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Senior Manager of Analyst Relations & Competitive Intelligence

As the most trusted global leader in data-first contract lifecycle management (CLM) software, Agiloft helps organizations manage the end-to-end process of proposing, negotiating, signing, and leveraging contracts using our flexible Data-first Agreement Platform (DAP). With contract data as the foundation, customers quickly and collaboratively reach agreement and leverage contract visibility to thrive with competitive advantage. Employing powerful, pragmatic artificial intelligence as a legal force multiplier, and robust integration capabilities as a data liberator, organizations around the world trust Agiloft’s certified implementers to deliver connected, intelligent, and autonomous solutions across the entire contract lifecycle.


Top analysts like Gartner, Forrester, and IDC agree, all showing Agiloft as a leader in the CLM space. Our no code platform is easily managed and administered by business users, which is why Agiloft is the contract you keep: nearly a full 100% of new customers are satisfied with their initial implementations, and some 97% of customers renew every year. Ours is a growing, vibrant, successful company that is at the forefront of a market that is becoming a must-have for all organizations.


We believe that the way to build the strongest, most vibrant place to work is to bring in individuals from all walks of life, and to support them in bringing their authentic selves to their day, every day. Our working philosophy is that “EX = CX”: when employee experience is excellent, so is customer experience. We support multiple Employee Resource Groups (ERGs), and offer a working environment that supports healthy work/life balance, including floating holidays and a quarterly, no-questions-asked wellness day.


Position Overview


The Senior Manager of Analyst Relations & Competitive Intelligence (ACI) will be responsible for ensuring Agiloft is fully aware of the state of the marketplace and is clearly staking out our position within it to key analysts. They will also help to develop the overall content marketing strategy, taking a key role as the expert in market dynamics and competitive pressures in the creation of all messaging and materials for the organization’s stakeholders. 


Job Responsibilities
  • Work with leadership, product marketing, and creative services to develop and execute a world-class AR strategy, including a global analyst calendar (both of analysts with whom we currently are engaged, as well as those with whom you may recommend we engage going forward)
  • Maintain a current and accurate database of details on close competitors, and deliver Sales-friendly assets that help customer-facing team members to execute sound strategies in competitive sales cycles
  • Oversee and participate in the creation of written content to support the team’s marketing goals.
  • Work closely with demand generation team to ensure visibility for relevant analyst releases (e.g. Gartner Wave, etc.) to support driving quality leads into the sales funnel.  
  • Write and edit content targeting specific buyer personas, buying stages, industries, and other audience segments.  
  • Help support the social media and blog content team with relevant content focused on the CLM market segment, the competitive environment, and the future of contracting automation. 
  • Create visibility, awareness, and a strong market presence for Agiloft with savvy analyst relations, programs and agency management. This should include regular inquiries with relevant analyst firms to build strong and persistent relationships with key individuals.
  • Build a strategic plan with, and manage, outside agency resources to ensure consistently valid and valuable analyst sentiment.
  • Contribute to building a high-performing marketing team and processes while implementing brand strategy to boost overall company image. 
  • Other duties as assigned.


Required Qualifications
  • Must have a minimum of five years involved in market analysis, competitive intelligence, and/or CLM.  
  • Exhibit strong writing and editing skills with experience (5+ years) writing in the technology space. 
  • Proven experience (5 years) creating content, such as blog posts, white papers, social posts, analyses, and reports. 
  • Ability to collaborate across the business with strong project management skills 
  • Ability to create overall analyst strategy and can carefully plan, produce, and generate incredible work on time. 
  • Ability to translate competitive knowledge into actionable strategies and tools that help customer-facing teams to sell more effectively and consistently.
  • Understanding of metrics, measurement, and reporting  


Preferred Qualifications
  • Experience in the CLM marketplace.
  • Experience working with, or as an analyst. 
  • Experience using HubSpot or other CRM/marketing platforms 
  • Experience in HTML, CSS; JavaScript 


Ensuring a diverse and inclusive workplace is our priority. We are committed to an environment of acceptance where you are free to bring your full self to work. All employment decisions at Agiloft are based on business needs, job requirements, and individual qualifications without regard to race, color, religion or belief, national or social ethnic origin, sex, age, sexual orientation, gender identity and/or expression, parental status, marital status, Veteran status, or any other status protected by the laws or regulations in the locations where we operate. If you have a need that requires accommodation during the recruiting process, please let us know by contacting Director, Talent Acquisition, Brad Toothman at brad.toothman@agiloft.com.

 

Applicants from underrepresented groups such as minorities, veterans, or individuals with disabilities encouraged to apply.


Applications will be reviewed as submitted. There will be no application deadline for this opportunity.

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What You Should Know About Senior Manager of Analyst Relations & Competitive Intelligence, Agiloft

Are you ready to dive into the world of competitive intelligence and analyst relations with Agiloft, a recognized leader in data-first contract lifecycle management software? As the Senior Manager of Analyst Relations & Competitive Intelligence, you'll play a pivotal role in shaping how we establish our market position. You'll work alongside some of the brightest minds in the industry, collaborating with product marketing and creative teams to execute a first-rate analyst relations strategy. Your insights will ensure that our messaging resonates with key stakeholders while accurately reflects marketplace dynamics. You'll spearhead content to aid customer-facing teams and maintain a powerful database of competitor insights, all contributing to our mission of delivering unparalleled contract visibility to our clients. At Agiloft, we believe in promoting an excellent employee experience, which directly translates to outstanding customer satisfaction. You'll be at the forefront, fostering relationships with industry analysts and curating strategic plans in collaboration with outside agencies. With a focus on diversity and inclusion, we encourage candidates from all backgrounds to bring their authentic selves to our team. If you're excited about leveraging your market analysis skills in an innovative environment, creating compelling content, and guiding strategic decisions, join us at Agiloft and contribute to the future of contracting automation!

Frequently Asked Questions (FAQs) for Senior Manager of Analyst Relations & Competitive Intelligence Role at Agiloft
What are the primary responsibilities of the Senior Manager of Analyst Relations & Competitive Intelligence at Agiloft?

The Senior Manager of Analyst Relations & Competitive Intelligence at Agiloft is responsible for developing and executing a comprehensive AR strategy, maintaining competitor analysis databases, and overseeing the creation of impactful written content. This role is key to ensuring Agiloft's market positioning is effectively communicated to important analysts and stakeholders.

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What qualifications are needed for the Senior Manager of Analyst Relations & Competitive Intelligence position at Agiloft?

To qualify for the Senior Manager of Analyst Relations & Competitive Intelligence role at Agiloft, candidates should have at least five years of experience in market analysis or competitive intelligence, exceptional writing skills, and proven success in creating various forms of content in the technology sector. Familiarity with the CLM market is preferred.

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How does the Senior Manager of Analyst Relations & Competitive Intelligence contribute to Agiloft's marketing goals?

The Senior Manager of Analyst Relations & Competitive Intelligence plays a crucial role in Agiloft's marketing by developing strategies to enhance visibility for analyst releases, creating targeted content, and ensuring that customer-facing teams have the tools to succeed in competitive sales cycles. Their efforts help drive quality leads into the sales funnel.

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What skills are essential for success in the Senior Manager of Analyst Relations & Competitive Intelligence role at Agiloft?

Success in the Senior Manager of Analyst Relations & Competitive Intelligence role at Agiloft requires strong project management skills, the ability to collaborate across departments, and the capability to translate competitive insights into actionable strategies. Proficiency in CRM systems like HubSpot, along with metrics and reporting understanding, is also beneficial.

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What is the company culture like at Agiloft for the Senior Manager of Analyst Relations & Competitive Intelligence?

Agiloft fosters a vibrant and inclusive culture that values employee experiences as essential to delivering stellar customer service. The company promotes diversity and encourages employees in the Senior Manager of Analyst Relations & Competitive Intelligence role to bring their true selves to work while also supporting professional development and collaboration.

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Common Interview Questions for Senior Manager of Analyst Relations & Competitive Intelligence
Can you describe your experience with competitive intelligence and how it applies to the role of a Senior Manager?

In answering this question, focus on outlining specific projects where you've successfully utilized competitive intelligence. Discuss the methodologies you employed, any tools you used, and the results you achieved to showcase your expertise in this area.

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How would you develop a robust analyst relations strategy for Agiloft?

Describe the steps you'd take to assess current analyst relationships, identify potential new analysts, and how you would align your strategy with Agiloft's business objectives. Be specific about the tactics you'd employ for engagement and relationship-building.

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What types of content have you created in the past, and how do they support marketing goals?

Provide examples of different types of content you've produced, such as white papers or blog posts, and explain how each piece contributed to marketing goals—like lead generation or brand awareness—and the impact they had on the audience.

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In what ways do you measure the success of your analyst relations initiatives?

Articulate the key performance indicators (KPIs) you would use to measure success, such as analyst engagement rates, brand visibility, or lead generation metrics. Discuss how you would adjust your strategy based on these metrics.

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Can you provide an example of a challenging project you've managed involving multiple stakeholders?

Detail a specific project where you had to collaborate with various teams. Highlight the challenges faced, how you managed differing opinions, and the outcomes that were achieved because of your leadership and project management skills.

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What role do you see AI playing in the future of competitive intelligence?

Discuss the transformative potential of AI in gathering and analyzing data for competitive intelligence. Mention specific technologies or methodologies that interest you and how they could enhance decision-making processes.

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How do you prioritize your tasks when managing a diverse workload?

Share your approach to prioritization, such as using project management tools or methods like Eisenhower Matrix. Emphasize your skills in time management and how you ensure effective delivery of results.

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What is your experience with CRM platforms, specifically HubSpot?

Discuss how you've utilized HubSpot or similar platforms in past roles. Mention specific features you've used, such as tracking leads or analyzing marketing campaigns, and the effects these had on your projects.

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How do you stay updated on market trends and competitive landscapes?

Talk about the sources you trust for market research and trends. Mention specific publications, analysts, or communities you follow and how you integrate this information back into your work.

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Why do you want to work at Agiloft as the Senior Manager of Analyst Relations & Competitive Intelligence?

Convey your enthusiasm for Agiloft's mission and culture. Reflect on your alignment with their values around diversity, excellent employee experience, and the impact of CLM technology on businesses, underscoring your desire to contribute meaningfully.

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We are on a mission to deliver Contract Lifecycle Management without limitations through agility, seamless extensibility, and deep expertise in order to transform contracts into relationships.

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March 8, 2025

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