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Customer Education & Community Manager

uConnect is on a mission to help more people realize their potential by improving access to career services for all people - early in their lives and throughout their careers. Initially focused on the traditional higher education market, uConnect's All-In-One Virtual Career Center is used by a wide range of institutions including UCLA, MIT, and Baton Rouge Community College to radically improve utilization of career services, career readiness and student outcomes. 


We're a mission-driven team working in a fun and collaborative culture which puts people first. We have a physical office in Cambridge, MA but operate as a fully remote organization, encouraging mobility, and for all employees to work from their ideal environment. uConnect is backed by leading technology investors including Growth Street Partners, Strada Education and LearnLaunch.



As the Customer Education and Community Manager, you will play a pivotal role in designing, delivering, and evaluating self-serve resources that empower clients to reach their strategic objectives while enhancing engagement with our platform. Your focus will be on creating impactful educational content in various formats, including written guides, pre-recorded videos, and live webinars. This role involves close collaboration with teams across Customer Success, Marketing, and Product to ensure content is both relevant and effective.


The ideal candidate is a strategic thinker with a talent for storytelling and exceptional writing skills. You bring a deep understanding of the B2B SaaS and Higher Education sectors, coupled with a commitment to continuous learning and professional growth.


This role will be a part of the Customer Success team and report directly to the Director of Customer Success.


Job Responsibilities:
  • Develop the overall strategy for customer education, with the goal of driving product adoption in alignment with client’s goals or related outcomes through scalable means, including but not limited to: virtual events, written and video product documentation and walk throughs, asynchronous learning, and community forum engagement.
  • Own the strategy and execution of the uConnect user community space, increasing user enrollments and activity to create a self-sustaining and moderated community.
  • Lead a cohesive 1:many product adoption webinar series with evergreen content based on new trends and customer needs to encourage usage at-scale.
  • Iterate the framework and execute the creation of articles in the Knowledge Base, with the inclusion of written and video content to community product technical instructions.
  • Curate an email newsletter to customers, with a focus on product releases, tips and tricks, and customer examples. 
  • Leverage qualitative and quantitative data to determine learning gaps and use that information to iterate and improve. You will work collaboratively to understand how to measure the performance of our content—what’s resonating, what’s driving traffic, what’s reducing support tickets, etc. to help make recommendations about what content we should create.
  • Provide regular reports to internal stakeholders on webinar attendance, usage of educational collateral, and any challenges or opportunities. Gather feedback to inform product improvements or enhance customer success workflows.
  • Work cross-functionally with sales, support, onboarding, customer education, product, and marketing teams to ensure a seamless client experience and successful outcomes.
  • Cultivate customers to act as uConnect champions at events, case studies, testimonials, and other highly visible activities to understand their goals, and help them maximize their usage of uConnect to elevate their work and scale their impact on student outcomes.
  • Serve as a product expert for clients to aid in support tickets, live support office hour events, and aid customers with an empathetic and empowering coaching mindset.


Required Skills & Experience:
  • Bachelor’s degree or equivalent experience in business, communications, marketing, or a related field.
  • Prior experience (3-5 years ideal) in customer success, customer education, marketing, product, or a related role within a SaaS or technology company.
  • Prior experience managing a virtual community space, increasing enrollments and activity in a sustainable way.
  • Strong communication skills, with experience in product technical writing preferred.
  • Comfortable with public speaking in both live and pre-recorded content, clearly explaining sophisticated issues to a range of audiences. You are able to make compelling content without a lengthy scriptwriting process.
  • Comfortable working and thriving in a fast-paced, start-up environment where we move quickly and wear many hats.
  • Excellent problem-solving and critical-thinking abilities and day-to-day project management.
  • Ability to work cross-functionally and collaborate with diverse teams.
  • Passion for the uConnect product and a desire to change the world of higher education


Bonus Skills:
  • Experience working with CRM platforms (e.g., HubSpot) and customer success tools (e.g., Vitally, ChurnZero, Gainsight, etc.) is a plus
  • Experience serving Higher Education institutions is a plus.


$90,000 - $100,000 a year

What else should you know?  

At uConnect, we care deeply about our people. We know that a properly incentivized and highly motivated team is critical to our success and seek to ensure our employee experience reflects that. We offer competitive compensation, including participation in a generous employee equity stock option program, and a wide range of employee benefits, and are always committed to being an equal-opportunity employer.


Interested but not sure you're the right fit?

If this sounds like a company you would like to join, but it may not be the right role, please don't hold back from reaching out. Whatever skills you bring to the table or background you're coming from, and we welcome you to start a conversation with us. Just use the subject line: "General Interest."


EEO Statement

Equal Opportunity Employer

uConnect is proud to be an equal opportunity employer and is committed to maintaining a diverse and inclusive work environment. All qualified applicants will receive considerations for employment without regard to race, color, religion, sex, age, disability, marital status, familial status, sexual orientation, pregnancy, genetic information, gender identity, gender expression, national origin, ancestry, citizenship status, veteran status, and any other legally protected status under federal, state, or local anti-discrimination laws. 

View The EEO is the Law poster and its supplement. 

uConnect participates in E-Verify. View the E-Verify posters here


Disability Accommodation

For individuals with disabilities that need additional assistance at any point in the application and interview process, please contact growthops@gouconnect.com.

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What You Should Know About Customer Education & Community Manager, uConnect

If you’re passionate about empowering others and have a knack for creating engaging content, then the role of Customer Education & Community Manager at uConnect might just be your dream job! Based in beautiful Cambridge, MA, or available for remote work, this position is all about making career services accessible to everyone. At uConnect, we are on a mission to improve student outcomes by enhancing career readiness in various educational institutions like UCLA and MIT. As a crucial member of our Customer Success team, you will design and deliver educational resources that help clients effectively utilize our All-In-One Virtual Career Center. Your creativity will shine through in the development of written guides, pre-recorded videos, and live webinars, ensuring our users are well-informed and engaged. Collaborating closely with departments like Marketing and Product, you will gather feedback and iterate on content strategies based on customer needs and usage metrics. Your storytelling abilities and understanding of the B2B SaaS landscape will serve as an asset as you cultivate a user community that fosters self-sufficiency. If you hold a degree in communications or a related field and have several years of experience in customer success or education, we want you to apply! You will have an opportunity to help shape the future of career services while being part of a fun and collaborative team that values your growth and input.

Frequently Asked Questions (FAQs) for Customer Education & Community Manager Role at uConnect
What are the primary responsibilities of the Customer Education & Community Manager at uConnect?

As the Customer Education & Community Manager at uConnect, your main responsibilities include developing educational content in various formats, leading product adoption webinars, managing the user community space, and collaborating with different teams to enhance customer engagement. You will ensure that the resources created align with clients' strategic goals and drive product adoption. Your role is pivotal for helping clients maximize their use of our platform.

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What qualifications are required for the Customer Education & Community Manager position at uConnect?

To be considered for the Customer Education & Community Manager role at uConnect, candidates should have a Bachelor's degree in business, communications, marketing, or a related field, along with 3-5 years of experience in customer success or a similar role within a SaaS environment. Strong communication skills, a talent for public speaking, and experience with virtual community management are essential for success in this position.

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How does the Customer Education & Community Manager contribute to uConnect's mission?

The Customer Education & Community Manager plays a vital role in uConnect's mission by creating resources that empower clients to utilize career services effectively. Through developing educational content and fostering a supportive community, you will help institutions achieve better student outcomes, contributing to access to career services for all individuals.

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What skills are highlighted as important for the Customer Education & Community Manager role at uConnect?

Key skills for the Customer Education & Community Manager include strategic thinking, exceptional writing and storytelling abilities, and strong communication skills. It's also crucial to be comfortable with public speaking, have a problem-solving mindset, and the ability to work collaboratively in a fast-paced team environment. Experience with customer education within the B2B SaaS landscape is a strong advantage.

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Is remote work an option for the Customer Education & Community Manager at uConnect?

Yes! At uConnect, the Customer Education & Community Manager can work from our physical office in Cambridge, MA or remotely. We embrace a flexible work environment that allows you to operate from wherever you feel most productive while contributing to our mission and goals.

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Common Interview Questions for Customer Education & Community Manager
How would you develop an effective educational strategy for customers?

To develop an effective educational strategy for customers, I would begin by assessing their needs through surveys and feedback. I’d analyze usage data to identify gaps in knowledge and tailor resources accordingly. Collaborating with the Customer Success team, I'd ensure that content aligns with client objectives and encourages product adoption.

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Can you describe a time you successfully engaged a community of users?

Absolutely! In my previous role, I implemented a series of webinars that addressed user concerns and provided valuable insights. By encouraging interaction through Q&A sessions and follow-up discussions, we significantly increased community engagement and enrollment. This approach built trust and empowered users to share their experiences.

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What strategies would you use to measure the impact of educational content?

To measure the impact of educational content, I would establish key performance indicators such as user engagement rates, content consumption analytics, and feedback surveys. Monitoring these metrics helps to identify trends, enabling me to iterate and improve future content based on actual user experiences and needs.

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How do you handle negative feedback from users about educational resources?

When handling negative feedback, I believe in taking a constructive approach. I would first acknowledge the feedback and gather detailed insights on the user's concerns. Collaborating with my team, I would then work on improving the resource and communicate the revisions back to the user, demonstrating that their feedback has led to positive change.

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What tools or platforms do you prefer for creating educational content?

I am comfortable using a variety of tools for creating educational content, such as Articulate 360 for eLearning modules, Camtasia for video editing, and community management platforms like Discourse. I also use analytics tools like Google Analytics to monitor engagement and effectiveness.

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Describe your approach to developing virtual events. What elements do you prioritize?

In developing virtual events, I prioritize clarity of content, audience engagement, and accessibility. It’s important to create a clear agenda and use interactive elements such as polls and breakout sessions. I also ensure that all event materials are accessible to accommodate diverse users, making sure everyone feels included.

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How would you encourage team collaboration in project development?

To encourage team collaboration in project development, I promote open communication and regular check-ins through collaborative tools like Slack or project management software like Trello. Facilitating brainstorming sessions where everyone can contribute ideas also helps foster a creative environment where teams feel valued.

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What do you consider essential qualities of an effective Customer Education Manager?

Essential qualities of an effective Customer Education Manager include strong communication skills, empathy towards users, adaptability to changing needs, and a passion for education technology. A deep understanding of the product and the ability to convey complex concepts simply is crucial in fostering user engagement.

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How do you keep yourself updated on trends in customer education and technology?

I stay updated on trends in customer education and technology by regularly following industry-leading blogs, attending webinars, and engaging in professional networks like LinkedIn. I also participate in relevant courses and workshops to enhance my knowledge and bring innovative ideas to our educational offerings.

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What techniques do you use to create compelling content that drives engagement?

To create compelling content that drives engagement, I use storytelling techniques and user testimonials to make the material relatable. I also incorporate interactive elements and visual aids to maintain interest. Understanding the user's journey allows me to tailor the content to resonate with their specific needs, increasing engagement.

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DATE POSTED
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