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Marketing Analytics Manager

Who we are

Samsara (NYSE: IOT) is the pioneer of the Connected Operations™ Cloud, which is a platform that enables organizations that depend on physical operations to harness Internet of Things (IoT) data to develop actionable insights and improve their operations. At Samsara, we are helping improve the safety, efficiency and sustainability of the physical operations that power our global economy. Representing more than 40% of global GDP, these industries are the infrastructure of our planet, including agriculture, construction, field services, transportation, and manufacturing — and we are excited to help digitally transform their operations at scale.

Working at Samsara means you’ll help define the future of physical operations and be on a team that’s shaping an exciting array of product solutions, including Video-Based Safety, Vehicle Telematics, Apps and Driver Workflows, Equipment Monitoring, and Site Visibility. As part of a recently public company, you’ll have the autonomy and support to make an impact as we build for the long term.

About the role:

Are you passionate about turning data into insights that drive business decisions? Do you enjoy building dashboards, analyzing trends, and helping teams optimize performance?

We are looking for a Marketing Analytics Manager to join our Marketing Analytics team. In this role, you will develop and manage reporting dashboards to track key account identification and enrichment processes, surface business-critical KPIs, and provide actionable insights to inform strategy. You’ll work closely with Sales and Marketing teams, ensuring they understand the impact of their efforts and provide data-driven guidance to optimize performance.

This is a great opportunity for an analyst who is hands-on with SQL and Tableau, thrives in a fast paced environment, and enjoys storytelling through data visualization. If you’re excited about leveraging data to shape strategy in a high-growth company, we’d love to hear from you.

This is a remote role open to candidates residing in the US except the San Francisco Bay Area (125 mi. radius from 1 De Haro St, San Francisco) and NYC Metro Area (50 mi. radius from 131 W 55th St, New York) or anywhere in Canada. Relocation assistance will not be provided for this role.

 

You should apply if:

  • You want to impact the industries that run our world: Your efforts will result in real-world impact—helping to keep the lights on, get food into grocery stores, reduce emissions, and most importantly, ensure workers return home safely.
  • You are the architect of your own career: If you put in the work, this role won’t be your last at Samsara. We set up our employees for success and have built a culture that encourages rapid career development, countless opportunities to experiment and master your craft in a hyper growth environment.
  • You’re energized by our opportunity: The vision we have to digitize large sectors of the global economy requires your full focus and best efforts to bring forth creative, ambitious ideas for our customers.
  • You want to be with the best: At Samsara, we win together, celebrate together and support each other. You will be surrounded by a high-calibre team that will encourage you to do your best. 

In this role, you will: 

  • Build and manage reporting dashboards to track performance of key account identification and enrichment processes.
  • Develop dashboards and analyses to surface business-critical KPIs and assess sales and marketing performance.
  • Perform ad-hoc reporting and deep dives to uncover key insights across programs and initiatives to inform strategy and decision making.
  • Communicate insights using data visualization and presentations to a range of stakeholders.
  • Closely partner with Sales and Marketing teams as an advisor - ensure they understand the performance of their efforts and have actionable recommendations.
  • Champion, role model, and embed Samsara’s cultural principles (Focus on Customer Success, Build for the Long Term, Adopt a Growth Mindset, Be Inclusive, Win as a Team) as we scale globally and across new offices.

Minimum requirements for the role:

  • Bachelor's in Statistics, Computer Science, Business or other related analytical fields
  • 3+ years of relevant analytics or business intelligence work experience
  • Proficient in SQL and visualization platforms (Tableau preferred) 
  • Advanced Excel/google sheets skills including pivots, vlookups, and ability to build complex formulas
  • Strong analytical and critical thinking skills with experience in data analysis
  • Excellent communication skills with the ability to synthesize and communicate results and tell compelling stories with data

An ideal candidate also has:

  • Sales and marketing experience including familiarity with MarTech tools
  • Hands-on experience working with Databricks
  • Data Science, machine learning or predictive analytics experience
  • Comfort working in an exploratory environment, testing and iterating on new data sources and methodologies
The range of annual base salary for full-time employees for this position is below. Please note that base pay offered may vary depending on factors including your city of residence, job-related knowledge, skills, and experience.
$116,875$151,250 CAD

At Samsara, we welcome everyone regardless of their background. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, gender, gender identity, sexual orientation, protected veteran status, disability, age, and other characteristics protected by law. We depend on the unique approaches of our team members to help us solve complex problems and want to ensure that Samsara is a place where people from all backgrounds can make an impact.

Benefits

Full time employees receive a competitive total compensation package along with employee-led remote and flexible working, health benefits, Samsara for Good charity fund, and much, much more. Take a look at our Benefits site to learn more.

Accommodations 

Samsara is an inclusive work environment, and we are committed to ensuring equal opportunity in employment for qualified persons with disabilities. Please email accessibleinterviewing@samsara.com or click here if you require any reasonable accommodations throughout the recruiting process.

Flexible Working 

At Samsara, we embrace a flexible working model that caters to the diverse needs of our teams. Our offices are open for those who prefer to work in-person and we also support remote work where it aligns with our operational requirements. For certain positions, being close to one of our offices or within a specific geographic area is important to facilitate collaboration, access to resources, or alignment with our service regions. In these cases, the job description will clearly indicate any working location requirements. Our goal is to ensure that all members of our team can contribute effectively, whether they are working on-site, in a hybrid model, or fully remotely. All offers of employment are contingent upon an individual’s ability to secure and maintain the legal right to work at the company and in the specified work location, if applicable.

Fraudulent Employment Offers

Samsara is aware of scams involving fake job interviews and offers. Please know we do not charge fees to applicants at any stage of the hiring process. Official communication about your application will only come from emails ending in ‘@samsara.com’ or ‘@us-greenhouse-mail.io’. For more information regarding fraudulent employment offers, please visit our blog post here.

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Average salary estimate

$134062.5 / YEARLY (est.)
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$116875K
$151250K

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What You Should Know About Marketing Analytics Manager, Samsara

Samsara is on the hunt for a passionate Marketing Analytics Manager to join our dynamic Marketing Analytics team! In this remote role, you will play a pivotal part in transforming raw data into actionable insights that drive compelling business decisions. You’ll be responsible for building and managing insightful reporting dashboards, identifying key performance indicators, and helping our Sales and Marketing teams optimize their strategies. Your expertise in SQL and Tableau will allow you to thrive in this role, as you will dive into the numbers and discover trends that inform our strategy moving forward. If you love storytelling through data visualization and you’re eager to make a real-world impact—ensuring everything from groceries to transportation operates smoothly—then Samsara is the place for you. We’re committed to supporting your career growth while you work alongside some of the best in the industry. You’ll get to collaborate closely with various teams to ensure everyone understands the performance of their initiatives and has the tools to succeed. If you’re excited about making a difference in a high-growth company and are ready to take on an exciting challenge, we would love to hear from you!

Frequently Asked Questions (FAQs) for Marketing Analytics Manager Role at Samsara
What are the primary responsibilities of a Marketing Analytics Manager at Samsara?

As a Marketing Analytics Manager at Samsara, your key responsibilities include building and managing reporting dashboards, performing in-depth analytics on marketing and sales data, and providing actionable recommendations to optimize team performance. You will closely collaborate with Sales and Marketing teams to enhance their understanding of performance metrics and support strategic decision-making through data-driven insights.

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What qualifications do I need to apply for the Marketing Analytics Manager position at Samsara?

To be considered for the Marketing Analytics Manager role at Samsara, you should have a Bachelor's degree in Statistics, Computer Science, Business, or a related analytical field. Additionally, a minimum of 3 years of relevant experience in analytics or business intelligence is required, along with proficiency in SQL and visualization tools such as Tableau. Strong analytical, communication, and Excel skills are essential as well.

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What tools and technologies will I use as a Marketing Analytics Manager at Samsara?

As a Marketing Analytics Manager, you will primarily leverage SQL for data querying and Tableau for data visualization. Additionally, familiarity with Google Sheets or Microsoft Excel, particularly for advanced functions like pivots and complex formulas, will be essential. Any experience with MarTech tools or Databricks will also be advantageous.

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How does Samsara support career growth for a Marketing Analytics Manager?

Samsara is committed to fostering a culture that encourages rapid career development. As a Marketing Analytics Manager, you'll have opportunities to experiment with new methodologies, work in a supportive environment, and engage in continuous learning initiatives. Your strong work ethic will pave the way for advancement opportunities within the company, as we believe in being architects of our own careers.

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What kind of impact can I have in the Marketing Analytics Manager role at Samsara?

In the Marketing Analytics Manager role at Samsara, you'll have a significant impact on industries that are vital to our global economy. By analyzing data and providing valuable insights, you'll help ensure that operations such as food distribution and transportation run smoothly, ultimately contributing to a safer and more efficient world. Your work will directly influence the company’s strategy and operational success.

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Common Interview Questions for Marketing Analytics Manager
Can you describe your experience with SQL and how it can be applied in the role of Marketing Analytics Manager?

In answering this question, highlight specific projects where you utilized SQL to extract, analyze, and report on data. Share how your SQL skills helped in identifying key trends or insights that drove business decisions, emphasizing your ability to convey complex information clearly.

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How do you approach building a dashboard for key performance indicators?

Discuss your process for understanding the needs of stakeholders, selecting relevant KPIs, and ensuring data accuracy and clarity in your dashboard. Mention any tools you prefer to use, like Tableau, and provide examples of successful dashboards you've created in the past.

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What strategies do you use to communicate data insights effectively?

Explain your approach to storytelling with data, focusing on how you tailor your communication style to different audiences. Describe techniques you use to highlight critical insights using visuals and how you simplify complex data to ensure understanding.

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Can you give an example of a time when your data analysis led to a significant business decision?

Share a specific instance where your analysis provided actionable insights that influenced a major decision. Detail the situation, the data involved, the recommendations you made, and the outcomes that followed to demonstrate your impact.

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How do you ensure data accuracy and integrity in your analyses?

Discuss methods you use to validate data, including cross-referencing with other data sources and employing data-cleaning techniques. Show your commitment to accuracy and the importance of reliable data in driving decisions.

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What challenges have you faced in analytics roles, and how did you overcome them?

Reflect on specific challenges, such as data silos or managing incomplete datasets. Describe the strategies you used to overcome these challenges, emphasizing your problem-solving skills and adaptability.

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How do you prioritize your workload when managing multiple projects?

Explain your organizational strategies, such as using project management tools or frameworks to categorize tasks by urgency and importance. Emphasize your ability to remain flexible when changes in priorities occur.

Join Rise to see the full answer
What do you think is the biggest trend in marketing analytics today?

Share your thoughts on emerging trends, such as predictive analytics or the increasing use of AI in marketing. Explain how you stay updated on industry developments and how these trends might impact your work as a Marketing Analytics Manager.

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How would you handle a situation where stakeholders disagree with your data analysis or recommendations?

Discuss your approach to conflict resolution, emphasizing active listening, providing further evidence, and encouraging open dialogue to ensure all perspectives are considered before arriving at a conclusion.

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Why do you want to work for Samsara as a Marketing Analytics Manager?

In your response, tie your personal and professional interests to Samsara's mission and values, articulating how your skills align with the role and how you can contribute to their goals of transforming physical operations.

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Samsara is a leading software company that offers a platform providing AI safety programs, real-time visibility, workflows, reporting, and an ecosystem of integrations to connect the operations that power the economy.

723 jobs
MATCH
VIEW MATCH
BADGES
Badge Diversity ChampionBadge Future MakerBadge InnovatorBadge Work&Life Balance
CULTURE VALUES
Inclusive & Diverse
Rise from Within
Mission Driven
Diversity of Opinions
Work/Life Harmony
Customer-Centric
Social Impact Driven
Rapid Growth
BENEFITS & PERKS
Maternity Leave
Paternity Leave
Medical Insurance
Dental Insurance
Vision Insurance
Mental Health Resources
Life insurance
Disability Insurance
Health Savings Account (HSA)
Flexible Spending Account (FSA)
Paid Holidays
Paid Time-Off
FUNDING
DEPARTMENTS
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, remote
DATE POSTED
March 26, 2025

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