Job details

Sales Account Manager North: Maverick Drinks (Spirits)

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Over the past 10 years, Maverick Drinks has developed one of the most compelling and innovative portfolios of brands in the UK. From craft to premium, to celebrity owned brands, it is our willingness to be open to change and reinventing ourselves that has been key to our continued success.

We’ve developed a reputation for quality in everything we do and provide a growth platform for modern beverage brands, leveraging our expertise in ecommerce and our established relationships with the nation’s largest retailers, on-trade partners and wholesalers, including our very own Master of Malt trade.

You'll drive distribution and growth of the award-winning Maverick Drinks brand portfolio across your customer base and act as a consultant to the trade - bringing customers on the craft spirits journey with us.

Your focus areas will primarily be Manchester, Liverpool and the surrounding region.

Work closely with the trade marketing, brand ambassadors, trade and sales team to increase distribution and brand awareness
Utilise key contacts within your network to create new business opportunities across your territory and establish a broad and diverse customer base, including strategic ‘lighthouse’ accounts for our key brands
Create the territory strategy in line with the Maverick Drinks strategic objectives, with a clear vision for target listings both on back bar and cocktail menus
Manage the full customer picture, keeping track of relevant account information
Plan and execute A&P investment brilliantly to ensure that all trade marketing activity and activations drives a positive return on investment
Use your expertise on the craft and premium spirits portfolio and consumer to share category trends and insights in order to facilitate decision making and product ranging, leading to a greater presence for our brands
Drive distribution, visibility and rate of sale of our core brands, subsequently leveraging these listings to further establish distribution of the wider Maverick Drinks portfolio
Support customers and the wider team to deliver liquid, brand and category training and tastings to embed our brands and drive value for the customer
Liaise with the route-to-market Partner Managers to ensure product availability and accessibility across your account base

Solid experience of account management within the spirits industry, and ideally of NPD launches too
Experience in new business development within the on-trade sector
Extensive knowledge of the Manchester, Liverpool and surrounding area of on-trade, with demonstrable knowledge of movers and shakers
Strong working knowledge of UK spirits business with an on-trade focus
Strong product knowledge spanning all categories of spirits, preferably along with an understanding of the craft spirits category
Skills in A&P budget management
Strong Commercial acumen and previous experience of being able to identify opportunities by reviewing sales data
Strong negotiation skills
Good IT competency, including Google Suite of apps along with ability to produce engaging presentations
Wine & Spirit Education Trust (WSET) Qualification at Higher Level would be desirable, as would degree level education

This role is field-based and will require nationwide travel; a full UK driving licence is therefore required

Curation of cocktail lists and skills in trade marketing would be hugely valuable
Experience in working the other side of the bar would be useful

You'll possess a strong sense of purpose, be proactive and capable of working autonomously thanks to your strong drive and determination. Your ability to think outside the box and challenge the status quo within the channel / be a maverick will stand out, as will your excellent attention to detail, relationship building and communication skills.

We’re all about boundless curiosity, so you’ll discover loads of opportunities to spark your creative flair and work along-side unreal talent who all have the same job description, to ‘Make Atom Successful.’ Trust is at the epicentre of all that we can do, so you’ll work in a transparent and honest environment where we have each other’s backs, and be free of aging corporate policies and rules.

Life here’s about so much more than pay and benefits - you might get a slightly higher salary if you cram onto an expensive, crowded commuter train into the city, but you’ll struggle to find a company with the flex, agility and unique-ness that we have. In short, we’ve got you covered financially but if money is your main driver, we’re not for you.

We hate waste in all of it’s forms and time is no different, so we’re focused on productivity and output rather than when or where you work, or what you wear into the office - you can come in fancy dress for all we care! This means that although we can’t promise anything, flexible working options are built into our DNA.

Along with the stuff you get for turning up to work each day (think private healthcare scheme, unlimited annual leave, pension, cycle-2-work, eye care, enhanced maternity & paternity leave, free food, drinks and parking at the office), you’ll also get a healthy staff discount on our world-class range (just in case that makes a difference).

We don’t sit still, and there’s a lot more to come... Apply now if you want to join us.

What You Should Know About Sales Account Manager North: Maverick Drinks (Spirits), Master of Malt

As a Sales Account Manager North at Maverick Drinks, you'll get the chance to engage with a dynamic portfolio of craft and premium spirits brands that are reshaping the UK beverage industry. With a track record of innovation woven into our ethos, Maverick Drinks is your playground for creativity and growth. In this role, which primarily focuses on the vibrant regions of Manchester and Liverpool, you'll not just be selling; you'll be acting as a consultant, bringing customers along on an exciting journey through the craft spirits landscape. Your mission? Drive distribution and elevate brand visibility, all while collaborating with a team that values creativity and out-of-the-box thinking. Using your existing connections, you'll create new business opportunities and strategically target key accounts. You’ll also have the responsibility of managing budget allocations for trade marketing activities, ensuring every penny invested delivers a strong return. Your extensive industry knowledge will empower you to share insights about category trends, and your ability to build relationships will set the stage for success. The role is flexible and embraces autonomy, offering a refreshing break from corporate constraints. If you're driven, curious, and eager to make a meaningful impact in the world of craft spirits, you might just find your home with us. Join Maverick Drinks and be a part of the evolution of an industry - let’s make waves together!

Frequently Asked Questions (FAQs) for Sales Account Manager North: Maverick Drinks (Spirits) Role at Master of Malt

What are the main responsibilities of a Sales Account Manager North at Maverick Drinks?

The primary responsibilities of a Sales Account Manager North at Maverick Drinks include driving brand distribution across various customer bases, especially in Manchester and Liverpool, and acting as a consultant to guide trade in the exciting world of craft spirits. You'll work closely with a marketing and sales team to execute territory strategies, establish new business opportunities, and utilize your extensive knowledge of the spirits industry to enhance customer relationships and product visibility.