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Sales Consultant

What You Need To Know

Open your future to incredible career potential. Work for an industry-leader who invests in their people. Southern Glazer’s Wine & Spirits is North America’s preeminent wine and spirits distributor, as well as a family-owned, privately held company with a 50+ year legacy of success. We were named by Newsweek as a Most Loved Workplace and are included on the Forbes lists for Largest Private Companies and Best Employers for Diversity.

Southern Glazer’s offers a competitive compensation range $45,000 - $60,000 / year, (includes fixed salary and variable) plus incentives and auto allowance. This salary range is an average range for this position. In determining a final offer, the company will evaluate a specific candidate's education, skills and experience and will make an offer appropriately.

As a full-time employee, you can choose from a full menu of our Top Shelf Benefits, including comprehensive medical and prescription drug coverage, dental and vision plans, tax-saving Flexible Spending Accounts, disability coverage, life insurance plans, and a 401(k) plan. We also offer tuition reimbursement, a wellness program, parental leave, vacation accrual, paid sick leave, and more.

At Southern Glazer’s, you’ll enjoy an environment where continuous learning and growth are supported and experience a culture where you are respected, and your voice is heard. If you’re looking to fill your glass with opportunity, come join our FAMILY.

Overview

The Sales Consultant represents Southern Glazer’s in the market as a member of the Southern Glazer’s family. This individual is passionate, innovative, and self-motivated with a business-oriented and customer-focused mindset. The Sales Consultant’s primary responsibilities are to visit the customer, have the right consultative sales conversations, and increase sales revenue. Face-to-face consultative selling built on trusting relationships drives maximum value to our customer and supplier partners as well as to the SGWS organization.

Primary Responsibilities

  • Build positive, credible, lasting customer relationships based on trust
  • Discover and identify customer business growth needs
  • Develop a customer business growth plan for each account and build a pipeline of selling opportunities to drive incremental sales above base business
  • Analyze data and insights to increase sales, grow customer business, and better achieve objectives
  • Regularly and consistently pre-plan account visits with an agenda, service purpose, and selling opportunities documented in CRM (Proof)
  • Prioritize sales activities to achieve objectives based on each customer business growth plan
  • Visit accounts regularly, capture visit notes, and build visit plans considering previous visit outcomes and document in CRM (Proof)
  • Maintain deep knowledge of SGWS products and correctly present and position them in each account
  • Propose selling solutions to each customer and win the sale using consultative selling skills
  • Achieve internal SGWS and supplier objectives as prioritized by management
  • Manage customer issue resolution, seek additional opportunities to support the customer’s needs, and support business growth by providing customers with useful information and guidance
  • Adapt the selling approach based on each customer’s buying styles and individual business needs
  • Be knowledgeable and experienced in all accounts staying current with what competitors are offering and how SGWS products are positioned relative to the competition
  • Document and maintain account- and customer-specific information in CRM (Proof)
  • Participate in sales meetings, on-site training, and supplier events as required
  • Perform other duties as assigned

Additional Primary Responsibilities

Minimum Qualifications

  • 21 years or older
  • Able to analyze and understand data and information
  • Able to leverage SGWS technology to perform duties and responsibilities
  • Able to build and structure customer presentations and product proposals
  • Proficient in using mobile devices (e.g., iPad®, smartphone) and online communication techniques (email, posting, texting, etc.) in a professional manner
  • Able to consistently achieve results, even under tough circumstances
  • Able to take responsibility for own actions and results; commits to providing a consistently high level of service to customers, suppliers, colleagues, and management
  • Able to communicate effectively through various methods and express self clearly and concisely while appropriately tailoring the message to the audience
  • Able to be nimble in ambiguity; be open to change; embrace innovative ideas
  • Team player; works collaboratively with others
  • Able to work in a fast-paced, results-driven environment
  • Must possess a reliable vehicle, a valid driver’s license, and the ability to obtain and maintain auto liability insurance on their vehicle in compliance with SGWS company requirements.
  • High School Diploma or GED required
  • Able to travel as needed
  • Must be at least 21 years of age

Physical Demands

  •  Physical demands with activity or condition for a considerable amount of time may include sitting and typing/keyboarding using a computer (e.g., keyboard, mouse, and monitor) or mobile device
  • Physical demands with activity or condition may include walking, bending, reaching, standing, squatting, and stooping
  • Physical demands with activity or condition for a considerable amount of time include driving throughout the day with segments up to 2 hours
  • May require lifting/lowering, pushing, carrying, or pulling up to 56lbs

 

This position is deemed a safety-sensitive position.  As such, any person who is given a conditional offer of employment will be required to pass a drug test.

EEO Statement

Southern Glazer's Wine and Spirits, an Affirmative Action/EEO employer, prohibits discrimination and harassment of any type and provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. SGWS complies with all federal, state and local laws concerning consideration of a qualified applicant's arrest and/or criminal conviction records. Southern Glazer's Wine and Spirits provides competitive compensation based on estimated performance level consistent with the past relevant experience, knowledge, skills, abilities and education of employees. Unless otherwise expressly stated, any pay ranges posted here are estimates from outside of Southern Glazer's Wine and Spirits and do not reflect Southern Glazer's pay bands or ranges.

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Average salary estimate

$52500 / YEARLY (est.)
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$45000K
$60000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Sales Consultant, Southern Glazer's Wine & Spirits

Join Southern Glazer’s Wine & Spirits as a Sales Consultant in beautiful Honolulu, Hawaii! At Southern Glazer’s, we're not just about distributing amazing wine and spirits; we’re a family-owned company with over 50 years of experience that values our people. As a Sales Consultant, you’ll be the face of our brand, engaging with customers to build positive and lasting relationships that drive sales revenue. Your role involves identifying growth opportunities, creating tailored business plans, and harnessing data to meet customer needs better. You'll have the autonomy to manage your customer interactions while also collaborating with fellow consultants to share insights and strategies. With a competitive salary range of $45,000 to $60,000, plus incentives and a robust benefits package including health coverage,401(k), tuition reimbursement, and more, Southern Glazer’s is committed to your professional growth. If you thrive in a fast-paced, result-driven environment and have a knack for consultative selling, this could be the opportunity to fill your glass with potential! Embrace the chance to work in an atmosphere that encourages continuous learning and supporting one another. Because at Southern Glazer’s, your voice matters, and your success is our success. Come be a part of our family and make an impact in the marketplace, with us!

Frequently Asked Questions (FAQs) for Sales Consultant Role at Southern Glazer's Wine & Spirits
What are the primary responsibilities of a Sales Consultant at Southern Glazer’s?

As a Sales Consultant at Southern Glazer’s Wine & Spirits, your main responsibilities include building strong customer relationships, identifying business growth opportunities, and developing customized business plans for each account. You will conduct regular visits to your accounts to engage in consultative selling and leverage data for strategic decision-making, all while maintaining a deep understanding of SGWS products and the competitive landscape.

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What qualifications are required to become a Sales Consultant at Southern Glazer’s?

To qualify for the Sales Consultant position at Southern Glazer’s, candidates must be at least 21 years old and possess a High School Diploma or GED. Additionally, candidates should demonstrate strong analytical skills, a customer-focused mindset, effective communication abilities, and proficiency with mobile devices and online communication techniques. Experience in sales or customer service is also beneficial.

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What is the salary range for a Sales Consultant at Southern Glazer’s in Honolulu?

The salary range for a Sales Consultant at Southern Glazer’s Wine & Spirits is between $45,000 to $60,000 annually, which includes a fixed salary along with variable incentives. The final offer is based on the candidate’s unique skills, experience, and overall fit for the role, making it an attractive position for qualified applicants.

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Are there opportunities for career growth as a Sales Consultant at Southern Glazer’s?

Absolutely! At Southern Glazer’s Wine & Spirits, we promote an environment of continuous learning and professional development. As a Sales Consultant, you can participate in training sessions, sales meetings, and supplier events, which can all facilitate career advancement. The company values the growth of its employees and offers varied pathways for progression.

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What benefits can Sales Consultants expect from Southern Glazer’s?

Sales Consultants at Southern Glazer’s Wine & Spirits enjoy a comprehensive benefits package that includes medical, dental, and vision insurance, a 401(k) plan, tuition reimbursement, and wellness programs. Employees also benefit from vacation and sick leave, parental leave, and a supportive work environment that emphasizes personal development and work-life balance.

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Common Interview Questions for Sales Consultant
What strategies do you use for consultative selling as a Sales Consultant?

When answering this question, highlight your approach to understanding customer needs and how you build trust through meaningful conversations. Mention any specific techniques you’ve employed in the past for creating tailored solutions and driving sales, emphasizing the importance of relationship building in your sales strategy.

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How do you handle customer objections in a sales scenario?

Provide a structured response that outlines your method for listening to objections, empathizing with customer concerns, and providing relevant solutions. Use examples from past experiences that demonstrate how you’ve successfully turned objections into opportunities and enhanced customer satisfaction.

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Can you describe your experience with analyzing sales data?

Discuss how analyzing sales data has been a vital part of your previous roles. Talk about specific tools or methods you use to interpret data and how you transform these insights into actionable strategies that can drive customer growth and sales increase.

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What steps do you take to prepare for a client meeting?

Explain your preparation process, including researching the client’s business, outlining an agenda, and defining the objectives you intend to achieve during the meeting. Mention how you leverage tools like CRM systems to organize your visits, which can ultimately lead to more successful interactions.

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How do you stay informed about competitor offerings in the market?

Share approaches that you’ve taken to keep abreast of competitor activities, such as subscribing to industry newsletters, participating in trade events, or using market research tools. Highlight the importance of this knowledge in positioning your products effectively.

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In what way do you tailor your sales approach to different customer personalities?

Illustrate your adaptability by discussing various personality types you’ve encountered and how you modify your communication and interaction strategies to resonate with each type. Provide examples of successful outcomes from tailoring your approach.

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What role does teamwork play in your success as a Sales Consultant?

Emphasize the collaborative environment at Southern Glazer’s and how teamwork has contributed to your success. Describe how shared insights and mutual support within a sales team lead to greater achievements and improved customer service.

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How do you ensure you meet your sales targets?

Demonstrate your goal-oriented mindset by explaining how you set specific, measurable targets and outline the strategies you employ to achieve them. Include techniques for self-motivation and tracking progress towards these goals.

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What motivates you the most in a sales role?

Reflect on your personal drivers, whether it be reaching sales goals, building relationships, or being part of a respected brand. Relate your motivations to how they align with Southern Glazer’s mission and values, showcasing enthusiasm for the role.

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Describe a challenging sale you’ve made and how you succeeded.

Prepare a STAR (Situation, Task, Action, Result) response to showcase your problem-solving skills and perseverance. Explain the challenge, your specific actions to overcome it, and the successful outcome, emphasizing what you learned from the experience.

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Our mission is to exceed all expectations of our trading partners with outstanding sales, service and results, through innovative strategies, unmatched relationships, cutting-edge technology and the industry's best trained and most talented team.

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DATE POSTED
March 30, 2025

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