Estágio em Comunicação - Jornalismo/ Relações Públicas | Cliente: Saúde

As an Estágio em Comunicação - Jornalismo/ Relações Públicas at Edelman, your responsibilities will include assisting with the production of releases, briefings, and various support materials. You will also engage with journalists and influencers, work on media strategy execution, and update mailings, all while performing daily media clipping and preparing activity reports. This role is designed to give you comprehensive exposure to the public relations field, particularly within the health sector.

To qualify for the Estágio em Comunicação - Jornalismo/ Relações Públicas role at Edelman, you should be currently pursuing a degree in Journalism or Public Relations. Additionally, advanced English skills, proficiency in the Microsoft Office Suite, and strong writing and grammatical skills are essential. These qualifications will ensure you can effectively engage with diverse stakeholders and produce quality communications materials.

Edelman promotes a hybrid working model for the Estágio em Comunicação - Jornalismo/ Relações Públicas role, allowing you to work in our São Paulo office three days a week and remotely for two days. The office is situated in a vibrant area of Pinheiros, fostering a creative and collaborative workplace culture that highlights diversity and inclusion.

Absolutely! At Edelman, we’re committed to the professional growth of our interns through formal performance reviews and career development evaluations. As part of your experience as an Estágio em Comunicação - Jornalismo/ Relações Públicas, you will have access to various resources and benefits, including wellness programs, training opportunities, and mentoring support to help you on your career journey.

As an intern at Edelman, you will receive a competitive bolsa auxílio, vale refeição e alimentação, along with medical and dental assistance. Additional perks include life insurance, wellness programs like Wellhub and TotalPass, a birthday day off, and the opportunity to engage in a rich, inclusive work culture that prioritizes diversity and respect for all.

To effectively manage multiple tasks, prioritization is key. I make a list of all my responsibilities, categorize them by deadlines, and focus on high-impact tasks first. Utilizing tools like project management software can also help visualize my workload and ensure I'm meeting all necessary timelines without compromising quality.

During my previous experience, I have drafted several press releases and communication documents, ensuring they are clear and engaging. I always tailor my writing based on the target audience, applying techniques such as storytelling to make the content more relatable and impactful.

Media plays a crucial role in public relations as a bridge between organizations and the public. It not only disseminates information but also affects public perception. I strive to understand the media landscape, actively engaging with journalists and staying informed on trends to effectively position our clients in the spotlight.

I make it a habit to read relevant industry publications, subscribe to health-related news outlets, and follow key thought leaders on social media. Additionally, I engage in online forums and attend webinars, which enhance my understanding of current trends and issues within the health sector, directly benefiting my role as an Estágio em Comunicação.

In team environments, I've encountered disagreements regarding project approaches. In one situation, I facilitated a discussion where everyone voiced their opinions, allowing us to find common ground and reach a consensus. This enhanced our teamwork and ultimately led to a stronger output.

To capture audience engagement, I would focus on crafting attention-grabbing headlines, integrating relevant data and quotes, and providing a clear call to action. Opting for a storytelling approach can also effectively connect with the audience emotionally, increasing the likelihood that the release will be shared and discussed.

I am quite comfortable with Microsoft Office, utilizing programs like Word for drafting documents, Excel for managing data, and PowerPoint for creating presentations. I continuously seek to improve my tech skills, as I understand that they play a significant role in producing quality work at Edelman.

I believe curiosity is the most critical quality for a communications intern. A genuine interest in learning helps foster creativity and adaptability, allowing me to embrace new ideas and approaches while navigating the complexities of communication within the health sector or any field.

Building relationships relies on trust and authenticity. I would start by researching journalists who cover topics relevant to our client, and then proactively reaching out with personalized communications. Showing appreciation for their work and offering valuable content can pave the way for strong, lasting relationships.

I am passionate about public relations because it combines communication with strategic thinking. The ability to shape narratives, foster connections, and help organizations share their stories resonates with me deeply, driving my desire to make a meaningful impact in this field.