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UX Researcher

Blink is the user experience firm for the world’s leading companies. We use evidence-driven design to create products that people use, love and remember. With studios in Boston, New York, San Diego, San Francisco, and Seattle, Blink brings two decades of experience to research, design, and strategy for clients such as Amazon, Facebook, Microsoft, NASA, Starbucks, and USAA.


This opportunity is a part of Blink's Embedded practice which supports long-term opportunities with some of Blink’s largest client partners.


We are looking for a strategic and innovative UX Researcher who is passionate about uncovering user insights and translating them into impactful design decisions. In this role, you will focus on competitive analysis, pulling inspiration for projects, and setting up and running usability tests or interviews. You will collaborate primarily with the UX design team, including content management, to provide foundational research and ensure designs are user-centric and impactful.


This role is ideal for someone who is curious, analytical, and driven by understanding user needs. If you are passionate about uncovering insights, guiding strategic decisions, and influencing design with research-backed data, this role is perfect for you.


The primary focus will be on qualitative research methods, competitive analysis, user testing, and synthesizing insights to drive impactful design decisions.


Duration: Through December 2025

Location: Hybrid from Boston, MA


What you will be doing
  • Competitive Analysis and Inspiration Gathering
  • Conduct competitive analysis and pull inspiration for various projects to provide designers with a solid foundation.
  • Identify emerging trends, best practices, and innovative design solutions in the industry.
  • Present competitive insights and inspiration in clear, actionable formats for the design team.

  • User Testing and Research Execution
  • Set up and run usability tests or interviews, including Maze.com testing, to gather user feedback on designs.
  • Conduct both generative and evaluative research depending on project needs.
  • Utilize qualitative research methods to uncover user motivations, behaviors, and pain points.
  • Support both moderated and unmoderated testing to validate designs and enhance user experiences.

  • Research Synthesis and Deliverables
  • Synthesize research findings into clear, concise insights to inform design decisions.
  • Create executive summaries and other deliverables that effectively communicate research findings.
  • Support both personas and archetypes and assist with journey mapping where relevant.

  • Measuring Impact and Research Effectiveness
  • Measure the impact of research on product design and business metrics.
  • Track research effectiveness and report on ROI (nice-to-have).
  • Ensure that research insights lead to actionable design and business decisions.

  • Optional Exploration and Innovation
  • Explore AI and emerging tools to enhance research methodologies and data synthesis when appropriate.
  • Experiment with innovative research techniques as time allows to gain deeper user insights.

  • Cross-Functional Collaboration and Support
  • Collaborate primarily with the UX design team, including content management, but also with Product Owners, Journey Managers, the data team, the customer research team, and other stakeholders.
  • Facilitate research workshops and brainstorming sessions to align teams on user needs and strategic directions.
  • Partner with designers to ensure user insights are effectively integrated into design solutions.


Your background
  • 2-4 years of professional experience in UX research.
  • Strong background in competitive analysis, usability testing, and user interviews.
  • Experience with a variety of UX research methods, with a focus on qualitative research approaches.
  • Proficiency in FigJam and Miro for synthesis, or familiarity with other whiteboarding tools.
  • Strong analytical skills and ability to synthesize complex information into clear insights.
  • Excellent communication and presentation skills, with the ability to influence design decisions.
  • Ability to work independently and as part of a collaborative team.


$120,000 - $130,000 a year
DOE

Blink is an Equal Employment Opportunity (EEO) employer and does not discriminate on the basis of race, color, national origin, religion, gender, age, veteran status, political affiliation, sexual orientation, marital status, or disability.

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What You Should Know About UX Researcher, Blink UX

At Blink, a leading user experience firm, we're on the lookout for a passionate UX Researcher to join our dynamic team in Boston, MA. With over two decades of experience, we pride ourselves on our ability to create products that resonate with users, driving engagement and loyalty. As part of Blink's Embedded practice, you'll work closely with some of the biggest names in the industry, such as Amazon and Microsoft, helping them turn user insights into meaningful design strategies. In this role, you will embrace your curiosity and analytical mindset to conduct competitive analyses, run usability tests, and dive deep into user needs. You’ll collaborate with our talented UX design team to ensure that every decision is grounded in user-centric research. This position is perfect for those who are innovative thinkers and eager to explore qualitative research methods to gather invaluable data. We’re especially keen to see you utilize tools like Maze.com for testing and exploring emergent trends in the industry. If you're driven by the need to uncover user motivations and translate those insights into impactful design, then this role at Blink is tailor-made for you. Join us as we continue to redefine user experiences and set benchmarks for excellence in design!

Frequently Asked Questions (FAQs) for UX Researcher Role at Blink UX
What are the primary responsibilities of a UX Researcher at Blink?

As a UX Researcher at Blink, your main responsibilities will include conducting competitive analyses, setting up and executing usability tests, and synthesizing insights to inform design decisions. You'll collaborate closely with the UX design team to ensure that your research effectively informs user-centric design strategies for our high-profile clients.

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What qualifications are needed for the UX Researcher position at Blink?

To qualify for the UX Researcher position at Blink, candidates should have 2-4 years of professional experience in UX research, with strong skills in competitive analysis, usability testing, and user interviews. Proficiency in qualitative research methods and tools like FigJam or Miro is also important to effectively synthesize complex information and communicate insights.

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How does Blink measure the impact of UX research on design decisions?

At Blink, we measure the impact of UX research through tracking the effectiveness of research insights and their correlation with product design and business metrics. Research effectiveness is reported and evaluated to ensure it leads to actionable design decisions that enhance user experiences.

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What tools and methods does a UX Researcher at Blink typically use?

A UX Researcher at Blink typically employs a variety of UX research methods, focusing on qualitative approaches. Tools like Maze.com for usability testing, along with FigJam and Miro for synthesizing findings, are commonly used to gather and present user insights effectively.

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What is the work environment like for a UX Researcher at Blink?

The work environment at Blink is hybrid, allowing for a combination of in-office collaboration in Boston, MA, and remote work flexibility. You’ll be part of a collaborative team culture that fosters creativity and innovation while ensuring that user insights are pivotal to design solutions.

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Common Interview Questions for UX Researcher
Can you describe your experience with usability testing?

In answering this question, highlight specific projects where you've conducted usability tests. Explain the methods you used, the objectives of the tests, and the insights gained. Emphasize how your findings influenced design decisions and improved user experience.

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How do you prioritize which user insights to focus on?

To answer this question effectively, discuss your approach to evaluating user feedback based on relevance and impact. Explain how you balance qualitative insights with business goals to prioritize research findings that drive significant design decisions.

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What qualitative research methods do you prefer to use and why?

When answering this question, mention specific qualitative research methods you favor, such as interviews or focus groups, and explain why they are beneficial. Relate your preferences to your past experiences and the types of insights these methods have helped you gather.

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How do you collaborate with design teams to integrate user insights?

Discuss how you communicate research findings to design teams, ensuring insights are actionable. Share examples of how you've collaborated on workshops or brainstorming sessions to align user needs with design strategies, fostering a shared understanding of user motivations.

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What challenges have you faced in UX research, and how did you overcome them?

Share a specific challenge you experienced, such as difficulties in recruiting participants or interpreting conflicting feedback. Highlight the strategies you implemented to overcome those challenges, demonstrating your problem-solving skills and adaptability in the research process.

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How do you keep updated with the latest UX design trends?

Outline your strategies for staying informed about UX design trends, such as attending workshops, joining professional associations, or following key thought leaders in the field. Discuss how this knowledge influences your research and design recommendations.

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Describe a project where user research significantly impacted the final product.

Provide a detailed example of a project where your user research led to important design changes. Describe the research conducted, insights uncovered, and how those insights were transformed into design features that enhanced user experience.

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How do you measure the success of your research?

Discuss the metrics you use to evaluate the impact of your research, such as user satisfaction, engagement rates, or conversion rates. Emphasize your focus on aligning these metrics with business objectives to demonstrate the effectiveness of your research.

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What role does empathy play in your UX research process?

Explain how empathy influences your approach to UX research. Share how understanding user emotions and contexts can lead to deeper insights and better design decisions. You can mention how you incorporate empathy into interview techniques or interactions with users.

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What steps do you take to ensure your research is unbiased?

Discuss your commitment to conducting unbiased research by outlining your methodologies and practices. Mention employing diverse participant groups, random sampling, and ensuring that your research questions do not lead the respondents to a particular answer.

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Blink UX, an Mphasis company, is the leading user experience (UX) research, strategy and design firm, that works with Fortune 500 to start-up companies to create meaningful digital products, brands, and experiences. With studios in Austin, Boston,...

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DATE POSTED
March 24, 2025

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