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Community Manager, West

Company Description

Vuori is re-defining what athletic apparel looks like: built to move and sweat in but designed with a casual aesthetic to transition into everyday life. We draw inspiration from an active coastal California lifestyle; an integration of fitness, creative expression and life. Our high energy fast paced retail environment is reflected in the clothes we make. We aim to inspire others to take on all aspects of their lives with clarity, enthusiasm and purpose…while having a lot of fun along the way. We are proud to be an outlet for opportunity and for personal growth and success.

Job Description

The Retail Community Manager at Vuori is a people connector who actively collaborates with our retail stores, local studios, influencers and businesses to spread brand awareness and create extraordinary experiences. They will support current stores with local events, in-store activations, product seeding initiatives and will play an integral part of training teams on the community process. 

What you'll get to do: 

  • The Retail Community Manager will support both the Senior Manager of Community and Retail Marketing Manager in managing store community leads – reviewing and approving event proposals, supporting the team with resources and providing coaching.  
  • Travel to stores when support or additional training is needed. 
  • Attending bigger scale events when additional support is needed on ground at the store level.  
  • Implementing company culture/values/mission as a living breathing part of the entire team. 
  • Staff training and development. 
  • Grassroots sales and marketing strategy in the local communities. 
  • Connection to new store teams that build relationships. 
  • Ability to lead and manage community events. 
  • You will be responsible for the relationships, networks, and community in the surrounding communities with the intention of growing our brand. 
  • You seek and attend local experiences and events and are knowledgeable on the upcoming  fitness trends and instructors in your local community. 
  • You execute community initiatives (events & experiences). 
  • You support the retail stores and the marketing team by creating a community database of athletic influencers and identifying key relationships in the community. 
  • You connect with influencers and neighboring businesses to build brand awareness. 
  • You coordinate events that feature influencers, local athletic teams and pop-up shops. 
  • You are a great coach and support for our retail stores. 
  • Flexible availability is expected to meet the needs of community events in store and off site which may include some early starts and/or late finishes and weekends. 
  • You will be in close communication with the stores to ensure the teams are in the know of all upcoming experiences and anything needed for events including approval for budget. 
  • Ensure a positive experience in all interactions with potential candidates. 
  • You are a people connector who loves to build pipelines of talent by creating great relationships with store teams. 
  • Deliver a training program to Store Managers and Community Leads including brand, culture, operations and community. 
  • Organize and implement team building days that focus on company culture, building
  • relationships and teamwork. 

Qualifications

Who you are: 

  • Thrives in a high energy fast paced retail environment. 
  • Enjoys going to a variety of fitness classes and connecting with both instructors and clients about the brand. 
  • Demonstrates the ability to multi-task and work under pressure but also knows how to adapt when needed. 
  • Fosters great relationships by putting people first, communicating with honesty and kindness and allows others to do the same. 
  • Has an entrepreneurial nature and knows how and when to innovate to get great results. 

Additional Information

Our investment in you:

At Vuori, we’re proud to offer the following to our employees: 

  • Health Insurance 
  • Savings and Retirement Plan  
  • Employee Assistance Program 
  • Generous Vuori Discount & Industry Perks 
  • Paid Time Off  
  • Wellness & Fitness benefits  

The salary range for this role is $70,000 per year - $85,000 per year. 

Vuori is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.  

All your information will be kept confidential according to EEO guidelines. 

Average salary estimate

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$70000K
$85000K

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What You Should Know About Community Manager, West, Vuori, Inc

At Vuori, we're on the lookout for a vibrant and dynamic Community Manager for our West location in Carlsbad, CA! As a Community Manager, you'll be the heartbeat of our retail stores, driving brand awareness and fostering connections within local communities. We're not just about selling athletic apparel; we're about creating extraordinary experiences that mirror our active, coastal California lifestyle. In this role, you'll collaborate closely with our retail stores, local fitness studios, influencers, and businesses to craft memorable community events and in-store activations that resonate with our brand values. Whether it's leading grassroots marketing strategies or training store teams, your creativity and passion for fitness will shine through in every initiative you implement. Your enthusiasm for connecting with people will help in building relationships that enhance the Vuori experience, while your organizational skills will keep our events running smoothly. This is more than just a job; it's an opportunity to lead a community and make a lasting impact. If you're ready to dive into a high-energy retail environment that values clear communication, team bonding, and a sprinkle of fun, then this might just be the perfect fit for you! So come join us at Vuori, where every day is an opportunity to inspire and uplift those around you while doing something you love.

Frequently Asked Questions (FAQs) for Community Manager, West Role at Vuori, Inc
What are the primary responsibilities of the Community Manager at Vuori?

The Community Manager at Vuori is responsible for collaborating with retail stores and local businesses, organizing community events, and driving brand awareness through grassroots marketing strategies. You will support store teams, oversee community initiatives, and connect with influencers to enhance the brand presence in your community.

Join Rise to see the full answer
What qualifications are needed for the Community Manager position at Vuori?

To thrive as a Community Manager at Vuori, you should have experience in a fast-paced retail environment, a passion for fitness, and excellent communication skills. You'll need to demonstrate your ability to foster relationships, manage multiple tasks under pressure, and possess an entrepreneurial spirit to innovate effectively.

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How does the Community Manager at Vuori engage with local fitness influencers?

As the Community Manager at Vuori, you'll strategically connect with local fitness influencers to build brand awareness. This involves organizing events featuring influencers, participating in local fitness trends, and nurturing relationships within the community to create impactful brand experiences.

Join Rise to see the full answer
Can you describe the work environment for a Community Manager at Vuori?

The work environment for a Community Manager at Vuori is high-energy and collaborative. You'll be surrounded by like-minded individuals who are passionate about fitness and wellbeing. Flexibility is key, as you'll attend various community events and work closely with retail teams to implement Vuori's vibrant culture.

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What kind of training and development opportunities are offered to a Community Manager at Vuori?

At Vuori, the Community Manager will benefit from comprehensive training programs focusing on brand culture, community engagement, and operational excellence. You'll play a vital role in developing and coaching retail teams, ensuring alignment with our company objectives.

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Common Interview Questions for Community Manager, West
What motivated you to apply for the Community Manager position at Vuori?

Share your personal connection to the brand, emphasizing your passion for fitness and community engagement. Highlight how Vuori's mission aligns with your values and how you envision contributing to the team's success.

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How would you approach building relationships with local fitness businesses and influencers?

Discuss your strategy for networking and establishing connections, such as attending local events and actively engaging on social media. Emphasize the importance of fostering genuine relationships that can lead to collaborative opportunities.

Join Rise to see the full answer
Can you give an example of how you've successfully managed a community event in the past?

Detail a specific event you organized, focusing on your planning, execution, and the outcomes. Highlight any challenges faced and how you overcame them to ensure the event's success, demonstrating your organizational skills and adaptability.

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What strategies would you implement to increase brand awareness in the community?

Discuss innovative grassroots marketing strategies, such as local partnerships, social media campaigns, and engaging events that resonate with the local culture. Provide examples of effective campaigns you’ve executed previously.

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How do you handle feedback or criticism from store teams or community partners?

Explain your approach to receiving feedback with an open mind, emphasizing your willingness to learn and adapt. Share techniques you employ to ensure constructive communication and maintain positive relationships.

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How do you prioritize tasks in a fast-paced retail environment?

Talk about your organizational skills and time management techniques, such as using digital tools for tracking tasks and setting priorities based on urgency and importance, while remaining flexible to adapt to changing circumstances.

Join Rise to see the full answer
What role does social media play in your community outreach strategy?

Discuss how you leverage social media platforms to engage with customers, promote events, and build relationships with influencers. Provide examples of successful social campaigns that increased community engagement.

Join Rise to see the full answer
What do you believe defines an effective Community Manager?

Articulate the importance of strong communication skills, relationship-building, and a deep understanding of the brand. Highlight that an effective Community Manager embodies the brand's values and actively engages the community.

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How do you incorporate the company culture into your community initiatives?

Explain how you plan community events and workshops that reflect Vuori's culture of health, wellness, and positivity. Describe specific examples of initiatives you've developed that embody the brand's ethos.

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What do you think are the biggest challenges facing a Community Manager today?

Identify challenges such as digital engagement, staying relevant in community trends, or balancing multiple relationships. Discuss your proactive strategies for overcoming these challenges, showcasing your problem-solving skills.

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Launched in 2015 and based in California, Vuori merges technical clothing with a West Coast vibe that looks and feels great.

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Full-time, on-site
DATE POSTED
March 13, 2025

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