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VCS Marketing Ops Analyst - job 6 of 14

 As part of the Global Visa Commercial Solutions Team, you will be responsible for providing comprehensive marketing operations support, focusing on reporting, budget planning and management, marketing measurement, and case study development.

You will collaborate closely with the VCS Marketing Head and VCS Commercial Ops Head on all planning and reporting activities. Your ability to manage and analyze data, along with your strategic planning skills and sharp project management skills will be critical to your success.

This role offers the opportunity to interact with senior stakeholders, bring new ideas to fruition, and genuinely contribute to showcasing the overall business value of marketing.

Key Responsibilities:

  • Develop and manage comprehensive marketing reports to track performance and provide insights.
  • Plan and manage the marketing budget, ensuring efficient allocation and utilization of resources.
  • Measure and analyze marketing performance to optimize strategies and improve ROI.
  • Develop and maintain case studies to highlight successful marketing initiatives and campaigns.
  • Collaborate with the Marketing Head on all planning and reporting activities.
  • Support the creation of marketing materials and campaigns as needed.
  • Maintain relationships with internal stakeholders and external partners to ensure alignment and successful execution of marketing strategies.

This is a hybrid position. Expectation of days in office will be confirmed by your Hiring Manager.

Average salary estimate

$80000 / YEARLY (est.)
min
max
$70000K
$90000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About VCS Marketing Ops Analyst, Visa

Join Visa as a VCS Marketing Ops Analyst in beautiful Washington, where you'll be a vital part of our Global Visa Commercial Solutions Team. In this role, you will provide comprehensive marketing operations support, focusing on essential areas such as reporting, budget planning, and marketing measurement. Collaborating closely with the VCS Marketing Head and the VCS Commercial Ops Head, you’ll be at the forefront of all planning and reporting activities. Your knack for managing and analyzing data, along with your strategic planning and project management skills, will be essential for making a genuine impact. You will have the chance to interact with senior stakeholders and bring innovative ideas to life, significantly contributing to demonstrating the overall business value of marketing. Your key responsibilities will include developing and managing in-depth marketing reports to track performance, planning and managing the marketing budget for optimal resource allocation, and measuring marketing performance to enhance strategies and ROI. You’ll also create compelling case studies showcasing successful campaigns, support the formation of marketing materials, and maintain strong relationships with both internal stakeholders and external partners for effective execution of marketing strategies. This hybrid position allows flexibility, and the number of days in the office will be discussed with your Hiring Manager. If you’re ready to dive into an exciting career with Visa, we’d love to hear from you!

Frequently Asked Questions (FAQs) for VCS Marketing Ops Analyst Role at Visa
What are the responsibilities of a VCS Marketing Ops Analyst at Visa?

As a VCS Marketing Ops Analyst at Visa, your key responsibilities include developing marketing reports, managing the marketing budget, analyzing marketing performance, creating case studies, and collaborating on planning and reporting activities. Your role is crucial in optimizing marketing strategies and demonstrating the overall business value of our initiatives.

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What skills are required for the VCS Marketing Ops Analyst position at Visa?

Candidates for the VCS Marketing Ops Analyst role at Visa should possess strong data management and analysis competencies, strategic planning skills, and project management capabilities. Excellent communication and collaboration skills are also essential, as the role involves working closely with various stakeholders.

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What is the work environment like for the VCS Marketing Ops Analyst at Visa?

The work environment for a VCS Marketing Ops Analyst at Visa is hybrid, combining both remote and in-office work. This flexibility allows you to collaborate effectively with team members while also enjoying the independence of working from home.

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How does the VCS Marketing Ops Analyst position at Visa contribute to marketing strategies?

The VCS Marketing Ops Analyst position at Visa plays a pivotal role in shaping marketing strategies by providing insightful reporting, budget management, and performance measurement. Your analysis will help optimize future campaigns and highlight successful initiatives through case studies.

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Who will the VCS Marketing Ops Analyst collaborate with at Visa?

In the role of VCS Marketing Ops Analyst at Visa, you will collaborate closely with the VCS Marketing Head and the VCS Commercial Ops Head. Additionally, you’ll maintain relationships with internal stakeholders and external partners to ensure alignment in executing marketing strategies.

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Common Interview Questions for VCS Marketing Ops Analyst
Can you describe your experience with data analysis relevant to the VCS Marketing Ops Analyst role?

For the VCS Marketing Ops Analyst position, highlight your experience with data analysis tools and methodologies. Talk about specific projects where you analyzed marketing data and the actionable insights you derived from it, showcasing your ability to drive informed decision-making.

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What strategies would you use to effectively manage a marketing budget?

Discuss your approach to budget management, including setting goals, tracking expenditures, and reallocating funds based on marketing performance. Provide examples of how you've successfully managed budgets in previous roles, emphasizing your attention to detail and resource allocation skills.

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How do you prioritize tasks while managing multiple projects as a VCS Marketing Ops Analyst?

Explain your prioritization process, perhaps by using tools like project management software. Share a specific instance where you successfully managed multiple projects, detailing how you ensured timely completion and maintained quality standards.

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What tools and software do you use for marketing reporting?

Mention any relevant tools you're familiar with, such as Google Analytics, Excel, or dedicated marketing platforms. Discuss your experience in creating reports and your familiarity with data visualization techniques to make data comprehensible and actionable for stakeholders.

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Can you provide an example of a time you developed a marketing case study?

Share a detailed example of a successful marketing campaign you were part of and how you documented the process, outcomes, and lessons learned. Emphasize your role in the development of the case study and how it contributed to future marketing strategies.

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How do you measure the effectiveness of marketing campaigns?

Discuss the KPIs and metrics that are most relevant for assessing marketing campaign success, such as ROI, conversion rates, and customer engagement. Provide examples of how you've evaluated campaign performance in previous positions.

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What is your experience working with senior stakeholders?

Talk about your experience interacting with senior stakeholders, focusing on how you communicated insights and results to inform decision-making. Give examples of successful collaborations and how you built relationships to foster open communication.

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How do you stay updated with the latest marketing trends?

Share the resources you utilize to stay current, such as marketing blogs, webinars, and industry reports. Explain how you've applied new trends or insights in your work as a VCS Marketing Ops Analyst to enhance marketing strategies.

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What types of marketing campaigns have you supported in the past?

Discuss the various types of marketing campaigns you've been involved in, such as digital marketing, content marketing, or product launches. Highlight specific roles you played that contributed to the success of these campaigns.

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How do you ensure alignment among various teams and partners within marketing?

Talk about the strategies you use for maintaining alignment among teams, such as regular check-ins, collaborative tools, and clear communication protocols. Share successful outcomes from previous projects that demonstrate your ability to bring diverse teams together.

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Visa Inc. operates as a payments technology company worldwide. The company facilitates commerce through the transfer of value and information among consumers, merchants, financial institutions, businesses, strategic partners, and government entiti...

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Full-time, hybrid
DATE POSTED
April 3, 2025

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