Marketing Coordinator

At CFG Merchant Solutions, the Marketing Coordinator plays a crucial role in supporting the development and execution of various marketing initiatives. Key responsibilities include assisting in the creation of marketing strategies, managing campaigns, and serving as a liaison to media contacts. You will also contribute significantly to drafting press releases and maintaining promotional materials, ensuring all efforts align with the company's goals.

To apply for the Marketing Coordinator role at CFG Merchant Solutions, you should possess at least 2 years of professional marketing experience, preferably with agency experience. Candidates should be familiar with Microsoft Office, WordPress CMS, and design tools like Canva and Adobe. A strong understanding of technical SEO and exceptional writing skills are also essential for this position.

The salary range for the Marketing Coordinator role at CFG Merchant Solutions is between $60,000 and $80,000 USD. Besides a competitive salary, this onsite position also offers benefits, enhancing the overall compensation package for the right candidate.

The Marketing Coordinator at CFG Merchant Solutions will work in a vibrant team environment located in Glen Rock, NJ. As part of a highly motivated team that prioritizes creativity and collaboration, you’ll engage with various team members daily, making this an exciting space for professional growth and networking.

Success as a Marketing Coordinator at CFG Merchant Solutions depends on strong project management and organization skills, proficient writing abilities—especially for SEO and PPC content—and the knack for multimedia design. A keen understanding of marketing strategies, alongside familiarity with managing media contacts, will also contribute to your effectiveness in this role.

In creating a marketing strategy, I start with thorough research to understand the target audience and market trends. This involves analyzing competitor campaigns and identifying unique selling propositions. I prioritize setting measurable goals and developing a timeline, ensuring that every campaign aligns with the overall business objectives.

Absolutely! I once worked on a campaign for a small business that aimed to increase their online presence. By integrating social media marketing with targeted email campaigns, we increased engagement by over 50%. I utilized performance metrics to illustrate the campaign's success and refine our approach moving forward.

For project management in marketing, I often utilize tools like Trello, Asana, or Monday.com to track deadlines and coordinate tasks. These platforms help streamline communication within the team and ensure everyone stays aligned with project goals, timelines, and responsibilities.

Success can be measured through various metrics, such as ROI, conversion rates, and overall engagement levels. I focus on analyzing customer feedback and behavior to gather insights. Regular reports allow me to continually optimize the marketing efforts and adjust strategies as needed.

SEO is integral to my marketing activities as it drives organic traffic through strategic keyword research and content optimization. I ensure that all content is tailored for both user experience and search engine ranking, which significantly contributes to long-term marketing success.

I keep up with marketing trends by regularly reading industry blogs, attending webinars, and participating in networking events. Subscribing to newsletters from reputable marketing sources also helps me stay informed about the latest tools and techniques that can be employed in our marketing strategies.

I have extensive experience using platforms such as Facebook, Twitter, and Instagram to craft targeted marketing campaigns. I focus on engaging content and customer interaction, which has proven to enhance brand awareness and loyalty. I also analyze analytics to further refine my approach.

In a fast-paced work environment, I prioritize tasks by assessing deadlines and their importance to overall projects. I use a combination of task management tools and personal discipline, ensuring that I regularly check in on my progress and adjust my focus as needed to meet goals efficiently.

Effective team collaboration relies on open communication and shared goals. I encourage regular check-ins and brainstorming sessions to foster creativity. Additionally, utilizing collaboration tools like Google Docs enables us to work together seamlessly, regardless of our physical locations.

Handling feedback from stakeholders involves active listening and a willingness to adapt. I appreciate constructive criticism and view it as an opportunity for improvement. I ensure that all feedback is taken into account when refining marketing strategies, enabling a collaborative environment.