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Sr. Product Manager, Outlet Apparel

Who We Are: 

Since 1906, New Balance has empowered people through sport and craftsmanship to create positive change in communities around the world. We innovate fearlessly, guided by our core values and driven by the belief that conventions were meant to be challenged. We foster a culture in which every associate feels welcomed and respected, where leaders and creatives are inspired to shape the world of tomorrow by taking bold action today.

JOB MISSION:

New Balance Apparel is positioned as a key growth engine for the company. We are looking for an experienced Sr. Product Manager, Made for Outlet Apparel on the Product Creation team to join our group at New Balance. This role will help to shape the future of Outlet Apparel by leveraging consumer and marketplace insights to deliver the right products, to the right place at the right time to drive commercial growth. This individual will be a strategic, highly collaborative and creative thinker, with a keen understanding of the product creation process and focus on value engineering

MAJOR ACCOUNTABILITIES:

  • Develop and execute a product range that honors the New Balance brand, as well as attracts, excites and connects consumers across the globe while achieving KPI targets.

  • Monitor and leverage trend insights across the activity and market landscape to build a compelling product range across multiple price tiers for our target consumer.

  • Obsess over the Outlet consumer: apply hindsight, insight, foresight and marketplace knowledge to create compelling product strategies and identifying opportunities.

  • Create and execute a 3-year product launch and franchise strategy for Outlet focused on delivering a premium brand experience

  • Collaborate closely with cross-functional teams to ensure successful product launches.

  • Manage product life cycles and update product portfolios as needed.

  • Achieve topline sales revenue and blended GM targets

  • Communicate goals, expectations, and responsibilities surrounding the product to the appropriate teams, direct report and to management

  • Identify and troubleshoot issues related to product creation

REQUIREMENTS FOR SUCCESS:

  • 5-10 years of experience in product management, merchandising or buying within the Apparel industry.

  • Superior verbal and written communication skills.

  • Strong merchandising and presentation skills.

  • Proficient in creating briefing tools and templates with PowerPoint or Keynote.

  • Excellent in Excel (Pivot tables, V-look ups, Formulas)

  • Strong strategy building skills that will help shape the future.

  • Time management skills and ability to prioritize and pivot when needed.

  • Consumer obsessed with a problem-solving mindset.




Regular Associate Benefits 

Our products are only as good as the people we hire, so we make sure to hire the best and treat them accordingly. New Balance offers a comprehensive traditional benefits package including three options for medical insurance as well as dental, vision, life insurance and 401K. We also proudly offer a slate of more nontraditional perks – opportunities like online learning and development courses, tuition reimbursement, $100 monthly student loan support and various mentorship programs – that encourage our associates to grow personally as they develop professionally. You’ll also enjoy a yearly $1,000 lifestyle reimbursement, 4 weeks of vacations, 12 holidays and generous parental leave, because work-life balance is more than just a buzzword – it’s part of our culture.

Temporary associates are provided three options for medical insurance as well as dental and vision insurance and an associate discount.

Part time associates are provided 401k, short term disability, a yearly $300 lifestyle reimbursement and an associate discount.

Flexible Work Schedule

For decades we have fostered a unique culture founded on our values with a particular focus on in-person teamwork and collaboration. Our North American hybrid model encourages rich in-person experiences, showcasing our commitment to teamwork and connection, while maintaining flexibility for associates. New Balance Associates currently work in office three days per week (Tuesday, Wednesday, and Thursday). Our offices are fully open, and amenities are available across our North American office locations. To continue our focus on hybrid work we have introduced “Work from Anywhere” (WFA) for four weeks per calendar year. This model will help us enhance our culture while continuing to maintain elements of flexibility.

Equal Opportunity Employer

New Balance provides equal opportunities for all current and prospective associates and takes affirmative action to ensure that employment, training, compensation, transfer, promotion and other terms, conditions and privileges of employment are provided without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, age, handicap, genetic information and/or status as an Armed Forces service medal veteran, recently separated veteran, qualified disabled veteran or other protected veteran.

Average salary estimate

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What You Should Know About Sr. Product Manager, Outlet Apparel, New Balance

At New Balance, we believe in empowering individuals through sport and craftsmanship, and we are excited to welcome a passionate Sr. Product Manager for Outlet Apparel to our Boston headquarters. In this vital role, you will help shape the future of our Outlet Apparel line by leveraging deep consumer insights and marketplace trends. Your strategic mindset and creativity will be essential as you develop and execute a compelling product range that excites consumers while meeting our KPI targets. Collaborating with cross-functional teams, you will ensure that our product launches resonate with our audience and uphold the New Balance brand values. From managing product life cycles to creating a three-year launch strategy, every day will bring new challenges and opportunities for growth. We’re looking for someone with 5-10 years of experience in product management or merchandising in the Apparel industry, who excels in communication and has a strong problem-solving mindset. With our supportive culture and diverse benefits, New Balance makes it easy for you to bring your talents to the forefront. If you're ready to take bold action and make a positive impact, we would love for you to join our team.

Frequently Asked Questions (FAQs) for Sr. Product Manager, Outlet Apparel Role at New Balance
What are the main responsibilities of a Sr. Product Manager, Outlet Apparel at New Balance?

As a Sr. Product Manager for Outlet Apparel at New Balance, your key responsibilities include developing a product range that aligns with brand values while attracting and connecting with consumers globally. You'll be tasked with leveraging trend insights to build a compelling product assortment, managing product life cycles, and collaborating closely with cross-functional teams to ensure successful launches.

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What qualifications are required for the Sr. Product Manager, Outlet Apparel position at New Balance?

The ideal candidate for the Sr. Product Manager, Outlet Apparel role at New Balance should have 5-10 years of experience in product management or merchandising within the Apparel industry. Additionally, strong communication skills, proficiency in Excel, and strategic thinking abilities are crucial for achieving the product goals and brand success.

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How does New Balance support the Sr. Product Manager, Outlet Apparel in their career development?

New Balance provides various opportunities for career growth for the Sr. Product Manager, Outlet Apparel, including online learning courses, mentorship programs, and tuition reimbursement. The company’s culture promotes personal and professional development, ensuring associates can bolster their skills while contributing to the company’s mission.

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What is the working environment like for a Sr. Product Manager, Outlet Apparel at New Balance?

The working environment for a Sr. Product Manager, Outlet Apparel at New Balance is highly collaborative and dynamic. You’ll work in an open office setting that encourages teamwork, with a hybrid model allowing for flexibility. This setup fosters an engaging atmosphere that inspires creativity and innovation.

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What benefits can a Sr. Product Manager, Outlet Apparel expect at New Balance?

A Sr. Product Manager, Outlet Apparel at New Balance is offered a comprehensive benefits package that includes medical, dental, vision insurance, a generous 401K plan, as well as unique perks such as lifestyle reimbursements, paid vacation, and various professional development opportunities to help enrich your career.

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Common Interview Questions for Sr. Product Manager, Outlet Apparel
Can you explain your experience with product management in the apparel industry?

When asked about your experience, provide specific examples of past roles where you successfully managed product development cycles. Highlight your achievements in launching new apparel lines, collaborating with teams, and driving sales through strategic product placement.

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How do you leverage consumer insights in your product management strategy?

Discuss how you conduct market research and gather consumer feedback to inform product decisions. Explain how you use these insights to shape product strategy, ensuring alignment with consumer needs and preferences.

Join Rise to see the full answer
What methods do you use to stay updated on apparel market trends?

Share your strategy for staying informed about industry trends. This could include following relevant publications, attending trade shows, networking with industry professionals, and utilizing digital tools for market analysis.

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Describe a time you faced a challenge in product management and how you addressed it.

Provide a specific example that demonstrates your problem-solving skills. Focus on a challenge related to product development or launch, outlining the steps you took to resolve the issue and the positive outcome that followed.

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How do you prioritize tasks in a fast-paced product management environment?

Talk about your time management strategy, including tools you use to keep organized and how you balance urgent tasks with long-term goals. Emphasize your ability to pivot when needed while maintaining focus on key objectives.

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What is your process for collaborating with cross-functional teams during product launches?

Explain your approach to fostering collaboration among different teams, ensuring everyone is aligned on goals. Discuss how communication, meetings, and shared documentation play a role in effective teamwork.

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How do you measure the success of a product after its launch?

Highlight your experience with key performance indicators (KPIs) to assess product success. Talk about post-launch analysis techniques, customer feedback, sales data reviews, and methodologies for making iterative improvements.

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What tools do you find most effective for product management and why?

Mention specific tools or software you’ve used in product management, such as project management platforms, data analysis tools, or customer relationship management systems. Explain how these tools contribute to your efficiency and productivity.

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How would you define a successful product strategy for Outlet Apparel?

Outline your vision for a successful product strategy that includes understanding the target market, aligning with brand identity, ensuring quality, and developing effective marketing strategies to drive consumer engagement.

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What steps do you take to identify consumer needs in the apparel market?

Discuss your research methodologies for tracking consumer behavior, gathering feedback, and conducting surveys. Emphasize the importance of translating consumer needs into actionable product features.

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For over a century we've supported athletes in their pursuit of excellence, whether that means winning a medal, setting a personal record, or just taking steps toward a more active lifestyle. We’re proud of that history, but we’re even more excite...

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DATE POSTED
April 10, 2025

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