Job details

Integrated Digital Specialist III

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As a member of the Nexstar digital sales team, the Integrated Digital Specialist (IDS) is responsible for generating and growing digital marketing service revenue for the company. The IDS will be the market’s subject matter expert on digital services and will work with the Nexstar sales team, to achieve budgeted revenue goals in the digital marketing services area. The Integrated Digital Specialist will achieve this by professionally and effectively selling Nexstar Digital Local Agency Services suite of digital products (including targeted video, digital audience and reach extensions, SEO/SEM, and sponsorships) with the objective of advancing client objectives.

Responsibilities

Digital marketing services sales lead.
Develop and execute go-to-market sales strategies and tactics that result in exceeding company revenue targets.
Effectively maintain reporting and optimization of campaigns.
Establish, maintain, and grow meaningful client relationships.
Generate new digital marketing services business and grow business from existing clients.
Be an effective educator and ambassador both internally and externally on the benefits of digital marketing for clients.
Train sales team and digital support on digital marketing. Assist with training sales team on digital marketing services.
Conduct educational forums and/or seminars for clients.
Consistently demonstrate effective communication with clients and internally.
Effective in "four-legged" call situations.

Requirements:

Education: BA or BS in Business, Marketing, Advertising or Communications preferred

Experience:

4+ years of digital marketing a must.
Significant knowledge of digital solution product offerings and its effective use for clients.
In depth knowledge of Google Analytics and reading campaign reports. IAB certified a plus!
Motivated, enthusiastic, self-starter who can work effectively both independently and collaborating in a team environment.
Excellent communication and client presentation skills.
Ability to interact with high-level decision makers.
Ability to execute in an organization through collaboration and consultative process.
Consistent follow-up, strong organizational skills, and attention to detail.
Proven ability to meet and exceed sales goals.
Up to date on latest trends in digital marketing service industry.
Ability to manage account receivables for your book of business.
Proficiency in Excel, PowerPoint, and ability to become proficient on in-house sales systems.

Average salary estimate

$80000 / YEARLY (est.)

min

max

$70000K

$90000K

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What You Should Know About Integrated Digital Specialist III, Nexstar

If you're looking to dive into an exciting role in digital marketing, then the Integrated Digital Specialist III position at Nexstar in Indianapolis is calling your name! As a crucial member of the Nexstar digital sales team, you'll be responsible for generating and growing revenue in digital marketing services. Your expertise in this fast-paced environment will be invaluable as you work closely with our talented sales team to meet and exceed budgeted revenue goals. You'll be the go-to person for all things digital, selling an impressive suite of Nexstar Digital Local Agency Services, including targeted video, SEO/SEM services, and more. Your responsibilities extend beyond just sales; you'll nurture relationships with clients, educate them on digital marketing benefits, and even conduct seminars to illustrate your knowledge. We're looking for someone who can not only maintain reporting and optimization of campaigns but also build meaningful client relationships to drive new business opportunities. With your background in marketing or communications and at least 4 years of relevant experience under your belt, you’ll bring significant knowledge of digital solutions and a strong command of analytics tools. At Nexstar, your passion and enthusiasm will shine through as you engage with both clients and colleagues, creating a collaborative atmosphere that leads to success. Ready to make your mark on the digital landscape? Join us at Nexstar and be part of a dynamic team making waves in the marketing world!

Frequently Asked Questions (FAQs) for Integrated Digital Specialist III Role at Nexstar

What are the responsibilities of the Integrated Digital Specialist III at Nexstar?

The Integrated Digital Specialist III at Nexstar is responsible for leading digital marketing services sales, developing go-to-market strategies, optimizing campaigns, and building meaningful client relationships. You will also educate clients on the benefits of digital marketing and assist in training the sales team.