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Senior Product Marketing Manager

*This is a hybrid role requiring 4-days a week in office at our Belmont location*

Say hello to opportunities.

It’s not everyday that you consider starting a new career. We’re RingCentral, and we’re happy that someone as talented as you is considering this role. First, a little about us, we’re a $2 Billion annual revenue company with double digit Annual Recurring Revenue (ARR) and a $93 Billion market opportunity in UCaaS, Contact Center and AI-powered adjacencies. We invest more than $250 million annually to ensure our AI-enabled technology and platforms meet or exceed the needs of our customers. 

RingSense AI is our proprietary AI solution. It’s designed to fit the business needs of our customers, orchestrated to be accurate and precise, and built on the same open platform principles we apply to our core software solutions.

This is where you and your skills come in. We’re currently looking for:  Manager Product Marketing, Customer Experience. You are an experienced individual who can help us on our transformative journey helping companies provide effortless customer service.  The ideal candidate has marketing experience and/or influencing across GTM domains (e.g., Product, Marketing, Field Sales, Partners, Customer Success, Events, PR, & Campaigns).  You also have a leadership mentality but are still good about ‘rolling up your sleeves’ and working cross-functionally to get things done.

Reporting to the VP of Product Marketing - Customer Experience, this role is visible and cross-functional oriented, requiring regular communications with RingCentral’s global teams.  

Job Duties:

  • Work closely with teams and peers to develop, operationalize, and execute marketing activities related to RingCX solutions.

  • Working with other Product Marketers & Product Managers — develop messaging,  positioning, and target audience definition for RingCX.

  • Combine your core strategy toolkit (framing/structure, hypothesis-driven approach, data-driven insight, storytelling, best practices, etc.) with business judgment to support the overall RingCX GTM initiative.

  • Build and execute new product launches end-to-end.

  • Build and execute integrated marketing campaigns and account-based marketing (ABM) programs with the campaigns team, and own pipegeneration results.

  • Support cross-functional efforts including long-range planning and matrixed regional marketing programs.

  • Support strategic updates and presentations for key stakeholders. 

To succeed in this role you must have experience in:

  • 3+ years experience in Product Marketing, Corporate Marketing, Sales, or Product Management.

  • Strong business skills and knowledge.

  • Must have an understanding of typical B2B technology business models and GTM initiatives across multiple disciplines including Product, Field Sales, Indirect Sales, Marketing, and Post-Sales Customer Success / Professional Services.

  • Articulate and skilled at storytelling in a simple straightforward way.

  • Analytical and problem-solving skills with a focus on attention to detail, pattern recognition, insight generation, and ability to process information quickly to deliver against tight deadlines.

  • Willingness to go beyond strategy in order to support execution and realization.

  • Determination to focus on outcomes and be self-motivated and directed.

  • A customer-first mentality.

  • BA/BS or equivalent.

Nice to haves:

  • Familiarity with customer service platforms or similar telecommunications experience.

  • Experience with ABM and integrated marketing campaigns

  • Experience in SaaS 

  • Familiarity with Conversational and Generative AI technologies

 

What we offer:  

  • Comprehensive medical, dental, vision, disability, life insurance

  • Health Savings Account (HSA), Flexible Spending Account (FSAs) and Commuter benefits

  • 401K match and ESPP

  • Paid time off and paid sick leave

  • Wellness programs including 1:1 coaching and meditation guidance 

  • Paid parental and pregnancy leave and new parent gift boxes

  • Family-forming benefits (IVF, Preservation, Adoption etc.)

  • Emergency backup care (Child/Adult/Pets)

  • Pet insurance and Pet Telehealth

  • Employee Assistance Program (EAP) with counseling sessions available 24/7

  • Free legal services that provide legal advice, document creation and estate planning

  • Employee bonus referral program

  • Student loan refinancing assistance

  • Employee perks and discounts program

RingCentral’s Marketing team uses data, strategy and creativity to share our story with the world—and this is a once-in-a-career chance to help plan, coordinate, implement, and oversee it.  As part of the global leader in the Unified Communications space, you’ll be supported with the resources to produce work that not only moves the needle, but moves markets.  

RingCentral’s work culture is the backbone of our success. And don’t just take our word for it: we are recognized as a Best Place to Work by Glassdoor, the Top Work Culture by Comparably and hold local BPTW awards in every major location. Bottom line: We are committed to hiring and retaining great people because we know you power our success. RingCentral offers on-site, remote and hybrid work options optimized for the ways we work and live now.

About RingCentral

RingCentral, Inc. (NYSE: RNG) is a leading provider of business cloud communications and contact center solutions based on its powerful Message Video Phone™  (MVP™) global platform. More flexible and cost effective than legacy on-premises PBX and video conferencing systems that it replaces, RingCentral® empowers modern mobile and distributed workforces to communicate, collaborate, and connect via any mode, any device, and any location. RingCentral is headquartered in Belmont, California, and has offices around the world.

RingCentral is an equal opportunity employer that truly values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We are committed to providing reasonable accommodations for individuals with disabilities during our application and interview process. If you require such accommodations, please click on the following link to learn more about how we can assist you.

If you are hired in Belmont, CA or Denver, CO the compensation range for this position is between for $100,800 - $187,200 full-time employees, in addition to eligibility for variable pay, equity, and benefits. Benefits may include, but are not limited to, health and wellness, 401k, ESPP, vacation, parental leave, and more! The salary may vary depending on your location, skills, and experience.

 

This role has an application deadline of March 1st. Please apply prior to the deadline to be considered for the role.

Average salary estimate

$144000 / YEARLY (est.)
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$100800K
$187200K

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What You Should Know About Senior Product Marketing Manager, RingCentral

Are you ready to take your marketing career to the next level? RingCentral is searching for a Senior Product Marketing Manager to join our vibrant team in beautiful Belmont, California! This hybrid role requires you to be in the office 4 days a week, where you’ll collaborate with a diverse group of talented individuals dedicated to transforming customer experiences. At RingCentral, we pride ourselves on being a leading provider of cloud communications and contact center solutions, generating $2 billion annually and reaping the benefits of a $93 billion market opportunity in UCaaS and AI technologies. As a Senior Product Marketing Manager, you will play a pivotal role in shaping our customer experience strategy, working closely with cross-functional teams to develop compelling messaging and innovative marketing campaigns. You’ll leverage your expertise to launch new products, support marketing activities for RingCX solutions, and engage with key stakeholders globally. Your background in product marketing and strong business skills are essential for navigating complex go-to-market strategies and executing outcome-driven initiatives. We believe in a culture of collaboration, creativity, and customer-first mentality, and we’re excited to see how you can contribute to our mission of providing effortless customer service. With a comprehensive benefits package and a supportive work environment recognized as a Best Place to Work, your career journey with RingCentral is set to be fulfilling and impactful!

Frequently Asked Questions (FAQs) for Senior Product Marketing Manager Role at RingCentral
What are the responsibilities of the Senior Product Marketing Manager at RingCentral?

As the Senior Product Marketing Manager at RingCentral, your key responsibilities will include developing and executing marketing strategies for RingCX solutions, collaborating with Product Managers on messaging and audience targeting, leading the launch of new products, and creating integrated marketing campaigns. You'll also work with various teams to support strategic updates for stakeholders, ensuring clear communication across global teams.

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What qualifications are required for the Senior Product Marketing Manager role at RingCentral?

To qualify for the Senior Product Marketing Manager position at RingCentral, candidates should have a minimum of 3 years' experience in product marketing or related fields. Strong business acumen, familiarity with B2B technology models, and excellent storytelling skills are essential. Experience with account-based marketing and integrated marketing campaigns is considered a plus, particularly within the SaaS industry.

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What does a typical workday look like for a Senior Product Marketing Manager at RingCentral?

Typically, a Senior Product Marketing Manager at RingCentral can expect to spend their day collaborating with cross-functional teams, strategizing product launches, analyzing market trends, and crafting compelling marketing materials. Daily responsibilities may include meetings to align on project goals, engaging with stakeholders to gather insights, and reviewing campaign performance metrics to ensure success.

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What skills are beneficial for a Senior Product Marketing Manager at RingCentral?

Key skills that can greatly benefit a Senior Product Marketing Manager at RingCentral include strong analytical abilities, excellent communication skills, strategic thinking, data-driven decision-making, and a customer-first mindset. The ability to adapt and thrive in a fast-paced environment while maintaining attention to detail is also crucial for success in this role.

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How does RingCentral support employees in the Senior Product Marketing Manager role?

RingCentral is committed to supporting its employees through comprehensive benefits, professional development opportunities, and a collaborative work culture. The Senior Product Marketing Manager will have access to resources that foster creativity and innovation, alongside wellness programs and support for work-life balance, making it an ideal environment for professional growth.

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Common Interview Questions for Senior Product Marketing Manager
Can you describe a successful product marketing campaign you led?

Highlight a specific campaign where you defined the strategy, executed with precision, and achieved measurable results. Focus on your role, the challenges you faced, and how you collaborated with cross-functional teams to overcome those challenges.

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How do you define target audiences in product marketing?

Discuss how you gather data through market research, customer feedback, and segmentation analysis to define target audiences. Emphasize the importance of aligning these audiences with product features for effective marketing.

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What strategies do you use for effective product launches?

Explain your approach to product launches, including timing, promotional strategies, communication plans, and how you measure their success post-launch. Providing examples from past experiences can enhance your answer.

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How do you collaborate with cross-functional teams?

Describe your experience working with teams such as sales, customer success, and product management. Discuss how you maintain clear communication and align goals to facilitate smooth collaboration.

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What metrics do you use to measure the success of marketing campaigns?

Talk about various KPIs such as conversion rates, engagement metrics, ROI, and customer feedback that you utilize to assess the effectiveness of marketing campaigns and how you adapt your strategies based on those insights.

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How do you stay updated on industry trends and market changes?

Highlight your methods for staying informed, such as attending industry conferences, participating in webinars, following relevant publications, and networking with peers. This showcases your commitment to continuous learning and adaptability.

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Can you provide an example of a challenge you faced in a product marketing role and how you overcame it?

Detail a specific challenge, explaining the context, the steps you took to address it, and the final outcome. Show how your problem-solving skills and resilience were key in this situation.

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What role does storytelling play in your marketing strategy?

Discuss the significance of storytelling in engaging customers and conveying product value. Explain how you craft narratives that resonate with target audiences and drive messaging consistency across channels.

Join Rise to see the full answer
How do you approach competitive analysis?

Talk about your process for gathering information on competitors, identifying strengths and weaknesses, and using this data to inform your marketing strategies. Provide examples of how this analysis impacted product positioning.

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Why do you want to work at RingCentral as a Senior Product Marketing Manager?

Express your enthusiasm for the company culture, the innovative products, and the opportunity to contribute to a leading organization in the communications space. Highlight how your skills align with RingCentral's mission and values.

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We are reimagining the world of communications by breaking down barriers and empowering businesses across the globe to work together. Our rapid growth and journey to global industry leader is largely thanks to our number one asset—our people. That...

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Full-time, hybrid
DATE POSTED
April 2, 2025

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