Data Transformation Lead, Tech B2B, Large Customer Sales - job 2 of 2

The Data Transformation Lead at Tech B2B is responsible for building relationships with advertisers and agencies, synthesizing their technical and strategic business needs, and driving the adoption of Google's data solutions. This role includes supporting the sales process, managing the sales pipeline for Google’s solutions, and collaborating closely with various cross-functional teams to ensure project completion and client success.

To qualify for the Data Transformation Lead role at Tech B2B, you need a Bachelor's degree or equivalent practical experience, along with a minimum of 8 years in relevant fields like media analytics, advertising sales, or financial analysis. Experience with Google products and a solid grasp of SQL, data management, and the tech infrastructure surrounding AdTech and MarTech solutions are highly preferred.

The salary range for the Data Transformation Lead at Tech B2B is between $118,000 and $174,000 per year, in addition to bonuses, equity, and benefits. Actual compensation may vary based on individual skills, experience, and location within the United States, which can be discussed with your recruiter during the hiring process.

Key skills for success as a Data Transformation Lead at Tech B2B include strong analytical and communication abilities, relationship-building skills, proficiency in SQL and data analytics tools, and a solid understanding of digital marketing and advertising technologies. Additionally, being able to work effectively in a fast-paced environment while managing multiple priorities is crucial.

The Data Transformation Lead at Tech B2B enhances client success by analyzing their needs, translating technical challenges into comprehensive solutions, and guiding them through Google’s advertising products. This role ensures clients can effectively utilize data to reach their goals, ultimately driving growth for their businesses in the digital landscape.

When answering this question, focus on specific Google products you've used, such as Google Ads or Google Analytics. Provide examples of how you've utilized these tools to solve client challenges or improve advertising outcomes, demonstrating both your technical aptitude and your strategic thinking.

Share your strategies for establishing trust and credibility with clients, such as active listening, understanding their unique business challenges, and providing tailored solutions. Highlight any successful partnerships you've cultivated and the impact they had on client success.

Discuss specific methodologies you employ, such as A/B testing, cohort analysis, or regression analysis. Explain how these techniques have informed your business decisions or improved advertising strategies for your clients.

Choose a challenging project that showcases your problem-solving skills and adaptability. Detail the project's goals, the obstacles you faced, and how you navigated them to achieve successful outcomes.

This is your chance to showcase your industry knowledge. Discuss challenges like data privacy, adapting to new technologies, or the fast-paced nature of digital marketing. Offer insights on how you would help clients overcome these challenges.

Talk about the resources you rely on, such as industry publications, webinars, conferences, and online courses. Emphasize your commitment to lifelong learning and how you incorporate new knowledge into your work.

Discuss specific scenarios where you've used SQL to extract, analyze, or manipulate data. Show how these skills have enabled you to make data-driven decisions that have positively impacted your clients' advertising campaigns.

Explain your approach to time management, such as using task management tools, setting clear goals, and regularly assessing priorities. Use examples to demonstrate how you effectively juggle multiple projects while ensuring high-quality outcomes.

Outline your process for working with clients, from initial assessments to implementation and ongoing refinement. Highlight the importance of communication, clear timelines, and aligning expectations with clients for a seamless execution.

This is an opportunity to express your passion for digital marketing and data analytics. Discuss your admiration for Tech B2B's innovative approach, your eagerness to contribute to the team, and how your values align with the company's mission.