Digital Anchor / MSJ

The Digital Anchor/MSJ at KIII-TV Corpus Christi is tasked with anchoring live news coverage on the 3NEWS+ platform, creating engaging daily content for various digital platforms, and producing compelling long-form stories. Additional responsibilities include filling in on broadcast newscasts and collaborating with the Digital Director to enhance the viewer's streaming experience.

To qualify for the Digital Anchor position at KIII-TV, candidates should have a minimum of 3 years of on-air experience, a calm presence during breaking news, and strong editorial judgment. A degree in journalism or mass communication is preferred, along with some knowledge of Texas regional news. Familiarity with vMix is also a plus.

Essential skills for the Digital Anchor role at KIII-TV include excellent ad-libbing capabilities, live anchoring expertise, and a strong editorial sense. The ability to create compelling content across different platforms and adapt to new storytelling formats, especially mobile-centric ones like vertical video, is crucial.

KIII-TV values the professional development of its employees and offers numerous opportunities for growth. The station is known for helping team members advance to significant roles at major networks, thanks to its supportive culture and resources aimed at fostering career advancement.

KIII-TV is a top-rated station with a loyal audience, providing an excellent platform for Digital Anchors to showcase their talents. The station's commitment to employee growth, its engaging community in Corpus Christi, and a collaborative work environment make it an attractive place to build a media career.

When responding to breaking news, it's key to stay calm and focused. Discuss your process for gathering information quickly, maintaining composure, and delivering updates efficiently. Highlight an example from your experience where you successfully managed a breaking news event.

Talk about specific digital platforms you've used, how you've utilized them for news reporting, and what strategies you've employed to engage audiences. Providing quantifiable examples of audience growth or engagement metrics will strengthen your response.

Discuss techniques such as using video, graphics, or interactive elements to engage viewers. Share a project where you implemented these techniques and the positive response it received to emphasize your effectiveness.

Focus on inclusivity and understanding audience demographics. Illustrate how you've tailored content to fit varied audience segments in your previous roles, ensuring that all viewpoints are represented.

Express your passion for journalism and your enthusiasm for engaging with the Corpus Christi community. Mention KIII-TV's reputation for quality journalism and how you're motivated to contribute to its success.

Accuracy is critical in journalism. Explain your verification process, including fact-checking and consulting multiple sources. An example of a situation where you corrected misinformation will bolster your answer.

Share a specific situation in which you had to think on your feet. Highlight your ability to deliver relevant information while remaining composed and engaging, showcasing your skills as a live anchor.

This question allows you to share insights on emerging trends and technologies in digital journalism. Discuss how you think platforms will evolve and how journalists can adapt to meet changing audience needs.

Showcase your teamwork skills and communication style. Mention specific tools or processes you've used to collaborate effectively, as well as a successful project that was the result of teamwork.

Discuss various strategies, such as utilizing social media promotion, engaging with the audience through comments, and experimenting with different content formats. Highlight any successful audience growth metrics from your experience.