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SEO Specialist (with Link-Building expertise)

About us:

Outliant is a fully-remote, US-based, digital product development and startup consulting company, with a team of culturally diverse creators whose exceptional skills and talents help conceive seamless digital products. Our teams exhibit work-play energy that supports individual growth, as well as encourages the freedom of creativity and “thinking outside the box.”


Our Core Values:

  • Pursuit of Excellence: We are extremely competitive, ambitious, and driven to be exceptional – as individuals, teams, and as an organization. There is no standard high enough and we will never settle. We aspire to attract, retain, and empower the very best people.

  • Startup Mentality: Outliant began with 5 startup founders, and startup culture is deep in our DNA. It’s a critical advantage that allows us to move faster, be more resourceful, and empower our team at all levels. We are in the early chapters of our journey.

  • World-Class Remote Collaboration: Outliant is (and always has been) a 100% remote company – we have no offices and our teams are distributed around the world. Given the freedom and autonomy this provides, we require that our people excel in this remote structure.

About the role:

As an SEO Specialist (with Link-Building expertise), you will apply specialized skills to tackle challenging assignments with clear objectives. Working independently within an established framework, you will optimize website content, improve search rankings, and drive organic traffic. Your role includes keyword research, performance analysis, and implementing on-page and off-page SEO strategies to achieve project goals.

 You’ll have the opportunity to choose your hours and work and learn with world-class engineers, designers, and marketers. Through a commitment to team collaboration, communication, and product quality, you'll also have the opportunity to work and learn with world-class engineers, designers, and marketers.

Seniority Level: Mid-Senior Level

Responsibilities:

  • Keyword Research: Conduct thorough keyword research to identify high-potential keywords and phrases that align with the company's content strategy and business goals

  • On-Page Optimization: Optimize website content, meta descriptions, titles, and tags to improve search engine rankings and user experience.

  • Technical SEO: Perform technical SEO audits to identify and resolve website issues that may impact search engine crawling, indexing, and raking.

  • Outreach Coordination: Identify relevant link-building opportunities, conduct outreach to website owners, bloggers, and influencers, and foster relationships to secure quality backlinks.

  • Link Building: Develop, implement, and manage effective link-building strategies to acquire high-quality backlinks from authoritative websites, boosting the website's domain authority and search visibility.

  • Content Strategy: Work with content creators to ensure that all website content adheres to SEO best practices and is optimized for target keywords.

  • Performance Monitoring: Use SEO tools and analytics platforms to monitor website performance, track rankings, and analyze organic traffic trends.

  • Reporting: Prepare and present regular reports on SEO performance, including traffic, ranking, and conversion rates, providing insights and recommendations for improvement.

  • Competitor Analysis: Analyze competitor SEO strategies and performance to identify opportunities and inform the company's SEO strategy.

  • Collaboration: Work closely with cross-functional teams, including web development, content, and marketing, to align SEO strategies with overall business goals and ensure seamless implementation.

  • Continuous Learning: Stay updated on the latest SEO trends, algorithm changes, and best practices to ensure the company remains competitive in search rankings.

Requirements:

  • Minimum of 3 years of experience in SEO, with proven expertise in developing and executing successful link-building campaigns.

  • Proficiency in keyword research tools, on-page optimization, and technical SEO

  • Strong understanding of white-hat link-building techniques, outreach strategies, and backlink analysis.

  • Experience using tools such as Ahrefs, Semrush, Moz, or similar to identify link opportunities and evaluate backlink profiles.

  • Strong analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.

  • Excellent attention to detail and organizational skills.

  • Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams.

  • A proactive and innovative mindset with a passion for staying ahead of SEO and link-building trends and technologies.

Nice to have:

  • Familiarity with HTML, CSS, and other web development languages.

  • Experience with link-building and outreach strategies

  • Proficiency in using SEO tools such as Ahrefs, Semrush, Google Search Console

What’s in it for you?

As a full-time member of our team, you’ll enjoy:

  • Unlimited PTO

  • Non-working holidays per country of residence

  • Salary increases and performance-based bonuses

  • Referral bonuses

  • Fun and casual work environment

  • Employee engagement activities and virtual gatherings

  • We are a diverse, global team! 🌍

Important Notice

To ensure the legitimacy of job opportunities, we strongly recommend that you solely rely on positions posted here on our official website: outliant.com/careers.

All our current job openings require video interviews conducted in either or both synchronous (via Google Meet) and asynchronous (via Willo) formats. Kindly refrain from accepting offers that appear suspicious. For any inquiries or concerns, feel free to reach out to us via email at recruitment@outliant.com.

Please be assured that we are fully committed to maintaining integrity in our hiring process.

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CEO of Outliant
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Joel Green
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Average salary estimate

$75000 / YEARLY (est.)
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$60000K
$90000K

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What You Should Know About SEO Specialist (with Link-Building expertise), Outliant

Join Outliant as an SEO Specialist with Link-Building expertise, where your skills will help shape the online presence of dynamic digital products. Outliant is a fully-remote, US-based company fueled by a diverse team that values creativity and innovation. With us, you won't just be optimizing websites; you’ll be spearheading efforts to enhance our search engine rankings and driving organic traffic to our platforms. Your main responsibilities will include conducting keyword research, executing on-page and off-page SEO strategies, and performing technical audits to ensure our websites are fully optimized. But it doesn't stop there! You'll also get the chance to develop and implement effective link-building strategies to acquire prized backlinks that will elevate our domain authority. You’ll collaborate with talented engineers, designers, and marketers while enjoying the flexibility of choosing your hours. At Outliant, the commitment to excellence means you’ll have the tools and support you need to grow in your role and contribute to a vibrant company culture focused on continuous learning and improvement. If you're eager to make an impact in a startup-driven environment, we’d love to hear from you!

Frequently Asked Questions (FAQs) for SEO Specialist (with Link-Building expertise) Role at Outliant
What are the responsibilities of an SEO Specialist with Link-Building expertise at Outliant?

An SEO Specialist with Link-Building expertise at Outliant will conduct keyword research, optimize website content, perform technical SEO audits, and develop link-building strategies. You'll work closely with cross-functional teams to ensure all projects align with the company’s digital goals. Additionally, you'll prepare regular performance reports that track progress and provide actionable insights, while staying updated on the latest SEO trends.

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What qualifications do I need to apply for the SEO Specialist role at Outliant?

To apply for the SEO Specialist position at Outliant, you should have at least 3 years of experience in SEO, with proven expertise in link-building campaigns. A strong understanding of keyword research tools, on-page optimization, and technical SEO is essential. Familiarity with tools like Ahrefs, Semrush, or Moz, and excellent communication and collaboration skills will also help you succeed in this role.

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What tools do I need to be proficient in as an SEO Specialist at Outliant?

As an SEO Specialist at Outliant, proficiency in tools such as Ahrefs, Semrush, Google Search Console, and Moz is crucial. These tools will aid you in conducting keyword research, analyzing backlinks, and monitoring website performance. Familiarity with HTML and CSS is a plus, allowing for better collaboration with development teams.

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Can I work remotely as an SEO Specialist at Outliant?

Absolutely! Outliant is a fully-remote company, and as an SEO Specialist, you'll have the flexibility to choose your hours and work from anywhere in the world. This structure supports a diverse work environment and encourages collaboration among an internationally distributed team.

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What are the growth opportunities for an SEO Specialist at Outliant?

At Outliant, the growth opportunities for an SEO Specialist are abundant. You’ll be part of a company that values individual growth and creativity, benefiting from unlimited PTO, performance-based bonuses, and continuous learning. You’ll have the chance to work alongside industry experts, enhancing your skills and progressing your career in a supportive environment.

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Common Interview Questions for SEO Specialist (with Link-Building expertise)
How do you approach keyword research as an SEO Specialist?

When answering this question, discuss your preferred tools for keyword research, such as Ahrefs or Semrush. Describe how you analyze search volume, competition, and relevance to target your keywords effectively. Providing examples of successful keywords you've implemented can further enrich your response.

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Can you explain the importance of link-building in SEO?

Explain how link-building enhances a website's authority and improves search engine rankings. Discuss your experience developing link-building strategies, the types of backlinks you prioritize, and the methods you use to secure those links, emphasizing the importance of quality over quantity.

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What technical SEO elements are you familiar with?

In your response, mention essential technical SEO components like site speed, mobile optimization, crawlability, and structured data. Provide examples of how you've conducted technical audits and the tools you used to identify and fix issues.

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Describe a successful SEO campaign you have worked on.

Pick a specific campaign and outline your strategies, starting from keyword research to content optimization and link-building efforts. Highlight the results achieved, including increased traffic or improved rankings, emphasizing data to back up your claims.

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How do you stay updated on SEO trends and best practices?

Discuss your methods for staying informed, such as following industry blogs, attending webinars, or participating in SEO forums. Mention any specific thought leaders or resources you follow that keep you at the forefront of SEO developments.

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How would you optimize a page for better search engine visibility?

Walk through the steps of on-page optimization, including optimizing meta tags, headers, and content for target keywords. Discuss the balance between keyword use and maintaining high-quality, user-friendly content.

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What role does analytics play in your SEO strategy?

Explain how you utilize analytics tools to measure SEO performance, track user behavior, and derive insights from traffic patterns. Provide examples of adjustments you’ve made based on analytical findings to improve SEO results.

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How do you handle difficult clients or stakeholders regarding SEO expectations?

Share your approach to managing expectations through transparency and education. Emphasize the importance of communication and how setting realistic timelines and providing regular updates can serve to alleviate any concerns.

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What is your experience with content optimization?

Discuss the methods you use to ensure content is optimized for both users and search engines. Highlight your collaboration with content creators to incorporate SEO best practices seamlessly into the content development process.

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How would you conduct a competitor analysis?

Describe your approach to competitor analysis, mentioning the tools and techniques you use to evaluate their keywords, backlinks, and overall SEO strategies. Discuss how insights gained from this analysis inform your own SEO strategies.

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Outliant is a fully-remote, US-based company specializing in digital product development and startup consulting.

84 jobs
MATCH
VIEW MATCH
BADGES
Badge ChangemakerBadge Diversity ChampionBadge Future MakerBadge Rapid Growth
CULTURE VALUES
Inclusive & Diverse
Startup Mindset
Collaboration over Competition
Growth & Learning
FUNDING
DEPARTMENTS
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, remote
DATE POSTED
March 7, 2025

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