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Head of Ecommerce

Are you ready to rethink your routine? We're looking for a strategic, innovative, and results-driven Head of Ecommerce to lead our in-house Digital team. Trinny London is achieving significant growth online, and there is more to come  -  reporting to the Digital Director, you will be responsible for delivering a world class personalised site experience together with market leading trading performance across our global sites.  This is an exciting opportunity for an experienced ecommerce leader to have great impact through a high-performing platform and team, driving the ecommerce and digital strategy.


Welcome to Trinny London!

Here at Trinny London, we’re changing the face of makeup and demystifying skincare, and we're only just getting started. Founded in 2017 by Trinny Woodall, Trinny London is challenging people all over the world to rethink their routines.

We have achieved tremendous growth since 2017 and we’re proud to be one of Europe’s fastest-growing beauty brands. We’re generating millions of sales by developing innovative products, acquiring hundreds of thousands of supporters and customers all over the world, and more importantly, building a talented and motivated team to support our fantastic growth.

Our Values


We live by three core values: we bring fearless passion, we act with smart intent and we all wear yellow.

We always go the extra mile, working together to push boundaries and celebrate our wins and learnings as a team. We listen to every idea, big or small, and make considered decisions. We support each other to achieve our goals and thrive on collaboration.

The Role 

Your daily to-dos might look like this:

  • Lead the global digital strategy, ensuring trinnylondon.com delivers world class performance  
  • Develop the next phase of our personalisation strategy, using data and tools to optimise the journeys in collaboration with UX and Tech
  • Own global weekly trading for direct digital business aligned to business goals, identifying and reacting to commercial opportunities and risks looking ahead
  • Lead the team owning content management, merchandising, CRO, SEO and digital products, championing best practise and an innovative approach, with test and learn embedded 
  • Partner with UX / UI and Tech to deliver best in class digital performance

These skills will help you go far in this role:

  • You will be an experienced global ecommerce retailer, with strategic mindset and commercial acumen,confident in identifying revenue driving tactics (beyond discounting) and making them happen
  • Highly commercial with strong analytical skills, a deep understanding of customer behaviour and the ability to manage a substantial P&L, you will lead demand forecasting, budget allocation and revenue optimisation aligned with overall business objectives.
  • A clear and engaging communicator, who cultivates great relationships and inspires a team to drive world class customer experience and business performance

We love to hear from anybody interested in Trinny London! Although it’s useful to have the skills listed above, we’re always eager to hear from ambitious people looking for their next challenge.

Our mission is to give our customers the tools they need to be their best. And the same goes for our team through our benefits:

  • Hybrid and flexible working, with core working hours
  • 25 days holiday (we're also partial to a handful of spontaneous and well-earned Wellbeing Days throughout the year, as well as Early Finish Fridays and Summer Fridays)
  • Welcome to Trinny London Starter Stack and swag
  • Company discount for yourself, your friends, and family
  • Vitality health scheme, EAP and Medicash (including dental, optical & audiological care)
  • An annual personal training and development budget
  • Enhanced family friendly packages 
  • Pension scheme
  • Cycle to work scheme
  • T-Parties = many office socials as well as summer and festive celebrations!
  • Rewards and Recognition Scheme (awarding length of service with gifts, vouchers and additional annual leave)

Equal Opportunities

We celebrate diversity in our customers, our products, and the teams we build. We champion inclusivity and want everyone to be the best versions of themselves.

 

We’re committed to equal opportunities and welcome people from all backgrounds, with their unique perspectives, ideas and experiences. 

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CEO of Trinny London
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Trinny Woodall
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Average salary estimate

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$80000K
$120000K

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What You Should Know About Head of Ecommerce, Trinny London

Are you ready to rethink your routine? Trinny London is on the lookout for a strategic, innovative, and results-driven Head of Ecommerce to lead our in-house Digital team. With significant growth already in our pocket, the exciting journey isn’t over! As the Head of Ecommerce, you will report to the Digital Director and be responsible for delivering a world-class personalized experience on our site while achieving market-leading trading performance across our global platforms. At Trinny London, we are transforming the beauty landscape and pushing for excellence, founded by the inspirational Trinny Woodall in 2017. We pride ourselves on being one of Europe's fastest-growing beauty brands, generating millions in sales while building a community of enthusiastic supporters worldwide. As the Head of Ecommerce, your role will be to lead our digital strategy, develop personalization tactics, oversee global trading, and manage a talented team in content management and SEO. To thrive in our dynamic environment, you should possess strong commercial acumen and analytical skills to optimize revenue and deliver top-notch customer experiences. At Trinny London, we believe in collaboration, celebrating our wins, and listening to every idea, big or small. You’ll also enjoy a vibrant company culture, flexible working arrangements, and generous benefits. Join our movement of empowering customers to embrace their beauty routines and be part of our fascinating journey at Trinny London!

Frequently Asked Questions (FAQs) for Head of Ecommerce Role at Trinny London
What are the main responsibilities of the Head of Ecommerce at Trinny London?

The Head of Ecommerce at Trinny London will lead the global digital strategy and ensure that our website delivers excellent performance. Key responsibilities include developing our personalization strategy, managing weekly trading for our direct digital business, and leading a team that focuses on content management, merchandising, and digital products.

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What qualifications do I need to apply for the Head of Ecommerce role at Trinny London?

To be considered for the Head of Ecommerce position at Trinny London, candidates should have substantial experience in global ecommerce retail, strong commercial insight, and the ability to manage a large P&L. Successful candidates will also need excellent analytical skills to understand customer behavior and deliver business performance effectively.

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How does Trinny London define success for the Head of Ecommerce role?

Success for the Head of Ecommerce at Trinny London is defined by achieving market-leading performance, optimizing customer journeys through personalization, and driving revenue growth. Building strong relationships within the team and across departments to create outstanding customer experiences is also crucial.

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What skills are essential for the Head of Ecommerce at Trinny London?

Essential skills for the Head of Ecommerce role at Trinny London include strategic thinking, commercial acumen, analytical capabilities, and exceptional communication skills. The ability to inspire teamwork and cultivate relationships is also critical in driving our business objectives forward.

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What kind of culture can I expect at Trinny London as the Head of Ecommerce?

At Trinny London, you can expect a vibrant, inclusive culture that values collaboration and growth. We celebrate success together, listen to each other's ideas, and encourage every team member to excel in their roles. The environment is dynamic and designed to support both personal and professional development.

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Common Interview Questions for Head of Ecommerce
Can you explain your experience with managing ecommerce platforms?

When answering this question, highlight your specific experiences with different ecommerce platforms, emphasizing your success in optimizing site performance and driving traffic. Mention any KPIs you've improved and how you implemented data-driven strategies.

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What strategies have you used to enhance personalization in ecommerce?

Provide examples of personalization strategies you've developed, such as leveraging customer data for targeted campaigns or enhancing user experiences. Be sure to discuss the tools you utilized and the outcomes achieved, demonstrating your impact on customer engagement.

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How do you approach budget management in an ecommerce setting?

Discuss your strategies for budget allocation and managing a P&L. Share any experiences where you've successfully identified cost-saving opportunities or driven revenue growth, emphasizing your analytical skills in monitoring financial performance.

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What role does data analytics play in your decision-making process?

Emphasize the importance of data analytics in guiding your decisions. Describe how you interpret data to inform your ecommerce strategies, including examples of how data has led to actionable insights or improvements in business performance.

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How do you ensure team alignment on ecommerce goals?

Talk about your experience in fostering open communication and collaboration within teams. Discuss your techniques for setting clear goals and ensuring all team members are aligned to achieve those objectives.

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What digital marketing techniques have you found most effective for ecommerce?

Share the digital marketing strategies you've used successfully, such as SEO, PPC, or social media marketing. Discuss specific campaigns and the results achieved, showcasing your ability to innovate and adapt in a fast-paced environment.

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Can you describe a time when you faced a significant challenge in an ecommerce role?

Use the STAR method to outline a specific challenge you faced, the actions you took to address it, and the results. Focus on your problem-solving skills and how you turned a potential setback into a learning experience.

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How do you stay updated with the latest ecommerce trends?

Outline the resources you utilize to stay informed on ecommerce trends, such as relevant publications, webinars, or industry conferences. This demonstrates your commitment to continuous learning and staying competitive in the field.

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How do you handle underperforming products in an ecommerce portfolio?

Discuss your approach to analyzing product performance metrics and your strategies for addressing underperformance, such as repositioning, discounting, or revising marketing strategies to boost sales.

Join Rise to see the full answer
What techniques do you use to enhance the customer experience on an ecommerce site?

Talk about various techniques you have implemented to improve the customer experience, like user-friendly design, streamlined checkout processes, and personalized communication. Highlight the balance you strike between aesthetics and functionality.

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Super-charged by 20+ years of experience in the fashion and beauty world, Trinny Woodall founded Trinny London with an important mission – to offer effortless, personalised beauty to people of all ages. Highly active on social media, Trinny share...

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Full-time, hybrid
DATE POSTED
April 11, 2025

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