Purpose of the role
To establish and nurture profitable partnerships that contribute to the bank's growth and strategic objectives, by acting as liaison between the bank and its external partners, working to create mutually beneficial collaborations.
Accountabilities
Assistant Vice President Expectations
All colleagues will be expected to demonstrate the Barclays Values of Respect, Integrity, Service, Excellence and Stewardship – our moral compass, helping us do what we believe is right. They will also be expected to demonstrate the Barclays Mindset – to Empower, Challenge and Drive – the operating manual for how we behave.
Step into the role of ECM Marketing TAP Partnership at Barclays, where you will utilize your partner facing experience to drive marketing strategy and flawless execution of marketing campaigns within our US Consumer Bank.
To be successful as an ECM Marketing TAP Partnership , you should have experience with:
Existing Customer Marketing for co-brand business
Executing marketing strategies and campaign management
Relationship management
Some other highly valued skills may include:
Time management
Ability to be adaptable and be a go-getter on projects
Ample attention to detail and communicate with partners
You may be assessed on the key critical skills relevant for success in role, such as risk and controls, change and transformation, business acumen strategic thinking and digital and technology, as well as job-specific technical skills.
This role will be located in Wilmington, DE
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Welcome to Barclays, where we're searching for an ECM Marketing TAP Partnerships expert to join our vibrant team at the Dryrock Building in Wilmington! In this exciting role, you'll become the bridge that connects us with promising external partners, playing a crucial part in our growth and strategic vision. Your keen ability to identify potential partner organizations that align with our business goals will be pivotal. You'll dive deep into market research, assessing not only the offerings and target markets of potential partners but also their financial stability and technological prowess. Your collaborative spirit will shine as you work closely with our legal teams to draft and negotiate agreements that clearly define collaboration parameters. Together with internal stakeholders, you'll drive joint marketing campaigns designed to enhance customer outreach across both our organizations. Success in this role means constantly evaluating key performance indicators to ensure our partnerships are thriving, and you're adept at fostering strong relationships with your counterparts. You'll also share your industry insights internally, influencing decision-making and strategizing for operational effectiveness. If you consider yourself an adaptable, detail-oriented go-getter with a knack for relationship management, we want to hear from you! This is an opportunity to truly shine in your career while enjoying a flourishing work environment at Barclays.
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