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Account Executive, SMB

Description

Sprout Social is looking to hire an Account Executive, SMB to join either the New Business or Growth team.

Why join Sprout’s Sales & Success team?

Joining the Sales and Success team is an opportunity to accelerate your career. We’re a winning team selling and supporting the leading social media management platform for businesses. Not only do you get to work alongside some of the sharpest minds in the industry, you also get to work with some of the biggest brands in the world ​​including DoorDash, General Mills, Trello, Make-a-wish Foundation, Edelman, and Blue Cross Blue Shield. And the real kicker? You get to design your own career and follow the path that’s best for you. Wherever you want to go, we’re committed to helping you get there. 

What you’ll do

Execute our sales process and close new business with prospects or existing customers within our small business segment

  • Meet and exceed monthly activity and pipeline metrics

What you’ll bring

Sprout Social is looking for a highly driven, collaborative, and tech-savvy Account Executive with strong business acumen to join our Sales team. Ideally, you will be equally driven by a customer-centric mentality as well as a desire to close new business.

Qualifications

These are the minimum qualifications that our hiring team is looking for in this role:

  • 6+ months of outbound closing sales experience or relevant experience 
  • Experience working with Salesforce
  • Consistent track record of success in recent roles 

Additionally, these are the preferred qualifications that would indicate a particularly strong candidate:

  • Closing experience in B2B sales, social media experience is a plus 
  • Exceptional organizational, presentation, and communication skills - phone, email and webinar
  • Technical expertise and ability to acquire knowledge of new products

How you’ll grow

Within 1 month, you’ll plant your roots, including:

  • Complete Sprout Social’s new hire training & onboarding program alongside other new Sprout team members. You’ll gain a broader understanding of our products and how your role fits into the organization.
  • Partner with the Manager of SMB Sales to define key success metrics for your role and how you will measure against them.
  • Acclimate yourself with the day to day responsibilities of the SMB Account Executive team by shadowing team members and listening to recorded customer calls and demos.
  • Learn Sprout’s go-to-market messaging, key differentiators, develop and personalize segment-specific value propositions.
  • Learn Sprout’s existing customer sales process by shadowing your peers and working closely with our Sales Enablement Specialists.
  • Complete a demo and written certification to ensure comprehension.

Within 3 months, you’ll start hitting your stride by:

  • Become fully ramped in your role as an Account Executive.
  • Manage a strong pipeline of qualified leads and begin the process of building relationships with key strategic stakeholders.
  • Meet and exceed monthly activity and pipeline metrics.
  • Conduct active research leveraging all available tools and data sources to understand your customers’ brand, culture, KPIs, partners, and success metrics so you can add value throughout your interactions and become a trusted advisor.

Within 6 months, you’ll be making a clear impact through:

  • Own your numbers - consistently meet and exceed your activity  goals to build a fruitful pipeline that will provide consistent quota attainment.
  • Become a Sprout Social and social media expert to confidently speak to ever-changing trends, new product features and platform enhancements to help our customers realize their full potential and accomplish their goals.

Within 12 months, you’ll make this role your own by:

  • Consistently meet and exceed monthly activity and pipeline metrics.
  • Step up as a leader to share best practices across the organization and help others grow from your experiences.
  • Obtain (solicited and unsolicited) and act upon peer and customer feedback.

Of course, what is outlined above is the ideal timeline, but things may shift based on business needs and other projects and tasks could be added at the discretion of your manager.

Our Benefits Program

We’re proud to regularly be recognized for our team, product and culture. Our benefits program includes:

  • Insurance and benefit options that are built for both individuals and families
  • Progressive policies to support work/life balance, like our flexible paid time off and parental leave program 
  • High-quality and well-maintained equipment—your computer will never prevent you from doing your best
  • Wellness initiatives to ensure both health and mental well-being of our team
  • Ongoing education and development opportunities via our Grow@Sprout program and  employee-led diversity, equity and inclusion initiatives.
  • Growing corporate social responsibility program that is driven by the involvement and passion of our team members
  • Beautiful, convenient and state-of-the-art offices in Chicago’s Loop and downtown Seattle, for those who prefer an office setting

Whenever possible, Sprout wants to provide our team with the flexibility to work in the location that makes the most sense for them. Sprout maintains a remote workforce in many places in the United States. However, we are not set up in all states, so please look at the drop-down box in our application to see whether your state is listed. Few roles require an office setting. If your position requires a physical presence in a Sprout office, it will be evident in the job listing and your offer letter.

In the United States, we have two geographic pay zones. This role’s On Target Earnings (“OTE”) for new hires in each zone are:

  • Zone 1 (New York, California, Washington): $101,200 (min), $126,500 (mid), $151,800 (max) USD annually
  • Zone 2 (All other US states): $92,000 (min), $115,000 (mid), $138,000 (max) USD annually

OTE is governed by an incentive plan. It is the sum of a fixed base salary plus incentives at target performance. Incentive compensation will vary based on performance. The incentive plan is uncapped.

The listed ranges represent the full earning potential in this position. Starting salaries for well-qualified new hires are typically around the midpoint of the range. These ranges were determined by a market-based compensation approach; we used data from trusted third-party compensation sources to set equitable, consistent, and competitive ranges. We also evaluate compensation bi-annually, identify any changes in the market and make adjustments to our ranges and existing employee compensation as needed.

OTE is only one element of an employee's total compensation at Sprout. Every Sprout team member has an opportunity to receive restricted stock units (RSUs) under Sprout’s equity plan. Employees (and their dependents) are covered by medical, dental, vision, basic life, accidental death, and dismemberment insurance, and Modern Health (a wellness benefit).  Employees are able to enroll in Sprout’s company’s 401k plan, in which Sprout will match 50% of your contributions up to 6% with a maximum contribution. Sprout offers “Flexible Paid Time Off” and ten paid holidays. We have outlined the various components to an employee’s full compensation package here to help you to understand our total rewards package.

Sprout Social is proud to be an Equal Opportunity Employer and an Affirmative Action Employer. We do not discriminate based on identity- race, color, religion, national origin or ancestry, sex (including sexual identity), age, physical or mental disability, pregnancy, veteran or military status, unfavorable discharge from military service, genetic information, sexual orientation, marital status, order of protection status, citizenship status, arrest record or expunged or sealed convictions, or any other legally recognized protected basis under federal, state, or local law. Learn more about our commitment to diversity, equity and inclusion in our latest DEI Report.

If you require a reasonable accommodation for any part of the interview process or to submit your application, please email us at accommodations@sproutsocial.com. Include the nature of your request and your preferred contact information. We'll do everything we can to support your success during our recruitment process while upholding your privacy. Please note that only inquiries regarding accommodations will receive a response from this email address; other inquiries will not be addressed (e.g., you send your resume but are not requesting an accommodation). 

For more information about our commitment to equal employment opportunity, please click here (1) Equal Opportunity Employment Poster  (2) Sprout Social's Affirmative Action Statement (3) Pay Transparency Statement

When you apply for employment with Sprout Social, we will process your job applicant data, including your employment and education history, transcript, writing samples, and references as necessary to consider your job application for open positions. Your personal data will be shared with Greenhouse Software, Inc., and Crosschq, Inc., cloud services providers located in the United States of America and engaged by Sprout Social to help manage its recruitment and hiring process on Controller’s behalf. Accordingly, if you are located outside of the United States, by clicking “Submit Application” on this site, you consent to the transfer of your personal data to the United States. For more information about our privacy practices please visit our Privacy Policy. California residents have additional rights and should review the Additional Disclosures for California Residents section in our Privacy Policy.

Additionally, Sprout Social participates in the E-Verify program in certain locations, as required by law. 

#LI-REMOTE

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Average salary estimate

$121900 / YEARLY (est.)
min
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$92000K
$151800K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Account Executive, SMB, Sprout Social

Sprout Social is thrilled to invite applications for the position of Account Executive, SMB to strengthen our New Business or Growth team! If you're looking to accelerate your career and dive into the world of social media management, this is your chance. Working with us means collaborating with some of the sharpest minds in the industry and connecting with fabulous brands like DoorDash and General Mills. We're all about promoting a culture where you can design your own career path, and we're committed to providing the resources you need to succeed. As an Account Executive, SMB, you will execute our sales process, engage with prospects and existing customers, and ensure that you meet and exceed monthly goals. Your tech-savvy nature and customer-centric approach are vital as you manage a strong pipeline of leads and establish valuable relationships. Ideally, you should have at least six months of outbound closing sales experience, preferably in B2B, along with strong skills in Salesforce. Excellent communication and organizational skills are crucial, as is a passion for learning about our products and the social media landscape. At Sprout Social, there's a dynamic environment that thrives on collaboration and growth. Your hard work will be rewarded through fantastic benefits that promote work/life balance, wellness, and ongoing professional development. Ready to make an impact as an Account Executive, SMB? We’d love to hear from you!

Frequently Asked Questions (FAQs) for Account Executive, SMB Role at Sprout Social
What does an Account Executive, SMB at Sprout Social do?

The Account Executive, SMB at Sprout Social is responsible for executing a strategic sales process that targets small businesses. They actively engage with prospects and existing customers, aiming to close new business deals while exceeding established metrics. They also work closely with various team members to gain insights into customer needs, ensuring a tailored approach that meets the specific goals of each client.

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What qualifications are required for the Account Executive, SMB role at Sprout Social?

Candidates for the Account Executive, SMB position at Sprout Social should have a minimum of 6 months of outbound closing sales experience or relevant experience. Experience with Salesforce is essential for tracking sales activities. A strong record of success in previous sales roles, coupled with exceptional communication and organizational skills, is highly preferred.

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How does Sprout Social support career growth for Account Executives?

Sprout Social is deeply committed to the career development of its Account Executives. New hires can expect a comprehensive training and onboarding experience that equips them with a thorough understanding of the company's products and sales strategies. Additionally, there are numerous opportunities for professional growth, including mentorship from experienced team members and ongoing education through the Grow@Sprout program.

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What is the expected salary range for an Account Executive, SMB at Sprout Social?

The salary range for the Account Executive, SMB role at Sprout Social varies based on geographic pay zones. In Zone 1 (including states like New York and California), the On Target Earnings (OTE) range is between $101,200 and $151,800 annually. In Zone 2 (all other U.S. states), the range is from $92,000 to $138,000 annually. These figures reflect base salaries plus incentives for achieving sales performance targets.

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What benefits do Account Executives at Sprout Social receive?

Sprout Social offers an attractive benefits package for its Account Executives, including comprehensive insurance options for individuals and families, flexible paid time off, wellness initiatives, and ongoing education opportunities. Additionally, employees have the chance to participate in the company's equity plan, which includes restricted stock units (RSUs), helping to foster a sense of ownership and commitment while promoting overall well-being.

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Common Interview Questions for Account Executive, SMB
What sales methods do you prefer as an Account Executive?

When discussing your preferred sales methods, it's beneficial to highlight techniques that align with Sprout Social's values, such as consultative selling. Explain how you prioritize understanding customer needs and tailoring your approach accordingly, demonstrating your ability to be both adaptive and customer-focused.

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How do you manage your sales pipeline?

During your response, describe the specific tools and strategies you use to track leads and progress. Emphasize your experience with Salesforce or other CRM tools to maintain an organized and efficient pipeline. It’s also crucial to mention how you set priorities and analyze data to enhance your sales efforts.

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Can you provide an example of meeting and exceeding sales targets?

Share a specific instance where you set clear goals for yourself and took decisive actions to surpass those targets. Use quantifiable results to paint a vivid picture while showing how your customer-centric approach contributed to your success.

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What challenges have you faced in sales and how did you overcome them?

Reflect on a particular challenge you encountered, such as facing fierce competition or managing customer objections. Focus on the actionable steps you took to navigate that challenge, highlighting your problem-solving skills and resilience.

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Why are you interested in working for Sprout Social?

Articulate your genuine interest in Sprout Social as a leading platform in social media management. Highlight aspects like their commitment to diversity, learning opportunities, and positive company culture as key reasons that resonate with you and inspire your desire to contribute to the team.

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How do you handle rejection in sales?

Describe your mindset and strategies for dealing with rejection maturely. It’s important to emphasize that you view rejection as an opportunity for growth, and discuss how you gather feedback, analyze your approach, and use resilience to bounce back stronger in your next sales interactions.

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How do you adapt to customer feedback during sales?

Discuss your method for actively seeking and responding to customer feedback. Showcase your ability to pivot your sales strategies based on insights received and how this adaptability not only enhances customer satisfaction but also drives sales success.

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What methods do you use to research potential clients?

Share the research tools and techniques you employ to gather information about prospective clients. Detail your approach to understanding their industries, cultures, and key performance indicators, which equips you to engage in meaningful conversations and offer tailored solutions.

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How would you describe your communication style?

Discuss how your communication style is adaptable to suit various scenarios and audiences, be it through phone calls, emails, or presentations. Emphasize the importance of clarity and empathy in your interactions, ensuring that you're genuinely connecting with clients.

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What is your approach to team collaboration in sales?

Illustrate your belief in the power of teamwork by sharing your experiences collaborating with colleagues across functions. Emphasize how you value input from different team members and how collaboration enhances your overall sales capabilities, contributing to Sprout Social's success.

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Sprout Social is a leading provider of social tools that help businesses become better marketers, build stronger relationships with their customers and create the world’s most beloved brands.

73 jobs
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BADGES
Badge ChangemakerBadge Diversity ChampionBadge Flexible CultureBadge Future Maker
CULTURE VALUES
Inclusive & Diverse
Empathetic
Feedback Forward
Growth & Learning
Transparent & Candid
FUNDING
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DATE POSTED
April 4, 2025

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