Sales Enablement Manager - GTM (Industries, Personas and Competitive Intelligence) - Canada

As a Sales Enablement Manager at Samsara, you'll lead GTM enablement programs for our innovative product solutions, emphasizing competitive intelligence, industries, and personas. Your role will involve managing change initiatives across sales teams to enhance productivity, as well as developing and maintaining training materials and resources. You'll support our sellers in delivering differentiated value, enabling them to meet and exceed revenue expectations.

To qualify for the Sales Enablement Manager position at Samsara, candidates should have 3-5 years of GTM enablement experience, focusing on a multi-industry product portfolio. Expertise in customizing enablement strategies and maintaining sales-facing resources is essential. Excellent communication skills and experience with tools such as Lessonly, Showpad, and Jira are also beneficial. A background in sales, product marketing, or program management is preferred.

At Samsara, the work culture for a Sales Enablement Manager is all about collaboration and support. The company fosters an environment focused on customer success and long-term growth, encouraging employees to embrace a growth mindset. Employees are surrounded by a high-caliber team, engaging in shared goals and celebrating achievements together. You'll have access to countless opportunities for professional development, making it a fulfilling place for career-driven individuals.

Yes, the Sales Enablement Manager position at Samsara is a remote role, open to candidates residing in Canada. This flexibility allows you to work from home while collaborating with a diverse team across the country, ensuring that you can effectively contribute to the company's goals while maintaining your preferred work-life balance.

The salary range for the Sales Enablement Manager position at Samsara is between $102,000 and $132,000 CAD annually. It's important to note that the offered base pay may vary depending on factors such as your location, relevant knowledge, skills, and experience. This competitive compensation package reflects the value that Samsara places on its team members.

When answering this question, share specific examples of your previous roles where you developed and implemented GTM enablement strategies. Highlight the industries you worked with, the challenges you faced, and how your approaches resulted in improved sales performance. It’s important to demonstrate your understanding of how these strategies align with Samsara's vision.

Discuss your process for assessing the needs of the sales teams and the customers. Emphasize how you gather input from stakeholders to ensure the materials are relevant and actionable. Highlight any tools you’ve used in the past to create and maintain these resources, showcasing your strategic approach.

Share which key performance indicators you track to assess the success of your enablement programs, such as sales productivity metrics, training completion rates, and feedback from sales teams. Mention how you use these insights to adjust your strategies for continuous improvement.

Explain your strategies for keeping training engaging and relevant. This could include creating interactive materials, providing real-life examples, and continuously updating content to reflect market changes. You could also mention the importance of recognizing and celebrating small wins to boost morale.

Use this opportunity to demonstrate your interpersonal and negotiation skills. Describe the situation, the stakeholder's concerns, and how you addressed them effectively while ensuring the overall project goals were met. Highlight your communication approach and any collaboration methods you employed.

Detail your familiarity with LMS and CMS platforms such as Lessonly and Showpad. Describe how these tools have helped you implement, track, and analyze enablement programs, noting any specific features you leveraged to improve training effectiveness.

Discuss how you proactively seek out industry news, trends, and competitor analyses. Mention any specific resources, publications, or networks you find helpful, and explain how this knowledge has positively influenced your enablement strategies.

Outline the importance of learning about the team dynamics, existing programs, and product offerings. Present your plan to assess current enablement materials, gather feedback from stakeholders, and identify immediate areas for improvement, demonstrating your strategic thinking.

Explain your approach to actively listening to concerns and addressing them through open dialogue. Discuss how you would encourage collaboration and involve them in refining initiatives, showcasing your commitment to making sure enablement serves their needs.

Share your passion for impacting physical operations through innovative solutions. Talk about how the values of Samsara align with your career goals, emphasizing your excitement about contributing to a team that fosters growth and collaboration in a rapidly evolving industry.