VP, Product Management, Ventura OS

As the VP of Product Management at The Trade Desk, you will lead the product strategy for our CTV platform, Ventura OS. Your key responsibilities will include creating and executing a product roadmap, managing cross-functional collaboration, guiding product development from ideation to launch, developing business cases, and crafting strategic communications. This role requires a customer-centric mindset to address evolving needs while also focusing on team development and fostering high performance.

The ideal candidate for the VP, Product Management role at The Trade Desk should possess in-depth knowledge of the digital video and CTV industry, with a strong data-driven mindset. A proven track record of building and leading high-performing teams is essential, as well as the ability to work collaboratively across various departments, including engineering and marketing. Candidates should be comfortable navigating ambiguity while driving strategic execution at both high and tactical levels.

At The Trade Desk, collaboration is at the heart of our success. As the VP of Product Management, you will engage with cross-functional teams, ensuring that engineering, design, finance, and marketing are aligned in executing the product vision for Ventura OS. Our inclusive work culture encourages diverse perspectives that enhance creativity and innovation, allowing for a fluid exchange of ideas that drives the product forward.

The Trade Desk presents numerous opportunities for career growth in the VP, Product Management role. You will have the chance to lead a talented team, develop future PM leadership, and make significant contributions to groundbreaking projects like Ventura OS. The environment encourages personal and professional development through mentorship and collaborative feedback, paving the way for continued advancement within the company.

The Trade Desk offers a competitive compensation package for the VP, Product Management role, including a base salary range of $208,800—$382,700 USD, depending on experience and skills. In addition to salary, employees are eligible for stock-based compensation grants, robust healthcare coverage, 401k retirement plans, generous paid time off, and more, making it a comprehensive benefits package.

When answering this question, emphasize your passion for the digital video and CTV industry, highlighting how The Trade Desk’s innovative approach aligns with your professional goals and values. Be sure to connect how your experience and vision for product management are a perfect fit for leading Ventura OS.

Discuss your systematic approach to developing a product strategy, focusing on market research, understanding user needs, defining a clear vision, and collaborating with stakeholders. Emphasize your ability to create a roadmap that aligns with business goals while maintaining flexibility to adapt to market changes as seen in your previous roles.

Use the STAR method (Situation, Task, Action, Result) to outline a specific challenge related to product management. Describe the situation, your role, and the steps you took to resolve the issue, including collaboration with teams and how your leadership made a difference in the final outcome.

Talk about your strategies for effective communication and collaboration across departments. Highlight specific tools or processes you use to keep everyone informed, such as regular check-ins, updates, or collaborative platforms. This showcases your proactive attitude toward teamwork in product development.

Make sure to mention key performance indicators (KPIs) you track, such as user engagement, customer feedback, and ROI. Explain how you analyze these metrics to derive actionable insights, iterate the product and ensure it continuously meets user needs and business goals.

Discuss the importance of customer feedback in shaping product features and improving user experience. Talk about the ways you gather feedback—through surveys, interviews, or usability tests—and how you prioritize this feedback when planning future enhancements.

Share your methods for keeping up with industry trends, such as attending conferences, following industry leaders on social media, and participating in professional networks. This shows your commitment to continuous learning and your proactive approach to staying ahead in the fast-paced tech environment.

Outline your leadership philosophy, touching on how you empower team members, promote an inclusive culture, and encourage innovation. Share examples of how your leadership style has fostered high-performing teams and how you've successfully mentored team members in their careers.

Discuss your approach to conflict resolution, emphasizing open communication, active listening, and aiming for compromise. Share an example where you successfully mediated a conflict in a team setting, demonstrating your ability to maintain cohesiveness and focus on shared goals.

Identify key challenges such as evolving consumer preferences, competition among platforms, or technological advancements. Share your insights on how companies can navigate these challenges and position themselves for future success, especially in the context of the innovative vision you have for Ventura OS.