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Senior Brand Designer

Who we are at Osmo:

Osmo is a digital olfaction company, on a mission to give computers a sense of smell to improve the health and wellbeing of human life. Why? Our sense of smell both enriches and saves lives, and has a deep and direct connection to our emotions and memory. Vision and hearing have been digitized, but not scent. It’s time we solve this. We’re bringing an unprecedented combination of software, data, hardware and capital to the historic challenge of giving computers a sense of smell.

We believe in the power of automation and carefully applied AI/ML to solve problems that are beyond what the unaided human mind can tackle on its own. In the first phase of our development, we are using our map of odor along with cutting-edge generative AI to create the next generation of aroma molecules (e.g., the ingredients in the fragrances we wear and the products we use). Beyond fragrance machine olfaction has application across many industries, including manufacturing, military, medicine, and more. Working for Osmo means solving problems using digital olfaction for these customers. We're a hybrid company with our headquarters in New York, NY, an upcoming facility in New Jersey, and offices in Somerville, MA.

Osmo is seeking a Senior Brand Designer to help define and elevate Osmo’s visual identity, creating cohesive and compelling brand experiences across all touchpoints. Reporting to senior leadership, you’ll be a strategic, hands-on designer passionate about storytelling, visualization, and emerging technology.

Key Responsibilities

Brand Development & Creative Strategy

  • Shape and refine Osmo’s brand identity, ensuring consistency across digital, print, and experiential touchpoints.

  • Understand design briefs and effectively communicate insights with teammates, agencies, and contractors.

  • Provide multiple design concepts in a timely manner, demonstrating the ability to iterate based on feedback.

Visual Storytelling & Marketing Campaigns

  • Create engaging designs that communicate Osmo’s mission, products, and technology to diverse audiences – including customers, investors, and the public.

  • Design assets for product launches, campaigns, presentations, website updates, and social media.

  • Work with the Osmo brand managers and agencies to develop style guides for global usage.

User Experience & Digital Execution

  • Provide strong design-oriented UI flows and wireframes that enhance the user experience.

  • Collaborate with developers to maintain and evolve the visual language of Osmo’s public-facing tools, website, and digital experiences.

  • Ensure clear and cohesive design hierarchy when executing UI systems.

Creative Leadership and Cross-Team Collaboration

  • Establish and maintain design systems, guidelines, and best practices to scale the brand effectively.

  • Collaborate with sales, marketing, product, and leadership teams, as well as external contractors and agencies, to bring Osmo’s vision to life.

  • Demonstrate the ability to manage multiple projects while adapting to different design styles and vocabularies.

Experimentation and Innovation

  • Push creative boundaries in a rapidly evolving category by integrating AI, motion graphics, and new media into Osmo’s brand presence.

  • Maintain a growth mindset to achieve mastery in interdisciplinary design skills.

Required Qualifications

  • 6+ years of experience in branding, visual storytelling, or creative direction at an agency or in-house at a lifestyle brand.

  • Experience working with strategic design briefs and developing well-rounded creative solutions.

  • Strong working knowledge of typography systems, UI frameworks, and wireframing.

  • Proficiency in Figma, Photoshop, InDesign, and Illustrator for presentations.

  • Experience designing for direct-to-consumer products or branding agencies.

  • Strong organizational and communication skills, with the ability to present and refine work with key stakeholders.

  • Team-oriented mindset with the ability to work in a fast-paced, collaborative environment.

Preferred Qualifications

  • Familiarity with motion graphics, 3D, or interactive design (a plus but not required).

  • Experience developing brand systems, guidelines, and scalable assets.

  • Enthusiastic problem solver with a proactive approach to creative challenges and opportunities.

  • Passion for working in a dynamic, innovative startup environment.

If this role inspires you we’d encourage you to apply. We are committed to recruiting, developing, and retaining an incredible team optimized for a diversity of thought, background, and approaches. All employment decisions and responsibilities are determined based on current ability and your ability to grow, without regard to race, color, gender identity, sex, sexual orientation, religion, age, marital status, physical, mental, or sensory disability, or any other characteristic protected by applicable law.

 

Recruitment & Staffing Agencies: Osmo does not accept unsolicited resumes from any source other than candidates. The submission of unsolicited resumes by recruitment or staffing agencies to Osmo or its employees is strictly prohibited unless contacted directly by the Osmo Talent Acquisition team. Any resume submitted by an agency in the absence of a signed agreement will automatically become the property of Osmo and Osmo will not owe any referral or other fees with respect thereto.

Average salary estimate

$105000 / YEARLY (est.)
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$90000K
$120000K

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What You Should Know About Senior Brand Designer, Osmo

At Osmo, we’re pioneering the field of digital olfaction, and we need a passionate Senior Brand Designer to help shape our visual identity! Your role will be a key part of our mission to give computers a sense of smell, enhancing both health and human experience. We're looking for someone who's not just savvy with design but also enthusiastic about storytelling and innovative technology. You’ll work closely with senior leadership to ensure our brand resonates across all platforms, from digital to print. You'll take on exciting challenges such as creating dynamic designs for product launches and marketing campaigns that communicate our groundbreaking work. Collaborating with teams across the company, you’ll establish design systems and best practices that help scale our brand effectively. Your design expertise will enhance user experiences and elevate Osmo’s public-facing tools and website. Join us in our New York headquarters or from one of our other offices, and let’s create something extraordinary together! If you've got at least six years of creative experience under your belt and a love for feedback-driven design, we want to hear from you. Together, we can push creative boundaries and redefine olfaction in the digital landscape.

Frequently Asked Questions (FAQs) for Senior Brand Designer Role at Osmo
What are the key responsibilities of a Senior Brand Designer at Osmo?

As a Senior Brand Designer at Osmo, your responsibilities include shaping and refining our brand identity across all platforms, creating engaging visual storytelling, and ensuring a cohesive design approach for marketing campaigns. You'll collaborate with teams to develop style guides, establish design systems, and elevate user experiences through innovative design solutions.

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What qualifications are required for the Senior Brand Designer role at Osmo?

To qualify for the Senior Brand Designer position at Osmo, candidates should have over 6 years of experience in branding or creative direction. Proficiency in design tools like Figma, Photoshop, and Illustrator is essential, along with a solid understanding of typography and UI frameworks. A team-oriented mindset and strong communication skills are also critical for success in this role.

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What type of design experience is preferred for a Senior Brand Designer at Osmo?

Preferred experience for the Senior Brand Designer role at Osmo includes familiarity with motion graphics, 3D design, or interactive design. Additionally, experience in developing brand systems and scalable assets for lifestyle brands or direct-to-consumer products can set a candidate apart in our innovative environment.

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How does a Senior Brand Designer contribute to marketing campaigns at Osmo?

A Senior Brand Designer contributes significantly to Osmo’s marketing campaigns by crafting visuals that effectively communicate our mission and products. This includes designing assets for product launches and developing creative strategies that resonate with diverse audiences, thereby ensuring our brand's messages are engaging and effective.

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What is it like working in a dynamic startup environment as a Senior Brand Designer at Osmo?

Working at Osmo offers a vibrant startup environment where creativity thrives! As a Senior Brand Designer, you'll enjoy the challenge of pushing creative boundaries while collaborating with talented teams. The pace is fast and dynamic, meaning you'll have the opportunity to experiment, innovate, and truly impact the company's visual presence.

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Common Interview Questions for Senior Brand Designer
Can you describe your design process as a Senior Brand Designer?

When discussing your design process as a Senior Brand Designer, focus on how you approach understanding a brief, conducting research, brainstorming concepts, and gathering feedback. Highlight examples of how you iterate based on stakeholder input and ensure consistency across various platforms.

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How do you ensure brand consistency across multiple design platforms?

To ensure brand consistency, share how you establish guidelines, maintain design systems, and collaborate closely with other departments. Describe your experience in developing style guides that clarify the use of logos, typography, and color palettes across both digital and print mediums.

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What role does user experience play in your design work?

User experience is critical in my design work as a Senior Brand Designer. I prioritize understanding user needs and behaviors, creating intuitive UI flows and wireframes that enhance engagement. Share specific examples of designs you've created that have improved user experiences.

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How do you collaborate with cross-functional teams?

When discussing collaboration, stress the importance of open communication and feedback loops. Explain how you work with sales, marketing, and product teams to align design choices with business goals and ensure all aspects of a project are cohesive.

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What makes you passionate about brand design?

Express your passion for brand design by sharing what inspires you creatively. Discuss how storytelling through design can connect people to a brand's mission, such as Osmo’s unique approach to digital olfaction, and how you enjoy the challenge of visually representing complex concepts.

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Describe a challenging project you've worked on and how you handled it.

When recounting a challenging project, outline the situation, your approach to overcoming obstacles, and the outcome. Highlight your problem-solving skills and how collaboration played a role in navigating difficulties to achieve success.

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How do you stay updated with design trends and technology?

Staying updated is crucial in the design field. Discuss how you engage with design communities, follow relevant publications, attend workshops, and experiment with new tools and technologies to keep your skills sharp and your designs innovative.

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What tools do you prefer for your design work and why?

Mention the design tools you prefer, such as Figma, Photoshop, InDesign, and Illustrator, and explain why they’re effective for your workflow. Discuss specific features of these tools that enhance your design process, such as collaboration capabilities and versatility.

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How do you manage multiple design projects with tight deadlines?

Managing multiple projects requires strong organizational skills. Describe how you prioritize tasks, set clear timelines, and communicate effectively with teams to ensure all projects are delivered on time. Mention any tools you use for project management.

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Can you give an example of how you've used data in design?

Discuss how you've utilized data to inform your designs, whether through user research, A/B testing, or analytics. Provide an example of how data-driven insights led to a successful design solution that aligned with user needs or enhanced performance.

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Osmo is an award-winning STEAM brand whose products are used in over 50,000 classrooms and 2.5 million homes. It is building a universe of hands-on play experiences that nourish the minds of children by unleashing the power of imagination. The com...

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DATE POSTED
March 13, 2025

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