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Senior Manager, Customer Growth Data and Analytics - job 4 of 5

You Lead the Way. We’ve Got Your Back.

With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.

At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.

Join Team Amex and let's lead the way together.

The U.S. Consumer Services Team is responsible for our suite of consumer products, services, and experiences in the U.S., including our premium, cobrand, cash back, and lending portfolios, Membership Rewards, Global Travel & Lifestyle Services, the Centurion Lounge network, our Global Dining and Resy businesses, U.S. Consumer Banking, and best-in-class marketing programs across customer, prospect, and partner channels. The USCS team is focused on making membership an indisputable competitive advantage and helping each other become better leaders every day.

The US Consumer Marketing (USCM) organization leads prospect acquisition and customer marketing for US Consumer Services (USCS), one of the largest growth engines within American Express. The Investment Services team within USCM is responsible for several key functions, including leadership of forecasting processes, delivery of performance reporting and insights, and operational management of USCS’ marketing budget.   

How will you make an impact in this role?

The Senior Manager - Customer Growth Data and Analytics will be responsible for delivering insights across the Customer Growth portfolio to drive better outcomes from our customer marketing investments.

They will be responsible for building reporting products and insights frameworks to support the Customer Growth Marketing strategy.

The Senior Manager will contribute to the development of insights from both custom analytics projects and ongoing performance monitoring, and work with marketers to help them better understand the performance of their channels.

Job Responsibilities:

  • Develop dashboards and other reporting products for the use marketers and other stakeholders
  • Deep dive analysis into performance gaps and opportunities
  • Cohort and profiling analysis to understand performance of different segments and develop strategies to enhance marketing treatments
  • Develop framework for strategic insights to support customer investment decisions across the portfolio

Minimum Qualifications

  • Deep analytical skills – ability to analyze/understand large data sets, synthesize and draw out relevant insights
  • Extreme attention to detail and accuracy – strong sense of responsibility and accountability
  • Significant marketing analytics experience, understand data from key channels, and the ways these are optimized 
  • Educational and work experience implementing statistical approaches would be helpful
  • Strong SQL, Python, Power BI and Excel skills
  • 5+ years of work experience in analyzing data and reporting insights
  • Bachelor's Degree Preferred 

Salary Range: $90,000.00 to $165,000.00 annually + bonus + benefits

The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we’ll consider your location, experience, and other job-related factors.

We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:

  • Competitive base salaries 
  • Bonus incentives 
  • 6% Company Match on retirement savings plan 
  • Free financial coaching and financial well-being support 
  • Comprehensive medical, dental, vision, life insurance, and disability benefits 
  • Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need 
  • 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy 
  • Free access to global on-site wellness centers staffed with nurses and doctors (depending on location) 
  • Free and confidential counseling support through our Healthy Minds program 
  • Career development and training opportunities

For a full list of Team Amex benefits, visit our Colleague Benefits Site.

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law. 

We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.

Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for this position.

US Job Seekers/Employees - Click here to view the “Know Your Rights” poster and the Pay Transparency Policy Statement.

If the links do not work, please copy and paste the following URLs in a new browser window: https://www.dol.gov/agencies/ofccp/posters to access the three posters.

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Average salary estimate

$127500 / YEARLY (est.)
min
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$90000K
$165000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Senior Manager, Customer Growth Data and Analytics, American Express

Are you ready to make a significant impact as a Senior Manager, Customer Growth Data and Analytics at American Express in New York? This role is an incredible opportunity to join a global team that prides itself on innovation and the unrivaled support we offer to our clients. When you step into this position, you will be charged with developing a suite of insightful reporting products and frameworks that drive our customer growth strategy forward. You'll dive deep into analytics, translating complex data into actionable insights that help our marketing teams optimize their strategies and investments. This isn't just about crunching numbers; it’s about contributing to the larger vision of American Express, making membership a competitive edge, and enhancing the overall customer experience. You’ll collaborate closely with cross-functional teams, leveraging cutting-edge analytical tools like SQL and Python, while ensuring that every decision is backed by data. Your deep analytical skills and attention to detail will be crucial as you help steer the direction of our marketing efforts and ultimately contribute to the success of American Express. We celebrate diversity and encourage our team members to be authentic in their roles, fostering an inclusive environment where everyone feels valued. If you're passionate about using data to tell compelling stories and guide decision-making, this is the role for you. Join us at American Express and let’s lead the way together!

Frequently Asked Questions (FAQs) for Senior Manager, Customer Growth Data and Analytics Role at American Express
What are the key responsibilities of the Senior Manager, Customer Growth Data and Analytics at American Express?

The Senior Manager, Customer Growth Data and Analytics at American Express plays a pivotal role in delivering insights that drive better marketing outcomes. Responsibilities include developing reporting products for stakeholders, conducting deep-dive analyses into performance gaps, and creating frameworks for strategic insights that support investment decisions.

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What qualifications are necessary for the Senior Manager position at American Express?

Candidates for the Senior Manager, Customer Growth Data and Analytics position at American Express should ideally have a Bachelor's degree, along with 5+ years of experience in data analysis and reporting. Strong skills in SQL, Python, Power BI, and Excel are critical, as well as a deep understanding of marketing analytics and statistical methods.

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How does American Express support employee growth for the Senior Manager role?

American Express is dedicated to the professional development of its employees, including those in the Senior Manager, Customer Growth Data and Analytics role. The company offers comprehensive career development and training opportunities, ensuring that team members continually expand their skills and advance their careers.

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What is the working environment like for the Senior Manager at American Express?

At American Express, the Senior Manager, Customer Growth Data and Analytics operates in a flexible working environment that promotes collaboration and innovation. Depending on the business needs, colleagues can work hybrid, onsite, or fully virtual, supporting a healthy work-life balance.

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What benefits do Senior Managers receive at American Express?

Senior Managers at American Express enjoy a robust benefits package, including competitive salaries, bonus incentives, comprehensive health insurance, and a 6% company match on retirement savings. Additionally, employees have access to wellness programs, financial coaching, and generous parental leave policies.

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Common Interview Questions for Senior Manager, Customer Growth Data and Analytics
How do you approach analyzing customer data for marketing strategies?

When discussing your approach to analyzing customer data for marketing strategies, emphasize your experience with various data analysis tools and methodologies. Explain your process for identifying key performance indicators, segmenting data, and how you translate your findings into actionable recommendations.

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Can you describe a time when your data analysis led to a significant business decision?

To effectively answer this question, share a specific example where your analysis resulted in a major decision. Detail the problem, your analytical approach, the insights you derived, and how they contributed to a successful outcome for the business.

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What tools and technologies have you used for data reporting?

When discussing tools and technologies, mention your experience with SQL, Python, Power BI, and any other relevant software. Talk about how you have utilized these tools to create dashboards or reports that enable stakeholders to make informed decisions.

Join Rise to see the full answer
How do you ensure accuracy and attention to detail in your analytics work?

Address your methods for ensuring accuracy in your analytics by discussing your processes for validation and checking data integrity. Emphasize your commitment to quality and any specific practices you have developed over time to catch errors and ensure reliability.

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How do you prioritize multiple analytics projects with tight deadlines?

When tackling this question, share your strategies for prioritizing projects based on impact and urgency. Discuss your time management skills, communication with stakeholders, and how you balance quality with meeting deadlines.

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What experience do you have collaborating with marketing teams to enhance performance?

Highlight your collaborative experiences with marketing teams, including how you worked together to identify performance gaps, utilized data insights, and tailored strategies to enhance marketing effectiveness based on data analysis.

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What methods do you use to identify performance gaps in marketing channels?

Explain your approach to identifying performance gaps, including the specific metrics you analyze, the tools you utilize, and how you develop actionable recommendations based on your findings.

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How do you stay updated with the latest trends in analytics and marketing?

Emphasize your commitment to continuous learning by discussing resources you follow, conferences you attend, and any professional groups you’re a part of that focus on analytics and marketing trends.

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Can you give an example of a successful marketing insight you provided?

To answer this effectively, provide a case where your insight led to increased engagement or sales. Discuss the insights you gathered, the strategies implemented based on those insights, and the positive outcomes as a result.

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What drives your passion for analytics in customer growth?

Express your passion for analytics by connecting it to how it can directly enhance customer experiences and drive business success. Share your motivations, whether they stem from previous achievements or a genuine interest in solving complex problems through data.

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American Express is a multinational financial services corporation and global leader in providing personal, small business, and corporate credit cards.

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Badge Family FriendlyBadge Office VibesBadge Work&Life BalanceBadge Rapid Growth
CULTURE VALUES
Inclusive & Diverse
Empathetic
Collaboration over Competition
Growth & Learning
Transparent & Candid
BENEFITS & PERKS
Medical Insurance
Dental Insurance
Mental Health Resources
Life insurance
Disability Insurance
Child Care stipend
Employee Resource Groups
Learning & Development
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Full-time, hybrid
DATE POSTED
April 3, 2025

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