Marketing Activation Intern

The Marketing Activation Intern at Diamond Kinetics will be involved in executing field marketing plans, managing on-site campaigns, engaging fans at events, and coordinating with staff. This role offers a hands-on opportunity to enhance brand activation while working closely with the Pittsburgh Pirates community teams.

To be considered for the Marketing Activation Intern position at Diamond Kinetics, candidates must be authorized to work in the U.S., be local to the Pittsburgh area, have a flexible schedule, and possess excellent communication skills. A tech-savvy nature and passion for sports are also essential, while previous experience in sports marketing or event management is desired.

A typical day for a Marketing Activation Intern at Diamond Kinetics will involve preparing for game-day activities, setting up promotional events, engaging with fans, and assisting in capturing live experiences through photography and social media. Expect a fast-paced environment filled with learning opportunities and fun!

The Marketing Activation Intern will participate in a variety of events, including game-day activities at PNC Park, community events, and additional partnership experiences. This role encourages interaction with fans and the opportunity to promote Diamond Kinetics' innovative products.

By supporting and executing on-site marketing activations, the Marketing Activation Intern at Diamond Kinetics will actively contribute to the brand strategy by representing the company positively, facilitating fan engagement, and increasing visibility for the brand through effective marketing efforts.

To engage fans effectively, I would focus on being approachable, enthusiastic, and knowledgeable about Diamond Kinetics' products. Initiating conversations, activating fun demonstrations, and making personal connections will enhance the fan experience and foster brand loyalty.

In a previous role, I coordinated a local sports event where I was responsible for logistics and on-site activities. I ensured that everything ran smoothly by preparing schedules, coordinating with volunteers, and actively engaging participants throughout the event, which received positive feedback.

I am proficient in various digital tools, including Google Suite, social media platforms, and mobile apps, which will help in managing tasks effectively and executing marketing strategies. Familiarity with trend analysis tools can also be a bonus when providing feedback on brand engagement.

I prioritize tasks by assessing deadlines and the impact of each task on fan experience and team objectives. I use tools like to-do lists and calendars to ensure that I stay organized and manage my time efficiently to meet all responsibilities.

Technology plays a crucial role in sports marketing by creating personalized experiences and enhancing fan engagement. For Diamond Kinetics, utilizing connected devices and virtual reality can transform how fans interact with the brand, making marketing efforts more impactful.

I am interested in Diamond Kinetics because of its innovative approach to sports technology and its commitment to youth development. The opportunity to work alongside passionate teams and contribute to enhancing the game for young athletes aligns perfectly with my values and career aspirations.

I regularly read industry publications, follow leading sports marketing blogs, and engage with communities on social media platforms. Networking with professionals and attending webinars or local events are additional ways I keep myself informed of the latest trends.

Key attributes for a Marketing Activation Intern include strong communication skills, versatility, and a teamwork-oriented mindset. Being adaptable and willing to learn is crucial, especially in a fast-paced environment like sports, where trends and strategies can shift rapidly.

If a fan's experience doesn't meet expectations, I would first listen and empathize with their concerns. I would then identify how to resolve the issue promptly and ensure they feel valued. Communicating transparently and providing follow-up assistance can effectively restore their positive perception of the brand.

To ensure successful on-site activation, I would thoroughly prepare by reviewing activation plans, coordinating with team members, and setting up prior to events. Additionally, being proactive in engaging fans and adapting to any unexpected changes contributes to a seamless experience.