Associate at PredictIt. It's important to have a proactive approach to brand protection, which involves crafting transparent messaging and delivering it promptly. Utilizing your strong communication skills and experience in crisis management will help maintain the brand's reputation during challenging times.

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How does the Public Relations Associate contribute to driving growth at PredictIt?

The Public Relations Associate contributes to growth at PredictIt by crafting engaging narratives that attract media attention and resonate with key influencers. By working closely with the PR Director and managing strategic relationships, you'll enhance brand visibility and attract more visitors to the site through well-structured communications and campaigns.

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What is the work environment like for a Public Relations Associate at PredictIt?

The work environment for a Public Relations Associate at PredictIt is casual and non-corporate, fostering innovation and creativity. Employees enjoy a fun atmosphere that encourages collaboration, professional growth, and a healthy work-life balance, making it a great place to learn and contribute.

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Common Interview Questions for Public Relations Associate
Can you describe a successful PR campaign you've managed?

In answering this question, focus on specific details such as your objectives, strategies implemented, and the outcomes achieved. Highlight metrics that demonstrate the campaign's success and your role in driving it forward.

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How do you measure the success of a public relations initiative?

When responding, discuss various metrics, such as media placements, audience reach, engagement rates, and brand sentiment analysis. Emphasize your ability to analyze data and adjust strategies accordingly to improve future initiatives.

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What strategies do you use for crisis communication?

Explain your approach to crisis communication, including preparing a crisis communication plan, maintaining transparency, and addressing media inquiries swiftly. Use examples from past experiences to illustrate your effectiveness in managing crisis situations.

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How do you keep abreast of industry trends and news?

Discuss the various sources you utilize to stay informed, such as industry publications, news outlets, and social media. Explain how this knowledge informs your strategies and enhances your effectiveness in the role.

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Describe your experience in crafting press releases and brand messaging.

Share your writing process, from conducting research to tailoring messages for different audiences. Highlight specific press releases you've written that garnered media attention and discuss why your messaging was effective.

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How do you build and maintain relationships with journalists?

Emphasize your networking skills and the importance of maintaining regular communication. Share techniques like personalized outreach, hosting events, and following up on article placements to nurture these professional relationships.

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What tools do you use for PR tracking and media monitoring?

Mention your experience with tools like Meltwater or Newswire and how you utilize them to monitor media coverage, analyze brand sentiment, and track the effectiveness of PR campaigns. Highlighting your data-driven approach will showcase your professionalism.

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Can you give an example of a time you had to adapt your PR strategy quickly?

Provide a specific scenario where you had to pivot your strategy due to unexpected circumstances. Discuss the reasons for the change, the steps you took to adapt, and the lessons learned.

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How do you approach working collaboratively with team members?

Illustrate your commitment to teamwork by sharing examples of successful collaborations. Discuss your communication style and willingness to listen to diverse perspectives, which ultimately contribute to collective success.

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What excites you most about working in public relations?

Share your passion for storytelling, building brand reputations, and influencing public perception. Discuss how this enthusiasm drives you to continuously improve and innovate within the field of public relations.

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Aristotle is recognized as a global pioneer in political technology, providing indispensable tools to those who seek to use the democratic process to influence decisions at the ballot box. Aristotle is a full-service provider of campaign software,...

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Full-time, remote
DATE POSTED
April 4, 2025

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