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INTERN

Overview

 

 

Intern, Marketing

PRN/OCC, Variable Hours & Shifts

 

 

Covenant Health Overview:

Covenant Health is the region’s top-performing healthcare network with 10 hospitals, outpatient and specialty services, and Covenant Medical Group, our area’s fastest-growing physician practice division. Headquartered in Knoxville, Covenant Health is a community-owned integrated healthcare delivery system and the area’s largest employer. Our more than 11,000 employees, volunteers, and 1,500 affiliated physicians are dedicated to improving the quality of life for the more than two million patients and families we serve every year. Covenant Health is the only healthcare system in East Tennessee to be named a Forbes “Best Employer” seven times. 

 

Position Summary:

To provide high quality writing support to marketing and public relations team members. To understand and support the marketing and PR/Communications strategies and tactics of Covenant Health by developing written copy for marketing/advertising materials, event materials, employee communications and feature articles. Prescreen applicants in accordance with federal and state laws and Covenant Health policies and procedures.

 

 

Recruiter: Kathleen Rice || kkarnes@covhlth.com || (865) 374-5386

Responsibilities

  • Plan and write articles for Covenant Connections newspaper inserts.
  • Compile, write and edit project summaries for printed program to accompany President’s Excellence Awards.
  • Write employee and departmental feature stories for CovNet.
  • Interview employees and write copy for I Am Covenant Health ads.
  • Work with PR/Communications director to develop tracking system for repurposing content for a variety of media, including print, online and social media.
  • Other duties as assigned.

Qualifications

Minimum Education:

Must be a college student or recent college graduate with at least two course credits in journalism, English, or creative writing. Must demonstrate competency in basic writing skills including conceptualizing, formatting, content development, sequencing and editing.

 

Minimum Experience: 

Must have writing samples from class assignments or work experience which demonstrate skills listed above. Prefer some experience in a variety of writing styles, e.g., advertising, journalism, report writing and feature writing. Strong verbal communication skills, ability to interview effectively. Ability to interact effectively with a variety of people, meet deadlines and work on multiple projects simultaneously. Basic personal computer and word processing skills required.

 

Licensure Requirement:

None

What You Should Know About INTERN, Covenant Health

Join the Covenant Health team as an INTERN in Marketing PRN/OCC, located in the vibrant city of Knoxville! As the region's leading healthcare network, Covenant Health serves over two million patients and families each year, supported by a dedicated staff of more than 11,000 employees and volunteers. In this exciting internship role, you'll have the opportunity to dive into the world of marketing and public relations while developing your writing skills. You'll work closely with our marketing and PR team, producing various written materials such as articles for newspaper inserts, employee features, and promotional content. Your ideas will directly contribute to our communications strategies and help highlight the incredible work our staff does. We’re looking for a college student or recent grad who's completed coursework in journalism or creative writing and is ready to make an impact! This position offers the flexibility of variable hours and shifts, making it an ideal fit for those balancing studies with a practical work experience. If you’re passionate about storytelling and eager to gain hands-on experience with a respected healthcare organization, Covenant Health is the place for you!

Frequently Asked Questions (FAQs) for INTERN Role at Covenant Health
What are the responsibilities of an INTERN at Covenant Health?

As an INTERN at Covenant Health, you will be responsible for providing high-quality writing support to the marketing and public relations teams. This includes planning and writing articles for newspaper inserts, compiling project summaries for events like the President's Excellence Awards, and crafting engaging feature stories for employee communications. You'll also have the opportunity to interview employees and write content for our advertising campaigns, while working with the PR/Communications director to develop a content tracking system.

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What qualifications are required for the Marketing INTERN position at Covenant Health?

To qualify for the Marketing INTERN position at Covenant Health, candidates must be current college students or recent graduates with at least two course credits in journalism, English, or creative writing. The role requires strong writing skills, including the ability to conceptualize, format, and edit content effectively. Previous experience in different writing styles such as advertising, journalism, or feature writing is preferred.

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How can writing samples enhance my application for the INTERN position at Covenant Health?

Writing samples are a crucial component of your application for the INTERN position at Covenant Health, as they showcase your writing skills and styles. Ideally, you'll submit samples from class assignments or previous work that demonstrate your competence in content development, editing, and effective communication. Strong samples will help you stand out in a competitive applicant pool by showcasing your creativity and understanding of the target audience.

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What skills are valuable for an INTERN at Covenant Health?

Valuable skills for an INTERN at Covenant Health include strong verbal communication for effective interviewing, the ability to meet deadlines, and proficiency in managing multiple projects simultaneously. Basic computer skills and experience with word processing software are also necessary. Additionally, being adaptable and open to collaboration is essential to thrive in our dynamic marketing and PR environment.

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What makes the INTERN position at Covenant Health a great opportunity?

The INTERN position at Covenant Health is a fantastic opportunity for students and recent graduates looking to get real-world experience in marketing and public relations within a highly respected healthcare network. You'll gain hands-on experience, receive mentorship from experienced professionals, and contribute to projects that enhance community health communication. Plus, the flexible hours make it easy to balance work with your studies!

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Common Interview Questions for INTERN
Can you describe your writing process that would be applicable to the INTERN role at Covenant Health?

When preparing for this question, discuss your process in detail—from brainstorming ideas to drafting, editing, and finalizing content. Highlight how you prioritize clarity and audience engagement in your writing, and mention any tools or techniques you use to organize your thoughts and projects effectively.

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How do you handle deadlines while managing multiple writing projects?

Express your strategies for time management, such as using calendars or project management tools to prioritize tasks. Share examples of how you've successfully met deadlines in the past, emphasizing your ability to remain organized and focused amidst competing priorities.

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What types of writing experiences do you have that would benefit your role at Covenant Health?

Be prepared to discuss your previous writing experiences, including academic projects, internships, or any volunteer work that involved content creation. Emphasize versatility in your writing style, such as whether you've written for print, online media, or social platforms, and explain how these experiences will help you contribute to Covenant Health's marketing objectives.

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What interests you most about the marketing field within healthcare?

Share your passion for marketing and how it intersects with healthcare. Discuss the importance of effective communication in promoting health services and the value of storytelling in connecting with various audiences. Your enthusiasm for enhancing patient engagement through marketing will be well received.

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How do you approach researching a new topic for your writing?

Discuss your research strategies, such as seeking reputable sources, interviewing experts, and utilizing multiple platforms to gather a comprehensive understanding of the topic. Illustrate your thoroughness and dedication to fact-checking and ensuring accuracy in the information you provide.

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Can you provide an example of a challenge you faced while writing and how you overcame it?

Think of a specific instance where you encountered difficulties during a writing project. Describe the challenge, your thought process in tackling it, and the ultimate solution you implemented. Focus on resilience and adaptability in the face of challenges.

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What strategies do you use to ensure your writing is engaging and resonates with readers?

Explain how you identify your target audience and tailor your writing style accordingly. Talk about incorporating storytelling methods, using visuals, and crafting compelling headlines to draw readers in, as well as soliciting feedback from peers or mentors to refine your work.

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How do you stay updated on current trends in marketing and public relations?

Discuss various resources you utilize to stay informed, such as industry blogs, webinars, networking events, and social media followers. Emphasize the importance of continuous learning and adapting to new trends, especially within the healthcare field.

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What do you hope to achieve during your internship at Covenant Health?

Share specific goals, such as enhancing your writing skills, gaining real-world experience, and contributing meaningfully to health communications. Mention your desire to learn from industry professionals and explore various aspects of marketing and PR within a healthcare context.

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Why do you think you're a good fit for the Marketing INTERN position at Covenant Health?

Highlight your relevant educational background, passion for writing and communication, and eagerness to contribute to Covenant Health's mission. Reinforce your alignment with the company's values and how your skills and enthusiasm can positively impact the team.

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TEAM SIZE
No info
HQ LOCATION
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EMPLOYMENT TYPE
Internship, on-site
DATE POSTED
April 17, 2025

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