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Social Media Content Producer

One of the best-known names in cruising, Princess is the world’s leading international premium cruise line and tour company, carrying millions of guests each year to hundreds of destinations around the globe. We give our guests the Medallion Class experience others simply cannot. The Love Boat promises something for everyone.

We are looking for an amazing Content Producer, Social Media to fill this role, which is based in our Fort Lauderdale office. The Content Producer is responsible for concepting, creating and editing high-quality, engaging video and photography content that supports Princess Cruises' social media and digital marketing efforts. This role is critical in bringing the Princess Cruises onboard experience to life, driving brand storytelling, and enhancing our social media presence through dynamic, visually appealing content. The ideal candidate will work closely with internal teams to ensure content aligns with brand guidelines and strategic objectives, supporting campaigns that foster customer engagement and brand loyalty.                                                                            

Here is a summary of what Princess is looking for in its Content Producer, Social Media. Is this you?

Responsibilities

  • Produce and edit content for social media channels, including Instagram, Facebook, TikTok, and YouTube, that resonates with Princess Cruises' audience. Ensure that all visual content adheres to brand standards and guidelines, maintaining a cohesive visual and narrative style across platforms.                                                       
  • Oversee the full post-production process, including video editing, sound design, and motion graphics, to deliver high-quality finished products. Manage multiple video projects simultaneously, from planning through to completion, ensuring that timelines are met, and deliverables are of high quality.                                                       
  • Partner with internal stakeholders, including marketing, PR, and creative teams, to conceptualize and develop compelling content that aligns with campaign goals.                
  • Tailor video content for optimal performance on different platforms, ensuring content is platform-specific and optimized for engagement.                                                              
  • Organize and manage a library of video assets, ensuring easy access for future use and repurposing across different campaigns.                                                                     
  • Performs other duties as assigned.                                              


Requirements

• 5 - 7 years professional experience in video editing & image retouching

• Portfolio of completed work

• Must have expert knowledge of editing processes on Adobe Premiere to ensure correct exports. 

• Strong color management & color theory skill set required. 

• Can tailor material for web delivery and distribution. 

• Expert working knowledge of Photoshop, layers, masks, paths, color correction tools, actions, and non-destructive workflow 

• Expert working in Premiere Pro and Adobe After Effects. 

• Adobe Illustrator and Media Encoder knowledge is a plus 

• Understanding of current and emerging digital media formats, encoding schemes and channels of distribution 

• Working knowledge of broadcast television, video production, interactive television, and non-linear editing 

• Excellent communication skills, both written and verbal 

• Ability to follow creative direction from senior team members & build upon creative ideas when needed. 

• Meticulous attention to detail

• Cruise, travel, or hospitality environment preferred

• Proven ability to provide clear feedback and influence others.

• Strong storytelling, writing and editing skills.

• Experience in creating and delivering clear and compelling presentations to key stakeholders, including senior executive leaders. 

• Known to thrive in a collaborative environment and drive results through strong, sustainable relationships.

• Creative thinking and a keen eye for design.                                  

This position is considered Hybrid and follows the Company’s schedule of three days in the office per week (Tuesday – Thursday). However, beginning in 2027, employees in this position will be required to work on-site at our new headquarters in Miami, FL.

What You Can Expect 

  • Cruise and Travel Privileges for You and Your Family
  • Health Benefits
  • 401(k) 
  • Employee Stock Purchase Plan 
  • Training & Professional Development
  • Tuition & Professional Certification Reimbursement
  • Rewards & Incentives 
     

Our Culture… Stronger Together

Our highest responsibility and top priority is compliance, environmental protection and the health, safety and well-being of our guests, the people in the communities we touch and serve, and our shipboard and shoreside employees.  Please visit our site to learn more about our Culture Essentials, Corporate Vision Statement and our Core Values at:  https://www.princess.com/aboutus/culture-framework/

Princess is an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances.

Americans with Disabilities Act (ADA)

Princess will provide reasonable accommodations with the application process, upon your request, as required to comply with applicable laws.  If you have a disability and require assistance in this application process, please contact recruiting@hollandamericagroup.com

 

#PCL

Average salary estimate

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$80000K

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What You Should Know About Social Media Content Producer, Carnival Corporation & plc

Join Princess Cruises as a Social Media Content Producer, where your creativity and expertise will elevate our digital storytelling in the heart of Fort Lauderdale, Florida. Get ready to dive deep into the vibrant world of cruising, bringing our guests' experiences to life through stunning video and photography. In this dynamic role, you will produce and edit compelling content for our social media channels like Instagram, Facebook, TikTok, and YouTube. Your mission is to engage and inspire our audience while adhering to our brand guidelines to maintain a strong visual narrative. You'll be the mastermind behind the full post-production process, managing multiple projects seamlessly while working closely with our marketing, PR, and creative teams to ensure that every piece of content aligns with our campaign goals. We’re looking for someone who has a passion for storytelling and a keen eye for design, empowered to tailor content for optimal platform performance. Moreover, this role calls for meticulous attention to detail and the ability to thrive in a collaborative environment. By joining our team, you’ll not only play a vital role in enhancing Princess Cruises’ social media presence but also explore the world of travel and cruising. Plus, enjoy fantastic perks like cruise privileges for you and your family, health benefits, and professional development opportunities. Ready to set sail on this adventure with Princess Cruises? We’d love to hear from you!

Frequently Asked Questions (FAQs) for Social Media Content Producer Role at Carnival Corporation & plc
What are the main responsibilities of a Social Media Content Producer at Princess Cruises?

As a Social Media Content Producer at Princess Cruises, you'll be responsible for creating and editing engaging video and photography content for our social media channels. This includes overseeing the post-production process, managing multiple video projects, and collaborating with internal teams to develop compelling content that aligns with our marketing goals. You’ll ensure all visual content adheres to brand standards and optimizes for various platforms.

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What qualifications do I need to become a Social Media Content Producer for Princess Cruises?

To become a Social Media Content Producer at Princess Cruises, you should have 5-7 years of professional experience in video editing and image retouching. A strong portfolio showcasing your work is essential. You must also possess expert knowledge of Adobe Premiere, along with skills in Photoshop, After Effects, and a solid understanding of current digital media formats and editing processes.

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What skills are needed for the Social Media Content Producer position at Princess Cruises?

Key skills for the Social Media Content Producer position at Princess Cruises include strong storytelling and editing capabilities, meticulous attention to detail, and creativity. You should also have excellent communication skills, the ability to follow creative direction while contributing your ideas, and proficiency in video editing software such as Adobe Premiere and After Effects.

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Is the Social Media Content Producer position at Princess Cruises hybrid?

Yes, the Social Media Content Producer role at Princess Cruises is considered hybrid. You will be required to work in the Fort Lauderdale office three days a week, from Tuesday to Thursday. It's important to note that starting in 2027, the position will transition to our new headquarters in Miami, FL.

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What benefits can I expect as a Social Media Content Producer at Princess Cruises?

As a Social Media Content Producer at Princess Cruises, you can expect a range of fantastic benefits including cruise and travel privileges for you and your family, comprehensive health benefits, a 401(k) plan, employee stock purchase options, and opportunities for professional training and development. You'll also enjoy tuition reimbursement for continued professional education.

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Common Interview Questions for Social Media Content Producer
What inspired you to apply for the Social Media Content Producer role at Princess Cruises?

When answering this question, express your passion for storytelling and interest in the travel industry. You might say something like, 'I'm excited about the opportunity to work at Princess Cruises because I'm passionate about creating captivating content that inspires people to explore the world. I admire Princess Cruises' commitment to providing unforgettable experiences on the water and want to contribute to that vision.'

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Can you describe your process for managing multiple video projects?

Discuss your organizational skills by breaking down your project management method. For instance, you can say, 'I always start by outlining each project's goals and deadlines, then prioritize tasks using a project management tool. I ensure consistent communication with team members throughout the process to keep everything on track and adjust timelines as needed.'

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What software tools do you typically use for video editing and why?

Mention your proficiency in industry-standard tools. You might respond, 'I typically use Adobe Premiere for video editing due to its extensive capabilities and user-friendly interface. For motion graphics, I often turn to Adobe After Effects, as it allows for creative animations that enhance storytelling in videos.'

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How do you ensure that your content aligns with brand guidelines?

Emphasize your attention to detail and collaborative work style. A good response might be, 'I make it a priority to thoroughly understand our brand guidelines before starting any content. Additionally, I regularly collaborate with the marketing and creative teams to ensure consistency in messaging and visuals.'

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What do you consider when tailoring content for different social media platforms?

Talk about your knowledge of platform-specific audience engagement. You could say, 'I always consider the unique audience of each platform. For example, I know that Instagram focuses on visuals, so I prioritize high-quality images, while TikTok requires more engaging, quick-paced video content that resonates with younger viewers.'

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Give an example of a successful campaign you worked on.

Share a specific achievement showcasing your skills. You might say, 'In my last role, I produced a social media campaign that increased engagement by 40%. I focused on storytelling through short video clips that highlighted customer experiences, which resonated well with our audiences and significantly boosted shares and comments.'

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How do you handle constructive criticism on your content?

Illustrate your openness to feedback. You could respond, 'I view constructive criticism as an opportunity for growth. I actively encourage feedback from my peers and superiors, and I take their insights seriously to improve my work while maintaining a creative approach.'

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What strategies do you use to keep up with social media trends?

Discuss your approach to staying informed about the digital landscape. You can say, 'I regularly follow marketing blogs, industry leaders on social media, and participate in webinars or workshops. This helps me stay abreast of new trends and tools that I can incorporate into my content strategy.'

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Describe a time when you had to work collaboratively on a project.

Share an experience that highlights your teamwork skills. For example, 'In my previous job, I collaborated with the marketing team for a product launch. We held brainstorming sessions to align our creative direction, which led to a very successful launch that exceeded our engagement targets.'

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How do you incorporate feedback from stakeholders into your projects?

Mention your communication and adaptability skills. You might say, 'I make it a point to involve stakeholders early in the process and keep them updated. I take their feedback seriously and adjust my work to align with their expectations while still striving to be creative.'

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Carnival Corporation & plc provides travelers around the globe with extraordinary vacations at an exceptional value. The company’s portfolio of global cruise line brands includes Carnival Cruise Line, Princess Cruises, Holland America Line, Seabou...

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Full-time, hybrid
DATE POSTED
April 10, 2025

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