Partner GTM Specialist

As a Partner GTM Specialist at Invisible, your main responsibilities would include building and maintaining strong relationships with key channel partners, acting as their primary contact for sales inquiries. You'll collaborate with partners to establish sales goals and develop joint strategies, while also providing essential training and resources for effectively positioning Invisible's products. Monitoring partner performance and conducting regular reviews are crucial to ensuring sustained success, and your insights will help drive improvement.

To qualify for the Partner GTM Specialist position at Invisible, candidates should hold a Bachelor's degree in Business, Marketing, Sales, or a related field. A minimum of 5 years of experience in sales, channel management, or partner sales is essential, especially within high-tech environments. Proven sales achievement, excellent communication skills, and proficiency in CRM systems are also crucial for success in this role.

Invisible offers a fully remote work environment for the Partner GTM Specialist role, valuing a flexible schedule that accommodates diverse lifestyles. You’ll work in a supportive culture that encourages collaboration and innovation, allowing you to thrive and be your best self while contributing to the company's goals. Their dynamic atmosphere, focused on growth and partnership success, creates ideal conditions for professional development.

Invisible is dedicated to the growth and success of its employees. For a Partner GTM Specialist, this means not only developing and executing impactful sales strategies but also engaging in ongoing training and access to industry insights. Regular business reviews and collaborative planning with key partners ensure that you’re continuously learning and adapting, empowering you to advance your career while contributing uniquely to the team's success.

The Partner GTM Specialist at Invisible plays a central role in revenue generation by driving sales growth through strong partnerships. By collaborating with channel partners to execute joint sales campaigns and strategically aligning goals, you directly contribute to increasing revenue streams. Your ability to analyze partner performance metrics also allows for ongoing adjustments to optimize success, ensuring that both partners and Invisible achieve their financial objectives.

When answering this question, provide specific examples of your previous roles where you managed channel partnerships. Discuss your approach to building strong relationships, setting sales goals, and executing joint strategies. Highlight any measurable successes or growth achieved through your efforts to demonstrate your effectiveness in channel management.

In your response, outline a multi-faceted approach that includes building trust, providing valuable resources, and ensuring regular communication. Emphasize the importance of understanding partner goals and aligning them with Invisible's business objectives. Share examples of past strategies you've implemented that led to successful partnerships.

Here, discuss the key performance indicators (KPIs) you consider vital for assessing partner success, such as sales growth, partner engagement, or campaign effectiveness. Explain how you would monitor these metrics regularly and use data analysis to identify areas for improvement and adjustment, ensuring that both you and the partners are focused on driving results.

Share a specific situation that highlights your problem-solving skills. Discuss the challenge, your approach to resolving it, and the positive outcome that ensued. This may include communication techniques, building consensus, or employing strategic adjustments to reach a solution that benefited both parties.

Mention CRM systems, marketing automation tools, and collaborative platforms that you've used in previous roles. Explain how these tools help streamline communication, monitor partner performance, and facilitate joint campaigns, enhancing overall relationship management.

In your answer, illustrate how you would assess a partner's specific needs through a collaborative approach. Discuss how you'd customize training sessions or materials that align with their market focus, target audience, and product offerings, ensuring the partner feels equipped to succeed.

Here, discuss challenges such as market competition, evolving technology, or shifts in customer preferences. Provide insight on how these challenges impact channel partnerships and suggest strategies to overcome them, positioning yourself as a thought leader in the space.

Share your strategies for keeping current, such as networking, attending industry conferences, subscribing to news sources, or engaging with thought leaders online. Highlight how staying informed empowers you to better support your partners and align strategies with market demands.

Discuss the importance of regular reviews for assessing performance. Outline your approach to preparing for these meetings, ensuring you come equipped with data and insights, fostering an open dialogue, and collaborating on actionable next steps to drive mutual growth.

In your answer, weave together your passion for technology, interest in AI solutions, and alignment with Invisible's values and growth potential. Tell a story that connects your previous experiences to the responsibilities of the Partner GTM Specialist role, emphasizing your enthusiasm for contributing to a forward-thinking company.