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Campaign Lead - job 5 of 10

Company Description

Work with Us. Change the World.

At AECOM, we're delivering a better world. Whether improving your commute, keeping the lights on, providing access to clean water, or transforming skylines, our work helps people and communities thrive. We are the world's trusted infrastructure consulting firm, partnering with clients to solve the world’s most complex challenges and build legacies for future generations.

There has never been a better time to be at AECOM. With accelerating infrastructure investment worldwide, our services are in great demand. We invite you to bring your bold ideas and big dreams and become part of a global team of over 50,000 planners, designers, engineers, scientists, digital innovators, program and construction managers and other professionals delivering projects that create a positive and tangible impact around the world.

We're one global team driven by our common purpose to deliver a better world. Join us.

Job Description

AECOM is looking for a Campaign Lead to join the Marketing and Communications Team assisting the West region. 

This will be a hybrid position including a combination of both remote and in-office, that can be based in, but not limited to: Austin, TX; Dallas, TX; Houston, TX; Denver, CO; Chicago, IL; Phoenix, AZ; Las Vegas, NV; Seattle, WA; Sacramento, CA.

Job Responsibilities will include, but will not be limited to:

  • Create and deliver marketing positioning strategies aligned to winning key pursuits and supporting region initiatives. This includes setting strategic direction, planning, and executing campaigns that drive results.
  • Collaborate with various internal teams, including account managers, business development teams, and regional leaders, to develop and implement campaigns that align with business objectives and drive success in key pursuits.
  • Responsible for handling multiple marketing campaigns simultaneously.
  • Write and edit content specifically tailored for each of our unique platforms.
  • Conduct interviews with subject matter experts, client account managers and technical staff to strategize and write thought leadership articles and blogs.
  • Work with the Marketing Communications team to create and share compelling content across various digital, social media, and traditional media channels. Ensure content is consistent with campaign objectives and brand guidelines.
  • Write and edit content as needed.
  • Adapt global marketing strategies to meet local markets' unique needs and characteristics within the Americas Region. Utilize market insights to customize campaigns, ensuring they effectively address local audience preferences and competitive landscapes.
  • Work with Media Relations colleagues to identify and capitalize on media outreach opportunities, increasing campaign visibility through targeted PR efforts.
  • Use data and analytics to monitor campaign performance, identify opportunities for improvement, and optimize strategies. Provide regular reports and insights to internal stakeholders.

Qualifications

Minimum Requirements:

  • BA/BS + 6 years of relevant marketing communications experience, preferably working within a large professional services organization across different industries, business lines and/or functions or a demonstrated equivalency of experience and/or education.

Preferred Qualifications: 

  • 6+ years of relevant marketing communications experience a plus.
  • Experience leading and optimizing marketing campaigns aligned to pursuit positioning in collaboration with stakeholders both inside and outside of your organization.
  • Can think strategically and articulate strategy in an accessible and compelling way.
  • Experience creating value propositions either for pursuit campaigns and/or taking new service offerings to market.
  • Experience and confidence in working with business leaders, with the ability to challenge constructively.
  • Experience managing multiple projects in a fast-paced environment.
  • A strong communicator with energy and enthusiasm.
  • Excellent verbal and written language skills including writing, editing, and proofreading.
  • Influencing and stakeholder management skills: Can interact at a senior level, providing credible advice and guidance, as well as building good networks and relationships at all levels of an organization.
  • Proficient in Microsoft and Adobe packages including InDesign, PowerPoint, Excel, and Word
  • Client-centric attitude, embracing the company brand and values.
  • Digital skills: Experience in delivering content through multi-media and digital platforms.

Additional Information

  • This position does not include sponsorship for United States work authorization now or in the future
  • Relocation assistance and/or per diem is not offered for this position

About AECOM

AECOM is proud to offer comprehensive benefits to meet the diverse needs of our employees. Depending on your employment status, AECOM benefits may include medical, dental, vision, life, AD&D, disability benefits, paid time off, leaves of absences, voluntary benefits, perks, well-being resources, employee assistance program, business travel insurance, service recognition awards, retirement savings plan, and employee stock purchase plan.

AECOM is the world’s trusted infrastructure consulting firm, delivering professional services throughout the project lifecycle – from advisory, planning, design and engineering to program and construction management. On projects spanning transportation, buildings, water, new energy and the environment, our public- and private-sector clients trust us to solve their most complex challenges. Our teams are driven by a common purpose to deliver a better world through our unrivaled technical and digital expertise, a culture of equity, diversity and inclusion, and a commitment to environmental, social and governance priorities. AECOM is a Fortune 500 firm and its Professional Services business had revenue of $14.4 billion in fiscal year 2023. See how we are delivering sustainable legacies for generations to come at aecom.com and @AECOM.

 

Freedom to Grow in a World of Opportunity 

You will have the flexibility you need to do your best work with hybrid work options. Whether you’re working from an AECOM office, remote location or at a client site, you will be working in a dynamic environment where your integrity, entrepreneurial spirit and pioneering mindset are championed.

You will help us foster a safe and respectful workplace, where we invite everyone to bring their whole selves to work using their unique talents, backgrounds and expertise to create transformational outcomes for our clients.

AECOM provides a wide array of compensation, benefits and well-being programs to meet the diverse needs of our employees and their families. We’re the world’s trusted global infrastructure firm, and we’re in this together – your growth and success are ours too.

Join us, and you’ll get all the benefits of being a part of a global, publicly traded firm – access to industry-leading technology and thinking and transformational work with big impact and work flexibility. As an Equal Opportunity Employer, we believe in each person’s potential, and we’ll help you reach yours.

All your information will be kept confidential according to EEO guidelines.

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What You Should Know About Campaign Lead, AECOM

If you're looking for an exciting opportunity in Las Vegas, NV, AECOM is on the hunt for a passionate Campaign Lead to become part of our dynamic Marketing and Communications Team! In this role, you'll have the chance to create innovative marketing strategies that drive results and align with our goals in the West region. You'll work closely with a variety of internal teams, collaborating with account managers and business leaders to implement campaigns that resonate with our audiences. We're counting on you to multitask across several concurrent campaigns, dicey enough, but with your solid writing and editing skills, you'll tailor compelling content for our diverse platforms. You’ll enjoy conducting engaging interviews with subject matter experts to generate thought leadership articles and blogs! Here, we don’t just run campaigns; we fine-tune them using market insights and data analytics to ensure they hit all the right notes. This hybrid position offers flexibility with a blend of remote and in-office work, allowing you to shine from your chosen comfort zone while also fostering valuable in-person relationships within AECOM’s incredible team. You’ll need some experience under your belt—preferably with at least a BA/BS and 6 years in a marketing communications role within professional services. So, if you’re ready to take the lead and make an impact in infrastructure consultancy, we can’t wait to hear from you!

Frequently Asked Questions (FAQs) for Campaign Lead Role at AECOM
What are the main responsibilities of a Campaign Lead at AECOM?

As a Campaign Lead at AECOM, you will create and execute marketing positioning strategies to win key pursuits while supporting regional initiatives. You will collaborate with internal teams, manage multiple campaigns, craft tailored content, conduct interviews for thought leadership, and utilize data analytics to monitor and enhance campaign performance.

Join Rise to see the full answer
What qualifications do I need to apply for the Campaign Lead position at AECOM?

To qualify for the Campaign Lead position at AECOM, you should ideally have a BA/BS degree and at least 6 years of relevant marketing communications experience, preferably within a large professional services organization. Strong communication skills, project management experience, and a client-centric attitude are also essential.

Join Rise to see the full answer
What skills are essential for success as a Campaign Lead at AECOM?

Essential skills for a Campaign Lead at AECOM include strategic thinking, excellent verbal and written communication, stakeholder management, and proficiency in Microsoft and Adobe suites. You should also be adept at crafting value propositions and adapting strategies per unique regional needs.

Join Rise to see the full answer
How does the Campaign Lead role contribute to AECOM's goals?

The Campaign Lead at AECOM plays a crucial role by developing marketing campaigns that align with the company's business objectives and growth strategies. By driving visibility and engagement, the Campaign Lead aids AECOM in navigating competitive landscapes and securing key projects.

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What is the work environment like for a Campaign Lead at AECOM?

The work environment for a Campaign Lead at AECOM embraces flexibility, with a hybrid model that includes both remote and in-office work. You will be part of a collaborative team that values integrity, entrepreneurial spirit, and fostering a culture of respect and inclusion.

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Common Interview Questions for Campaign Lead
Can you describe your experience with creating marketing strategies relevant to key pursuits?

In your answer, highlight specific campaigns you've worked on and how you developed strategies that aligned with business objectives. Discuss any data analytics tools you used to tailor your approach and how these strategies led to successful outcomes.

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How do you handle tight deadlines when managing multiple campaigns?

Provide examples from previous roles where you successfully juggled multiple projects. Emphasize your organizational skills, time management techniques, and a proactive approach to communication with your team to stay on track.

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What is your approach to working with cross-functional teams?

Mention your collaborative style and how you communicate effectively with various stakeholders. Discuss your experience in building relationships and share an example of a successful project that involved cross-team collaboration.

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Can you give an example of how you've utilized data to optimize a campaign?

Share a specific instance where analytics influenced your campaign approach. Detail the metrics you analyzed, the adjustments you implemented based on the findings, and the results achieved after those changes.

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How do you ensure that marketing content aligns with brand guidelines?

Explain your process for reviewing and approving content to ensure consistency with brand messaging. Mention any tools or checklists you use, along with your understanding of the importance of maintaining brand integrity across all platforms.

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Describe a time when you had to adjust your strategy based on market feedback.

Provide a case where feedback prompted you to adapt a campaign. Focus on how you collected the feedback, evaluated it, and the specific changes you implemented to improve engagement or efficacy.

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What role does storytelling play in your marketing campaigns?

Discuss the significance of storytelling in engaging audiences and conveying complex ideas simply and effectively. Share how you’ve incorporated storytelling elements into previous campaigns and the positive impact it had.

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How do you stay updated on the latest marketing trends?

Talk about your methods for continuous learning, such as attending industry conferences, participating in webinars, and following relevant thought leaders. Discuss the importance of staying informed for maintaining campaign relevancy.

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What strategies do you use to manage stakeholder expectations?

Describe your communication approach with stakeholders throughout a campaign's lifecycle. Share examples of how transparent communication and regular updates have helped mitigate issues and build trust.

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Why do you want to work as a Campaign Lead at AECOM?

Express your enthusiasm for AECOM's mission and values. Relate your professional goals to AECOM's work in infrastructure consulting and how you believe your skills will contribute to delivering a better world through meaningful marketing campaigns.

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As the world’s trusted infrastructure consulting firm, we’re committed to managing our business with the utmost responsibility and to always strive for better – whether by reducing emissions, creating social value or diversifying our senior leader...

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Full-time, hybrid
DATE POSTED
April 6, 2025

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