Social Media Specialist

The Social Media Specialist at WPT Global will be responsible for developing and executing engaging content across various platforms, planning and optimizing social media campaigns, and fostering an active poker community. This role also involves collaborating with marketing and creative teams, tracking performance metrics, and staying updated on industry trends.

Candidates for the Social Media Specialist role at WPT Global should demonstrate excellent communication skills in English, a solid understanding of social media dynamics, and a proven track record in managing social media accounts. A passion for poker and strong analytical skills are also essential to succeed in this position.

The Social Media Specialist plays a crucial role in enhancing WPT Global's brand visibility and community engagement through creative content, strategic campaigns, and active interaction with players. By leveraging insights and analytics, this role helps tailor strategies that align with the brand’s objectives and audience preferences.

At WPT Global, the Social Media Specialist will utilize various social media platforms including Facebook, Instagram, X, TikTok, and YouTube. They will also employ social media analytics tools to track engagement, reach, and other key performance metrics important for strategy adjustments.

Yes, the Social Media Specialist role at WPT Global is fully remote, allowing you to work from anywhere. This offers flexibility in managing your schedule while contributing to a dynamic team dedicated to transforming the online poker landscape.

When answering this question, reference specific platforms you've managed, the types of content you've created, and any strategies you've implemented that resulted in increased engagement or follower growth. Highlight metrics and analytics data to demonstrate your success.

It's vital to maintain a calm and professional demeanor when addressing negative feedback. Explain your approach to acknowledging the concern, providing a resolution, and redirecting the conversation positively. This showcases your ability to manage difficult situations effectively.

Discuss how you brainstorm content ideas, align them with marketing campaigns, and incorporate audience engagement. Emphasizing flexibility in your plan to adapt to trends or unforeseen events is crucial for a successful social media strategy.

Speak about trends such as short-form video content, influencer partnerships, or interactive posts. Show your knowledge of the poker community and how these trends can engage audiences effectively, enriching WPT Global's online presence.

Explain the importance of key performance indicators (KPIs) such as engagement rates, conversions, and follower growth. Address how you analyze these metrics to adjust your strategies and improve future campaigns, demonstrating a data-driven approach.

Provide a specific example that includes the campaign’s objective, the tactics you used, the response from the audience, and the outcome. This showcases your ability to manage and execute effective campaigns with measurable results.

Discuss how community interaction helps foster loyalty, trust, and engagement among followers. Highlight strategies that promote active conversations and how this interaction contributes to the overall brand image of WPT Global.

Each platform has unique audiences and formats; discuss how you tailor content to suit the style, tone, and expectations of users across platforms like Instagram, TikTok, and Facebook. This shows your adaptability and audience awareness.

Mention resources such as industry blogs, webinars, and social media forums where you keep abreast of changes. This reflects your commitment to continuous learning and improving your skills.

Express how your enthusiasm for poker drives your creativity and engagement strategies. Connect your understanding of the game and its community to how you would effectively communicate and inspire other poker enthusiasts through social media.