Digital Marketing Specialist

As a Digital Marketing Specialist at 1840 & Company, you will be responsible for staging and optimizing various types of content in HubSpot, including website pages, emails, landing pages, blogs, and social media posts. Additionally, you'll assist with project management tasks to ensure marketing campaigns run smoothly and deadlines are met, while also logging and organizing customer reviews.

To be considered for the Digital Marketing Specialist role at 1840 & Company, you should have 2-4 years of experience in digital marketing or a related field, alongside a bachelor’s degree. Hands-on experience with HubSpot or similar marketing automation platforms is crucial, as is familiarity with project management tools like Asana or Trello.

Yes, the Digital Marketing Specialist position at 1840 & Company is fully remote, allowing you to work from anywhere. You’ll have the flexibility to structure your workday effectively while collaborating with a team of innovative marketers.

For the Digital Marketing Specialist role at 1840 & Company, strong attention to detail, excellent communication and organizational abilities, and proficiency in HubSpot or similar platforms are vital. Being able to manage work independently in a remote environment is also crucial for success.

As a Digital Marketing Specialist at 1840 & Company, you will be expected to work from 9 AM to 5 PM EST. This schedule supports team collaboration while providing a structured work routine within the flexibility of a remote environment.

When answering this question, emphasize your passion for digital marketing and how the mission of 1840 & Company aligns with your career goals. Talk about your enthusiasm for working in a fully remote environment and collaborating with a diverse team.

In your response, outline specific tasks you’ve completed using HubSpot, such as email campaigns, landing page creation, or content optimization. Highlight accomplishments like improving engagement metrics or driving traffic through HubSpot’s features.

When discussing a past project, focus on your role, the strategies you implemented, and the measurable results. This showcases your project management skills while demonstrating your understanding of successful marketing practices.

Discuss your strategic approach to prioritizing tasks, such as using project management tools, setting deadlines, or assigning priorities based on the project’s objectives and timelines. This reflects your organizational skills and ability to work under pressure.

In your answer, explain your understanding of platform-specific requirements, such as SEO strategies, audience targeting, and formatting best practices. Provide examples of how you’ve tailored content to enhance performance on differing platforms.

Mention specific resources you utilize, such as blogs, webinars, or industry podcasts, to stay informed on the latest digital marketing trends and technologies. This showcases your commitment to professional growth and adaptability in a fast-evolving field.

Share a specific situation where your meticulousness made a significant impact, such as catching errors in a campaign or ensuring consistent branding. This highlights your attention to detail as a key strength relevant to the Digital Marketing Specialist role.

Discuss the key performance indicators (KPIs) you would use to assess a campaign’s effectiveness. Mention metrics like engagement, conversion rates, and ROI, as well as the tools used to gather analytics, showcasing your analytic skills.

Share your experience with specific project management tools you’ve used, highlighting how they helped manage workflows, deadlines, and team collaboration. Mention your ability to adapt to new tools and systems quickly.

Highlight the necessity of open communication, regular check-ins, and leveraging technology for collaboration in remote teams. This reflects your understanding of effective teamwork dynamics vital for the Digital Marketing Specialist role.