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Junior Digital Marketing Coordinator

Performance Optimal Health has always been ahead of its time. The Performance Optimal Health brand is achieved via whole body health through a balance of exercise, nutrition, recovery, and stress management – the Four Pillars of Optimal Health. We are an innovative health care company with a holistic approach to health and wellbeing. Our team of specialists work in synergy to help our clients achieve the right balance. We empower our clients to live better.

As the organization continues to scale, we are looking to bring aboard a Digital Marketing Coordinator within our Marketing/Client Engagement Team. We are seeking a passionate, client service focused, positive, and hard-working individual with a love for wellness and an excitement for Performance Optimal Health. This position includes but is not limited to creating/designing client emails, creating and building client packages, and other administrative duties as assigned.

Cornerstones

Performance Optimal Health is driven by five main cornerstones that are ever present and inform all actions and decisions regarding how we scale, what direction our business takes, and how we conduct ourselves

We care from the core

We sweat the small stuff

We are teachers & scholars

We take ownership

We huddle

Key Areas of Ownership (But not limited to)

    • Work with our clinical team on digital integration of apps 
    • Coordinate and attend community events in branded attire, collect emails, and distribute materials. 
    • Prepare direct mailings, including materials and labels exported from Excel, Word and stamps.com. 
    • Prepare distribution lists and send weekly and monthly emails through Constant Contact.  
    • Visit locations throughout Florida to audit and distribute marketing materials.  
    • Prepare marketing reports and slide presentations for leadership team meetings.  
    • Maintain shared accounts with marketing assets, collateral, and key presentations.  
    • Complete website updates, including bios, blog posts, and other copy edits using Wordpress. 
    • Maintain and update content calendar and post on social media as needed.  
    • Complete competitive analyses of target markets and other research projects. 
    • Other duties as assigned 
  • One – Two years’ worth of experience
  • Roll up your sleeves attitude, problem solver, attention to detail, team-oriented, outgoing personality
  • Strong time-management, ability to prioritize and manage multiple projects.
  • Passion for fitness, health and wellness
  • Passion for networking, relationship building and business development.
  • Experience with Office 365 applications including Teams for project management.
  • Experience with basic excel management
  • Excellent oral and written communication
    • Medical/Dental/Vision 
    • 401K 
    • Growth potential within the organization. 
    • Internal and External Discounts. 
    • Ability to work remote or in person  
    • Competitive salary 
    • Access to facilities at all locations 
    • Huge growth potential within the organization 
    • Fun & great learning atmosphere  

This job description is intended to describe the general requirements for the position. It is not a complete statement of duties, responsibilities, or requirements. Other duties not listed here may be assigned as necessary to ensure the proper operations of Performance Optimal Health.  

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Average salary estimate

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$40000K
$60000K

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What You Should Know About Junior Digital Marketing Coordinator, Performance Optimal Health

Are you a passionate and outgoing individual with a love for wellness? Performance Optimal Health is on the lookout for a Junior Digital Marketing Coordinator to join our dynamic Marketing/Client Engagement Team! At Performance Optimal Health, we believe in achieving whole body health through our Four Pillars: exercise, nutrition, recovery, and stress management. We pride ourselves on being an innovative healthcare company dedicated to empowering our clients to live better. As our team continues to grow, we need someone who's excited about digital marketing and client engagement. In this role, you'll have the opportunity to create and design client emails, develop client packages, and assist with various administrative tasks that come your way. You will be pivotal in coordinating community events and working closely with our clinical team on integrating digital tools that support our mission. You'll prepare marketing reports, maintain social media content, and even get hands-on by auditing locations across Florida. We're looking for someone with at least one to two years of experience, a roll-up-your-sleeves attitude, and a knack for communication and organization. If you’re eager to support health and wellness initiatives in a flexible environment with great growth potential, we want to hear from you! Join us at Performance Optimal Health where together, we can change lives.

Frequently Asked Questions (FAQs) for Junior Digital Marketing Coordinator Role at Performance Optimal Health
What are the primary responsibilities of a Junior Digital Marketing Coordinator at Performance Optimal Health?

As a Junior Digital Marketing Coordinator at Performance Optimal Health, your main responsibilities will include creating and designing engaging client emails, developing client packages, coordinating community events, and collaborating with our clinical team on integrating digital marketing tools. You will also manage social media posts, conduct competitive analyses, maintain marketing assets, and complete various administrative tasks to support the ongoing marketing efforts.

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What qualifications do I need to apply for the Junior Digital Marketing Coordinator position at Performance Optimal Health?

To apply for the Junior Digital Marketing Coordinator position at Performance Optimal Health, you will need one to two years of relevant experience in digital marketing or a related field. A strong understanding of Microsoft Office 365 applications, particularly Excel, and excellent communication skills are essential. Additionally, a passion for health, wellness, and client engagement will set you apart in this role.

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How does Performance Optimal Health support employee growth within the Junior Digital Marketing Coordinator role?

Performance Optimal Health is dedicated to fostering a positive growth environment for employees. As a Junior Digital Marketing Coordinator, you will have access to training and development opportunities while working alongside experienced professionals. The company supports internal promotions and offers a fun learning atmosphere, ensuring you can advance your career in the health and wellness industry.

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Is the Junior Digital Marketing Coordinator position at Performance Optimal Health remote or in-person?

The Junior Digital Marketing Coordinator position at Performance Optimal Health offers flexible working arrangements, allowing you the option to work remotely or in-person. This flexibility helps you maintain a healthy work-life balance while contributing to our mission of promoting optimal health.

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What types of benefits can I expect as a Junior Digital Marketing Coordinator at Performance Optimal Health?

As a Junior Digital Marketing Coordinator at Performance Optimal Health, you can expect a comprehensive benefits package, including medical, dental, and vision insurance, a 401K plan, internal and external discounts, and access to health facilities. Coupled with a competitive salary, these benefits aim to support your overall well-being and professional growth.

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Common Interview Questions for Junior Digital Marketing Coordinator
Can you describe your experience with digital marketing tools and software?

When discussing your experience with digital marketing tools and software, be sure to mention specific platforms you've used, such as Constant Contact for email campaigns or WordPress for website management. Share how you've utilized these tools in past roles to achieve measurable results, like increased engagement or improved client satisfaction.

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How do you prioritize multiple projects as a Junior Digital Marketing Coordinator?

To effectively prioritize multiple projects, explain your approach to time management. Discuss tools you use to track deadlines and tasks, and mention how you determine which projects demand immediate attention based on urgency and impact on overall marketing goals. Providing a concrete example will display your organizational skills.

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What strategies do you use to enhance client engagement through email marketing?

Answer this question by outlining your process for creating engaging email content. Emphasize the importance of understanding your audience, segmenting your email lists, and utilizing eye-catching designs. Share any metrics you've tracked, like open rates or click-through rates, to show your effectiveness in enhancing client engagement.

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Can you give an example of a successful community event you've coordinated?

When answering this question, provide specific details about a community event you've successfully coordinated. Highlight your role in planning, promotion, and execution, and discuss how the event aligned with the organization’s goals. Talk about the outcomes, such as increased community awareness or client sign-ups.

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What do you think are the key elements of a strong social media presence for a healthcare company?

Discuss the importance of a strong brand voice, engaging content, and authenticity in building a social media presence. Explain how you would focus on educating audiences about health and wellness, encourage community interaction, and stay responsive to their questions and comments. Share examples of successful campaigns you've seen or been part of.

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How do you handle constructive criticism about your marketing strategies?

Explain that you view constructive criticism as an opportunity to improve. Emphasize your willingness to listen, reflect, and adapt based on feedback. Share a specific instance in which you received feedback and successfully integrated it into your strategy to achieve better results.

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Describe a time when you had to work closely with team members. How did you ensure effective collaboration?

Discuss your team collaboration skills by providing an example where teamwork was essential. Highlight your communication methods, such as regular check-ins or project management tools, and discuss how you fostered an open environment for discussing ideas and addressing challenges collaboratively.

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What attracts you to the Junior Digital Marketing Coordinator position at Performance Optimal Health?

Provide a thoughtful answer indicating your passion for health and wellness, as well as your interest in digital marketing. Discuss how Performance Optimal Health’s mission aligns with your personal values and how you see yourself contributing positively to the team and organization.

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How do you stay current with the latest digital marketing trends and best practices?

To address this question, mention the various resources you rely on, such as industry blogs, webinars, and online courses. Demonstrate your commitment to professional development by discussing any specific strategies you've recently implemented based on emerging trends.

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What tools do you use to analyze the effectiveness of your marketing campaigns?

When asked about campaign analysis, mention specific tools and metrics you use, such as Google Analytics for website traffic or social media analytics to gauge engagement. Be ready to explain how you interpret these metrics to inform future marketing strategies.

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