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Senior Social Media Specialist

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Join our team of more than 34,000 team members, supporting our members and communities in our Club Support Center, 235+ clubs and eight distribution centers. BJ’s Wholesale Club offers a collaborative and inclusive environment where all team members can learn, grow and be their authentic selves. Together, we’re committed to providing outstanding service and convenience to our members, helping them save on the products and services they need for their families and homes.

The Benefits of working at BJ’s

• BJ’s pays weekly

• Eligible for free BJ's Inner Circle and Supplemental membership(s)*

• Generous time off programs to support busy lifestyles*

o Vacation, Personal, Holiday, Sick, Bereavement Leave, Jury Duty

• Benefit plans for your changing needs*

o Three medical plans**, Health Savings Account (HSA), two dental plans, vision plan, flexible spending

• 401(k) plan with company match (must be at least 18 years old)

*eligibility requirements vary by position

**medical plans vary by location

Job Summary:

BJ’s is looking for a motivated, energetic and strategic Senior Specialist of External Communications to join our corporate communications team. The senior specialist will be concentrating on social media with proven experience on all social media platforms, a pulse on best practices and trends within the industry as well as a deep knowledge of influencer marketing. The senior specialist will have significant experience working for a corporation or large retailer, leading the company’s social media channels and developing an engaging strategy while delivering creativity, ingenuity and innovation to the brand and its social channels. Proficient experience with social management tools is a must.

Experience in public relations, crisis communications and proficiency in executive writing is a must.

Major tasks, responsibilities and key accountabilities:

Oversee day-to-day social media channels for the brand, including reviewing and approving content with the company’s social media tool and developing and managing social media editorial calendars
Support key business priorities and engage members through brand-building on traditional social media platforms
Plan and manage implementation of influencer and social media plans that support a wide range of consumer-facing initiatives
Manage and help scale influencer programming and content with a focus on driving engagement, consideration and sales
Manage the brand’s social media presence and oversee creative development and execution of content
Develop and execute seasonal and category specific campaigns, including influencer, social and media relations
Lead influencer programs for priority categories
Collaborate with partners in merchandising, marketing, membership, real estate and development and digital marketing to deliver external communications programming aligned with business priorities
Oversee social measurement and analytics
Identify trends in social media that can help deliver against strategic objectives
Keep a strong pulse on emerging technology and platforms
Support overall corporate communications team and objectives in various areas including social media, public relations, community affairs, internal communications and crisis communications

Qualifications:

Bachelor's degree in communications, marketing or related field required
5 - 10 years of professional experience in social media, public relations, external communications, influencer marketing
Strong analytical skills, social listening and reporting capabilities
Proficient experience in crisis communications, corporate affairs, social content creation, media buying across social channels, social strategy development and influencer marketing
Strong interpersonal and communication skills
Proven storyteller and effective communicator
Highly collaborative with internal and external partners
Excellent writing skills and public speaking capabilities

Job Conditions:

Available to travel to media engagements throughout BJ’s current and future club locations as well as BJ’s clubs for media and on-site activations and community events (20% travel)
Hybrid in-office three days a week

This is a hybrid role. Tuesday through Thursday are in-office days at BJ's Club Support Center in Marlborough, MA and Monday and Friday are remote days.

In accordance with the Pay Transparency requirements, the following represents a good faith estimate of the compensation range for this position. At BJ’s Wholesale Club, we carefully consider a wide range of non-discriminatory factors when determining salary. Actual salaries will vary depending on factors including but not limited to location, education, experience, and qualifications. The pay range for this position is starting from $76,000.00.

What You Should Know About Senior Social Media Specialist, BJ's Wholesale Club

Are you a social media aficionado with a knack for storytelling? BJ's Wholesale Club is on the hunt for a Senior Social Media Specialist to join our vibrant corporate communications team in Marlborough, MA. You'll have the chance to work alongside over 34,000 dedicated team members, all committed to empowering our communities and offering outstanding services to our members. In this role, you’ll take charge of our brand's social media channels, crafting engaging content that resonates with our audience while keeping a pulse on the latest trends and best practices in the industry. With your extensive experience in social media management and influencer marketing, you’ll be instrumental in shaping our social presence and driving engagement. You’ll collaborate closely with various teams, develop exciting campaigns, and ensure that our social media strategy aligns with key business objectives. If you're passionate about creativity, strategic thinking, and making a positive impact through social media, this could be the perfect opportunity for you. Enjoy perks like weekly pay, generous time off, and a collaborative environment that encourages personal growth. Join us at BJ's Wholesale Club, where you can be your authentic self while contributing to a team dedicated to serving our members and community!

Frequently Asked Questions (FAQs) for Senior Social Media Specialist Role at BJ's Wholesale Club

What are the main responsibilities of a Senior Social Media Specialist at BJ's Wholesale Club?

As a Senior Social Media Specialist at BJ's Wholesale Club, your primary responsibilities will involve overseeing our social media channels, developing content strategies, and managing influencer programs. You'll also craft seasonal campaigns, support brand-building initiatives, and ensure that all social media efforts align with our business objectives. Additionally, analytical skills are essential for measuring social performance and identifying emerging trends.