Business Development Representative (Fresno/South Central Valley)

As a Business Development Representative at poppi, your primary duties include increasing product distribution, upselling poppi soda, and building relationships with retailers. You’ll track sales activities, enhance visibility of poppi’s products, and serve as a brand ambassador, ensuring that our values resonate with every interaction.

To be considered for the Business Development Representative role at poppi, you should have at least one year of sales or merchandising experience. Strong interpersonal skills, organizational skills, and a self-motivated work ethic are essential. Familiarity with Microsoft Office Suite and a valid driver's license are preferred as travel is required within the assigned territory.

The main responsibilities of a Business Development Representative at poppi include merchandising products, upselling in various placement areas, building relationships with store staff, and identifying new sales opportunities. You’ll focus on ensuring that poppi products are attractively displayed and stocked to maximize brand visibility.

poppi offers a comprehensive benefits package for its Business Development Representatives, including paid time off, medical, dental, and vision benefits, a 401(k) program, paid parental leave, and a technology allowance. These benefits are designed to support your professional growth and overall well-being.

The work environment for a Business Development Representative at poppi is dynamic and field-based, requiring travel within the Fresno and South Central Valley region. You’ll thrive in a fast-paced, entrepreneurial setting where collaboration and creativity are encouraged, and you'll be asked to step outside standard business hours as necessary.

In answering this question, emphasize your ability to understand customer needs, develop tailored sales pitches, and build partnerships with retailers. Highlight any experience you have with upselling and merchandising, as well as your focus on connecting with community feedback to drive local sales.

Show that you can maintain a positive attitude and listen to the retailer’s concerns. Explain how you would address their objections with factual information about poppi’s products and use previous experiences where you successfully overcame objections to close a deal.

Discuss a specific instance where your interpersonal skills helped turn a challenging situation into a productive relationship. Focus on the strategies you used to understand their concerns and how your commitment to poppi's values made a difference.

Merchandising is about making products appealing to customers and ensuring they are easily accessible. For poppi, this includes strategic placement, attractive displays, and ensuring that our products are well-stocked, which ultimately drives sales.

Explain your approach to time management, emphasizing organization and setting clear priorities. Use specific tools like planners or digital apps to keep track of appointments and follow-ups that align with poppi's goals.

Share your personal beverage preferences and how they align with poppi’s mission. Discuss any experiences you have had in promoting healthier options and how you would leverage those to connect emotionally with consumers and retailers.

Brand knowledge is crucial. Explain how understanding poppi’s values, mission, and product offerings enables you to communicate effectively with retailers and consumers, enhancing credibility and building trust during sales pitches.

Provide an example from your past experience where you noticed a shift in consumer behavior or competition and how you adjusted your sales strategies accordingly. Show your flexibility and forward-thinking.

Discuss personal motivations such as achieving goals, the thrill of winning over new clients, or the satisfaction of being part of a brand’s growth, specifically how you connect that to poppi’s mission.

Explain your approach to providing engaging presentations that highlight the unique selling propositions of poppi’s soda. Include how you would use samples or promotional materials to communicate product benefits effectively.