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Senior Product Manager, Unified Directory - job 5 of 19

You will step into a pivotal role driving a foundational Visa platform, where innovation and technological advancement are at the forefront of our mission. In this position, you will lead and shape the future of Visa’s unified directory, ensuring continued security and seamless customer experience across all use cases and credential types. The platform service you will be managing touches nearly every Visa cardholder and every Visa client and supports many other core services across Visa internally. This role is critical to position Visa to be the best way to pay in all digital environments. Drawing on your extensive experience in the digital payments domain and with scaling products, you will drive strategy and product management. You will be a member of the Digital Products team within the Consumer Payments Organization at Visa, responsible for driving how every Visa payment instrument is used in digital environments. 

The ideal candidate will work with minimal guidance in a fast paced, ambiguous work environment, and will have the ability to independently translate high level guidance into detailed deliverables. We are seeking a highly motivated individual who thrives in hands-on environments, capable of diving into the work, taking ownership, and delivering results without the need for constant supervision or managerial oversight. They will demonstrate good interpersonal skills and executive presence, especially being able to “sell” the vision and product to internal stakeholders as well as external clients. We are looking for a unicorn in this role – someone who technically adept, can work with architects on a new platform, is a very creative problem solver, and has ability to explain complex/ambiguous solutions simply to an wider set of audience.

Responsibilities:

  • Lead the product roadmap and strategy for the Unified Directory: Define a compelling roadmap that enhances credential enrollment and retrieval, improves reliability, and builds critical infrastructure with clear benefits to our end clients and customers. Develop the long-term vision and set the roadmap to fulfill that vision. 
  • Product Delivery: Ensure the Directory is flexible, modular, and future proof to new data elements and experience use case it must serve  
  • Build next-generation intelligence: Leverage existing Visa data directories to drive a best-in-class unified directory that ensures we can accurately and securely and seamlessly identify customers from various sources and validate exit points for credential retrieval  
  • Collaborate cross-functionally: Partner closely with engineering, architecture, legal, privacy, sales, risk, compliance, and customer support teams to make informed decisions on product direction, technical trade-offs, and client experience enhancements. 
  • Champion the customer: Understand the varying needs of our issuing clients, wallets and payment service providers, and merchants/acquirers to ensure usability and future-proofing our of Directory. Have a broad lens of who the customer is – your customer is internal Visa product developers who will use our Unified Directory as well as our clients such as Issuers, PSPs, Merchants.  
  • Navigate complexity with confidence: Provide clarity in ambiguous situations, set clear priorities, and maintain focus on delivering measurable business outcomes. Spot risks, find opportunities, identify competitive landscapes, and emerging trends, and understand implications, breaking insights down into pragmatic actions.  
  • Champion GenAI: Understand how to use GenAI to build and release product faster, better. Ensure Visa’s Directory solves for future agentic AI use cases.  
  • Two-Sided Network Approach: Deeply understand the need to simultaneously scale a two-sided network. You will need to work closely with our ‘supply’ side API owners to enroll data into the directory and with our ‘demand’ side API/SDK owners to ensure the exit points can be trusted and verified for retrieval of data.  
  • Gain Followership: Build strong, collaborative relationships and buy-in from the organization across levels and product portfolios. Demonstrated experience working in a matrixed environment at scale partnering across all functions, business units 
  • Working across geographies is key – and gaining buy in and alignment with regional executives is a key aspect of this role 
  • Deliver High Quality PM Artifacts: Achieve excellence in quality of PM artifacts (requirements and Epic writing, roadmaps, backlogs, PRDs) and data-driven decision making. Drive a robust software development process that is agile, predictable, and results oriented. Bring a combination of critical thinking and pragmatic delivery to yield the best short-term as well as long-term results.
  • Demonstrated success in driving positive cultural change and fostering an environment where employees feel connected and motivated to collaborate.  
  • Documentation & Best Practices: Develop and maintain detailed platform documentation, including architecture diagrams, deployment procedures, and operational guidelines. Continuously evaluate and implement best practices to enhance platform quality and security. 
  • Root Cause Fixer – While others may be satisfied with temporary band-aid solutions, you see the true source of the problem and can’t imagine wasting time on anything besides killing it at its roots. You see the roadblocks in the way that are slowing everyone down and find ways to remove them.  

This is a hybrid position. Expectation of days in office will be confirmed by your Hiring Manager.
 

Average salary estimate

$137500 / YEARLY (est.)
min
max
$125000K
$150000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Senior Product Manager, Unified Directory, Visa

At Visa, we are excited to welcome a Senior Product Manager for our Unified Directory team based in Ashburn, where a world of innovation and opportunity awaits you. In this pivotal role, you will lead our foundational platform that plays a crucial part in ensuring secure and seamless customer interactions for nearly every Visa cardholder. Imagine being at the forefront of driving Visa’s unified directory, where your expertise in digital payments will help shape strategies and manage products that impact clients and cardholders alike. You’ll be diving into a fast-paced environment, where your ability to translate high-level guidance into actionable deliverables will shine. Your role will involve collaborating with a range of internal and external stakeholders, including engineering teams, compliance, and customer support, to enhance usability and future-proof our Directory. We are seeking someone who is technically savvy, a creative problem solver, and capable of simplifying complex ideas for varied audiences. Your mission will be to lead our product roadmap, drive product delivery, and champion our customers' varied needs. With your knack for navigating complexity and fostering collaboration across different teams and regions, you’ll be pivotal in building a best-in-class environment. Here at Visa, we are not just looking for anyone; we want a unicorn who can manage product iterations with meticulous precision while inspiring those around them. Join us and be part of a bright future that redefines how payments are made in all digital spaces!

Frequently Asked Questions (FAQs) for Senior Product Manager, Unified Directory Role at Visa
What are the main responsibilities of a Senior Product Manager at Visa's Unified Directory?

As a Senior Product Manager at Visa’s Unified Directory, your responsibilities will include leading the product roadmap, ensuring flexibility and modularity for future data elements, and collaborating across various teams to make informed product decisions. You'll focus on enhancing credential enrollment, improving reliability, and understanding the diverse needs of internal and external clients. This multifaceted role requires a strategic mindset and the ability to navigate complexity confidently to deliver measurable business outcomes.

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What qualifications are needed to apply for the Senior Product Manager position at Visa?

To be a strong candidate for the Senior Product Manager position at Visa, you should possess extensive experience in digital payments and product management. A proven track record of successfully scaling products and managing cross-functional teams is essential. Ideally, you will have a deep understanding of technology, strong analytical skills, excellent communication abilities, and the capacity to work independently in fast-paced environments. Familiarity with GenAI and experience in matrixed organizations is a plus.

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How does the Senior Product Manager at Visa engage with clients and stakeholders?

The Senior Product Manager at Visa plays a crucial role in engaging with clients and stakeholders by building strong collaborative relationships, effectively communicating the product vision, and soliciting feedback. You will work closely with issuing clients, payment service providers, and various teams, ensuring you understand their needs and can provide solutions that enhance their experience with our Unified Directory. Your ability to articulate product benefits and secure buy-in will be key to success.

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What skills are essential for success as a Senior Product Manager at Visa?

Key skills that are essential for success in the Senior Product Manager role at Visa include strategic thinking, technical aptitude, and creative problem-solving. You should be proficient in navigating ambiguity, building consensus among diverse teams, and leveraging data to make informed decisions. Additionally, strong interpersonal skills and the ability to present complex concepts in simple terms are vital for effectively championing product initiatives across the organization.

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What makes Visa a great place to work as a Senior Product Manager?

Visa stands out as a fantastic place to work for Senior Product Managers due to our commitment to innovation and impact. With a culture that fosters collaboration, creativity, and growth, you’ll be part of a transformative journey that shapes the future of digital payments. Additionally, Visa’s focus on professional development and inclusivity ensures you’ll have ample opportunities to advance your career while making meaningful contributions to financial technology on a global scale.

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Common Interview Questions for Senior Product Manager, Unified Directory
Can you describe your experience in managing a product roadmap?

When answering this question, highlight your approach to product roadmap management, emphasizing how you align project goals with business objectives. Share specific examples of how you've defined a compelling roadmap in previous roles and how you handled changes or adjustments based on stakeholder feedback.

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How do you ensure cross-functional collaboration when developing products?

For this question, you should discuss strategies you've successfully implemented to foster collaboration among various teams. Provide examples of how you facilitated communication and aligned efforts, ensuring that all functions, such as engineering and marketing, worked cohesively towards a common goal.

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How do you define and measure success for a product you manage?

A strong answer will include specific metrics or KPIs you've used in past roles to measure product success. Discuss how you set clear goals, tracked progress, and iteratively improved the product based on performance data and customer feedback.

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What challenges have you faced as a product manager, and how did you overcome them?

In responding to this question, share a real challenge you've encountered in your product management journey and the steps you took to address it. Highlight your problem-solving skills and the positive outcome that followed your actions.

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How do you prioritize features and tasks in your product backlog?

Describe your prioritization framework or process that guides your decisions on features and tasks. You can mention techniques such as the MoSCoW method or using a scoring system, and provide examples of how this has worked effectively in your past roles.

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Can you give an example of how you've championed customer needs in a product?

The interviewer is looking for specific examples of how you advocated for customer needs in your product development. Discuss how you gathered customer feedback and integrated it into your product features, and the positive impact this had on user satisfaction or engagement.

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What approach do you take when defining product requirements?

Discuss your methodology for defining product requirements, highlighting how you ensure they are clear, actionable, and guided by both business needs and customer insights. Provide an example of how your requirements led to a successful product outcome.

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How do you stay updated with industry trends and technologies?

Your answer should reflect your commitment to continuous learning in the tech landscape. Mention specific resources, such as industry publications, webinars, or professional networks, that you engage with to stay informed about evolving trends and technologies relevant to product management.

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How do you handle conflicts within a product team?

Here, you should describe your conflict-resolution strategies, emphasizing open communication and mediation skills. Provide an example of a conflict you've resolved effectively, focusing on the outcome and what you learned from the experience.

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How do you visualize and present your product vision to stakeholders?

For this question, talk about the tools and techniques you use to communicate your product vision. This could include creating compelling presentations, using visual aids, or storytelling methods to engage stakeholders and garner support for your product initiatives.

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Visa Inc. operates as a payments technology company worldwide. The company facilitates commerce through the transfer of value and information among consumers, merchants, financial institutions, businesses, strategic partners, and government entiti...

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DATE POSTED
April 3, 2025

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